If you tuned into HubSpot TV last Friday, you may have heard that the marketing podcast and our marketing video, "Baby Got Leads" each were gold award recipients in the 2009 international Ava Awards competition.
Baby Got Leads
"Baby Got Leads," a gold winner in the viral category, is a marketing video featuring a rapping marketer and his obsession with lead conversion and inbound marketing. Original lyrics by Rebecca Corliss are sung to Sir Mix-A-Lot's 90s hit, "Baby Got Back." The video was created to teach marketers and business owners about the benefits of inbound marketing. HubSpot's strategy was to create a viral video that b-to-b marketers would find entertaining and naturally want to share. This is the first award for "Baby Got Leads." If you missed the video the first time, watch it above, and view some of HubSpot's other marketing videos at http://www.hubspot.com/marketing-videos.
HubSpot TV is our weekly marketing video podcast covering all the inbound marketing news of the week with co-hosts Karen Rubin and Mike Volpe. The show is broadcast live every Friday at 4 p.m. EST and all episodes are archived on http://hubspot.tv. HubSpot TV was the recipient of a gold Ava Award in the Web/New Media/Podcast category. This is HubSpot TV's third award.
Ava Awards is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP). Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.
To search Ava Awards winners, visit http://avaawards.com/winners.php.
To view a complete list of HubSpot's awards, visit http://www.hubspot.com/internet-marketing-awards.