We have some insider tips to make networking less painful and to create real value for our connections so we can develop meaningful relationship.
Let's stop the BS and start creating conversations that matter by sending effective follow-up emails.
Before we get into our 12 templates, let's review subject lines.
We've spent some time exploring subject lines that influence people to open. With that data in mind, below are some email subject lines that we can use for our next follow up email after a networking event, business meeting, conference, or meeting someone.
We should be useful and add value before expecting something out of our new connections. Use this follow up email template after meeting someone to demonstrate that value:
Have you tried using [tool] for [goal]?
Hi First Name,
Glad we got to meet at event. I checked out your website afterwards and loved your take on creating high performance teams. Have you tried using recommendation? I use that framework with my team and it has been incredibly successful.
Happy to chat more about it or send over some templates and examples if you’re interested.
Again, it was great meeting you at Name of Networking Event, and I hope to see you again soon.
This may help with your Q3 objectives
Hi First Name,
It was great meeting at name of event. I remember you mentioning that you’re trying to revamp project next quarter, and I thought I would share a book that I used to exceed my own target goals by [result].
It’s called Name of Book, and I just sent you the Kindle version of it. Hope you like it!
Happy to discuss the book or my own approach if you’d like.
Just let me know!
Looking to move a relationship along to the point of actually meeting the person? Perhaps the following template can help.
Free for coffee? On me!
While I'm in the neighborhood...
If we never get a response to our initial meeting request, it's possible our email just got lost in individual's inbox. In situations like this, sometimes a "quick reminder" email template is best.
How can we help you solve [business challenge]?
Great meeting you, thought you might be interested in [Resource]
We all need a little help from our friends. Sometimes we need help from those who aren’t friends too. When we receive no response after sending a cold email asking for a favor, we can send the following email template:
You might find this [Resource] valuable
In thank you emails, it’s important to describe concrete results that our contact helped us achieve, and express why that result is meaningful.
Another rule is to pay it forward. In return for their help, we can provide something valuable to our contact in the form of an introduction or a relevant resource to demonstrate our gratitude and that this is not a one-way relationship.
Thought you might like to meet [Name]
Let’s say the person we’re networking with is of value because of someone else in their network - specifically, someone we want to know. To get introduced to this valuable contact, it’s often best to go through a referral introduction through the person we just met.
Introduction to [Contact Name]?
Every email we send is a reflection of us, so when we send these follow up emails after a business meeting, we should ensure that they are as useful as possible. Here are a few templates for an effective follow up email after a business meeting:
[Date] meeting recap
Thanks for another great meeting today. Here’s a quick recap of what we talked about, what we have to focus on in the coming weeks, and steps we need to take to accomplish our goals.
Objective: Discuss monthly growth figures to determine wins, losses, and areas to improve
New channels struggling to maintain retention levels
Missed target: increase upgraded users by 7%
Hiring needs: 3 additions to growth team, 7 additions to dev team
Restructure support team to improve retention and customer satisfaction Owner
Implement A/B testing discussed on premium products Owner
Begin job board posting and internal outreach for open positions Owner
Next meeting: Thursday, 8/16 to review learnings from CRM beta
Keep it up!
Use tools to help with your follow up.