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HubSpot for Startups Customer Stories

Hear from HubSpot for Startup customers on how they scale from small startup teams to late stage funded unicorns. HubSpot can scale with you and HubSpot for Startups can help you get started.
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Featured Stories

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How Papaya Global Automates Marketing for Hyper-growth with HubSpot + AWS

Papaya Global reached unicorn status in 2021 with a $3+ billion valuation. HubSpot and AWS were two key parts of their tech stack to get there.

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How me&u Went From Australian Startup to International Tour de Force

An in-depth case study on me&u (formerly Mr Yum) and how HubSpot and AWS help them scale to international acclaim.

Video & written case studies

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From Leads to Customer Success HubSpot Helps Greenly Scale

Paris-based Greenly uses HubSpot to streamline revenue operations with universal access to all employees.

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How NLX Uses AWS and HubSpot for Startups to Scale

NLX helps redefine how people interact with brands by providing automated & frictionless multimodal self-service tools. See how HubSpot & AWS play a role.

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YCombinator Alum Ryan Neu of Vendr Shares How HubSpot Helped Them Scale

Ryan Neu, YCombinator alum and founder/CEO of Vendr, shares how leveraging HubSpot since their time in YCombinator has been instrumental in their success.

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How Marketing Event Platform Goldcast Scales with HubSpot

Discover how HubSpot's seamless platform and customer relationship solutions have helped Goldcast, an enterprise software provider, efficiently reach their goals.

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How HubSpot & AWS Helped Pennylane Scale to a 100,000 Customers

Paris-based Pennylane co-founder and CEO Arthur Waller shares how AWS and HubSpot helped the SaaS-based financial management platform scale to 100K customers in just a few years, reaching more customers and driving conversions.

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How HubSpot Helped Wayflyer Scale 900% to a Unicorn of over 500 Employees

Discover how HubSpot has fueled Dublin-based Wayflyer's growth from startup to unicorn, helping them fund over $800M and scale over 900%.

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From Overwhelm to Efficiency: Apify's Journey to Success with HubSpot

Learn how Prague-based Apify leveraged HubSpot's all-in-one CRM to effortlessly scale their business, manage marketing and sales data, and gain valuable customer insights.

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How HubSpot Helped Finn Scale to 20K Customers and $160M ARR

FINN auto is an automobile subscription service based in Germany with customers there and in the US. Sofia Kramer, VP of Customer Growth, and Paul Weissinger, VP of Customer Success, share how HubSpot has helped them scale to 20K customers and $160M ARR in just four years.

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How SleekFlow Scaled Revenue Generation Solutions with HubSpot

Discover how Singapore-based SleekFlow scaled their revenue generation solutions with HubSpot's support and sales capabilities. See the results of improved efficiency and global customer engagement.

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Customer Video Stories

Written Case Studies

Take a deep dive into these HubSpot for Startups customers and see HubSpot has scaled with their business—some all the way to unicorn and beyond.

  • Papaya Global: Papaya Global reached unicorn status in 2021 with a $3+ billion valuation. HubSpot and AWS were two key parts of their tech stack to get there. Read case study

  • me&u (formerly Mr Yum): The mobile ordering and payments company, which started off serving local hospitality businesses in Australia, now serves over 6,000 venues and has over 13 million users. The company has also grown to over 200 employees and is currently valued at nearly $250 million AUD.

    Read more

  • Make Influence: Make Influence wanted to grow across Europe, but a disconnected tech stack held them back. With HubSpot for Startups, they got a scalable CRM that helped them identify ICPs, increase pricing, and optimize operations to expand into new regions. Read more

  • Peakflo: Founded in 2021, Peakflo is a revenue collection SaaS ops company with a simple API and one-click accounting software integrations. Fully localised for Southeast Asia, the company is on a mission to empower B2B businesses to streamline their customer collections and vendor payments.
  • SeedLegals: SeedLegals consolidated its disparate sales, marketing, and customer service tools on the HubSpot CRM Platform to serve its growing base of 50,000 customers better and more efficiently.
  • Tractable: Founded in 2014, Tractable’s industry-leading AI solutions process more than $2 billion in vehicle repairs and purchases each year. It’s trusted by 25 of the world’s top 100 insurance carriers to help people and businesses repair and protect cars and homes with greater speed, accuracy, and efficiency.

  • CoachHub: CoachHub offers a scalable digital coaching solution for businesses. Employees at all career levels gain access to over 3,500 certified coaches for one-to-one digital coaching sessions thanks to the talent development platform and intelligent AI algorithms.
  • GoStudent: GoStudent is one of the world’s leading providers of online tuition. Established in Vienna in 2016, the company employs over 1,800 staff (as of April 2022) and operates in more than 20 countries.

  • Workvivo: Workvivo is an employee communication platform that’s designed to build natural, meaningful bonds between teams, allowing employees to reach and engage their employees everywhere.

Read the stories of these other HubSpot for Startups customers like Ubits, PushPress, GetAccept, and more.

See the other stories