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Every founder that sets foot in front of a table of venture capitalists each has one long-term goal in mind—to scale their company to the coveted status of being valued at $1 billion or more. Nearly 20% of Unicorns use HubSpot

HubSpot for Startups presents for your education, enlightenment, and aspirations, stories of founders who have been able to achieve Unicorn status. Find out what makes them tick? What were there mistakes? How did they pivot? What (or who) inspired them? Watch, read, and explore the stories below and be inspired!

Unicorn Stories

Godard Abel of G2

Following the successful sales of two previous companies to Fortune 1000 companies, Godard's path took a fascinating twist. Don't miss out on the exciting journey in season 2, episode 3 of "Spiraling Up."

Dileep Thazhmon of Jeeves

A serial entrepreneur, Dileep sees Jeeves as his legacy project, providing capital and financial infrastructure to small businesses across the globe to power their growth. His story was episode 3 of "Spiraling Up" season 1. In this bonus clip, he shares the value of doing more with less.

Watch his full story watch bonus clips

Suneera Madhani

Suneera was working in finance technology when she decided that she wanted to venture out to build her own company. The story of how she built fintech unicorn Stax Payments is the finale episode of season 1 of "Spiraling Up." 

Watch her story plus bonus clips. watch her story

Vendr CEO Ryan Neu

Y Combinator alum Ryan Neu is one of the newest members of the "Unicorn Club." His fast-growing startup, Vendr, is simplifying sales enablement. Vendr is an excellent example of how HubSpot can help a company scale from zero to Unicorn!

Pennylane - Paris Fintech

Pennylane is a SaaS-based financial management platform that allows businesses to manage their finances all in one place. AWS Redshift and AI tools have allowed them to scale to 100K customers in just a few years. And HubSpot for Startups has allowed them to reach more customers and increase conversion rates.

Global Unicorn Report

HubSpot for Startups brings you a comprehensive report on the state of unicorns, who they are, and what's driving their GTM strategies and success.

Get the report