-- HubSpot's Free SEO Tool Honored Again by Interactive Media Awards --
Cambridge, Mass. - For the second time this year, HubSpot announced that its free SEO tool, Website Grader was honored with the Interactive Media Award's (IMA) Outstanding Achievement award, but this time in the ‘B2B' Category. The IMA is a quarterly international awards competition that recognizes the best websites and the creative minds behind them.
The IMAs have been presented since 2006 by the Interactive Media Council, Inc. (IMC) to recognize individuals and organizations involved in putting together a website. Each quarter, the awards recognize the best and the brightest in a variety of industries. Categories only appear once a year.
Website Grader received a judges' score of 465 out of 500, which qualified the tool for the IMC's second highest honor. The score was derived from five different categories, each of which is measured on a 100 point scale, including design, content, feature functionality, usability, and standards compliance and cross-browser compatibility. Website Grader scored over 92 points in four of the five categories.
Website Grader, has received numerous accolades and is a hit with consumers, SEO gurus and members of the blogosphere. Website Grader provides companies a free Internet marketing report on their website, grading them on a 0 to 100 point scale. The tool has caught the eye of traditional and new media outlets including TechCrunch, Guy Kawasaki and PC Magazine.
"We created Website Grader as a way to reach our target audience a year before we even had a product to offer from HubSpot," said Brian Halligan, CEO of HubSpot. "The tool has since become an integral part of our business. We recently launched our second free evaluation tool, Press Release Grader, which analyzes press releases and provides suggestions to improve search engine optimization and structure"
HubSpot is an Internet marketing system that helps your company get found online, generate more inbound leads and convert a higher percentage of them into paying customers. HubSpot helps companies get found by more prospects using search engine optimization and marketing, leveraging blogs and the blogosphere and engaging in online social media. By using landing pages, lead intelligence and marketing analytics, HubSpot customers convert more prospects into leads and paying customers. Based in Cambridge, MA, HubSpot can be found at http://www.hubspot.com/.