HubSpot’s Take Your Kids to Work Day

by Katie Burke

Date

Apr 23, 2015 8:03:00 AM

At HubSpot, we get a lot of press attention for our unique approach to work and life, which includes unlimited vacation, a nap room, and a three word policy for pretty much everything: use good judgment. Many of those benefits are described as being part of our approach to recruit and retain millennials, which is certainly the case. However one thing that often goes overlooked is how impactful some of these policies can be for working parents at HubSpot.

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Announcing Inbound Marketing Week

by Katie Burke

Date

May 21, 2014 7:00:00 AM

HubSpot began with a simple observation: the way consumers shop and buy had changed. Businesses needed to transform how they market and sold to match the way modern humans shop and buy: you could no longer interrupt your way to a purchase. We started a company, and the idea sparked a movement. Today, more than 1,500 agencies worldwide use inbound marketing to deliver measurable results to their customers, more than 105,000 marketers worldwide belong to the LinkedIn Group for inbound marketers, and millions of people visit the HubSpot blog and inbound.org each month to learn more about delivering a less interruptive, more impactful inbound experience to their prospects, leads, and customers. 

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TrustRadius Names HubSpot #1 in Customer Satisfaction for Marketing Automation

by Katie Burke

Date

Apr 17, 2014 9:30:00 AM

HubSpot_Trust_Radius_1-1This week, TrustRadius, a leading site for business software users to share real-time insights and reviews on their experiences, declared HubSpot #1 in customer satisfaction in the marketing automation software space, outpacing Act-On, Marketo, and Eloqua among others with an overall satisfaction rate of 9.4 out of 10 for “likelihood to recommend.”

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HubSpot Leads Marketing Automation Software Industry in Customer Satisfaction for the Second Time in a Row

by Katie Burke

Date

Dec 19, 2013 10:30:00 AM

Cambridge, MA: Today, G2 Crowd, a leading source of business software reviews, released the Winter 2013 edition of its Grid for Marketing Automation. HubSpot was rated #1 in customer satisfaction for the second consecutive time, beating out Salesforce Pardot, Marketo, Oracle Eloqua, Salesforce ExactTarget Marketing Cloud, and other marketing software based on over 270 reviews from actual users.

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Announcing HubSpot's Latest Talent Acquisition

by Katie Burke

Date

Nov 27, 2013 7:57:00 AM


Joe_Chernov_Baseball_CardToday, HubSpot CMO Mike Volpe announced a major addition to the HubSpot lineup for 2014 in Joe Chernov, who will join HubSpot as vice president of content effective December 16th. Of the acquisition, Volpe noted: “Our objective every year is to field a championship team whose talent is matched with a style of play that is fun to watch and makes HubSpot fans happy: Joe delivers on each of those criteria. Joe has a reputation among his competitors and teammates alike for being the type of guy you want to go into battle with, along with a legendary beard that rivals other Boston greats likes Mike Napoli and Jonny Gomes.”

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HubSpot Launches Inbound Marketing & HubSpot Certification Programs

by Katie Burke

Date

May 15, 2013 9:35:00 AM

inbound-marketing-certification
Cambridge, MA: This week, HubSpot, an inbound marketing software company, announced plans to conduct interactive workshops on marketing and HubSpot tools at the company’s annual INBOUND conference. The in-person certification program is designed to help more than 500 marketers attract, convert, close, and delight leads, prospects, and customers with leading-edge marketing techniques. HubSpot will offer two educational tracks: one that certifies participants in the principles and best practices of inbound marketing, while a brand new certification will focus on helping HubSpot customers master every element of the software. The HubSpot certification and the inbound marketing certification will be offered in-person right before the company’s INBOUND conference in August, and is also available online for people to complete at their own pace.

Of the announcement, Mark Kilens, Inbound Marketing Professor and Leader of HubSpot Academy, noted “over the last ten years, the marketing landscape has changed dramatically. Consumers have more tools than ever to tune out traditional marketing, so it’s critical that marketers have a comprehensive understanding of social media, blogging, email marketing, website optimization, and analytics to succeed and grow. While most marketing coursework covers high level concepts like brand strategy, HubSpot’s Inbound Marketing and HubSpot Certification programs are designed to be practical, hands-on workshops which aim to give current and aspiring marketers the tools they need to create lovable marketing.”

The in-person certification programs will be offered on August 19th and will include:

- A full day of interactive workshops
- Hands-on experience through the creation of a custom-built marketing campaign, with the ability to ask questions and get feedback in person, directly from HubSpot marketers
- Personalized follow-ups and Q&As to maximize benefits from the experience

HubSpot CMO Mike Volpe added “one of the most common questions we get at HubSpot is how people who want to land jobs or advance their careers in marketing world can grow their skill set. The HubSpot Academy team has assembled the information, context, tools, and insight a marketer needs to succeed in a 21st century business, and prepared that content for a day of workshops with exceptional instructors and individualized attention. We believe inbound marketing and HubSpot certifications will become a key differentiator in the job market for marketers.”

To learn more about the event and register for certifications, visit http://academy.hubspot.com/certification
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HubSpot Celebrates Women in Tech with Lean In Breakfast and Three Awards

by Katie Burke

Date

Apr 5, 2013 11:37:00 AM

LeanIn IMG 2001Cambridge, MA: Today, inbound marketing software company, HubSpot Inc., celebrated female employees who have recently been recognized for outstanding work and promise in the inbound marketing industry by attending Sheryl Sandberg’s Lean In book tour breakfast in Boston. Among the 90+ women from HubSpot who attended the event, as well as the executive team, was Ellie Mirman, recognized on SLMA’s 20 Women to Watch in Sales Lead Management, Anum Hussain, a 2013 B2B Marketing Rising Star, and Laura Fitton, co-author of Twitter for Dummies and one of Forbes’ Top 20 Women Social Media Influencers. A large group of HubSpot employees attended the event, where Sandberg discussed her new book “Lean In,” to celebrate and support women pursuing leadership roles in the workplace.

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HubSpot Launches SprocketVision

by Katie Burke

Date

Apr 1, 2013 9:52:00 AM

This morning, HubSpot, an inbound marketing software company, took its lead management product offering to the next level by launching its first foray into hardware with SprocketVision.  

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