An easy-to-use business blogging tool optimized for search engines and social media.
Blogging should be a central part of your inbound marketing strategy. Blogging produces fresh, targeted content and helps attract more inbound links, which improves your search engine rankings.
A business blog also allows you to engage in a two-way dialogue with potential customers and keep them constantly engaged with your company.
HubSpot makes it easy to add a business blog to your website. You can edit the blog in a simple WYSIWG (What You See Is What You Get) interface (see below). HubSpot also takes care of complicated setup and integration issues, and connects you to important social media sites so that your content gets distributed across the Internet.
HubSpot's business blogging tool also includes in-depth blog analytics (below), making it easy to assess the impact of your blog. Sort posts by authors, inbound links, comments, page grade or visitors, and you'll see which types of articles are most successful, and how you can make the blog into an even more powerful marketing tool.
As part of your account setup, HubSpot can create a customized template for your blog. The slideshow below includes examples of customized HubSpot blogs.
HubSpot customer blogs featured above:
Empiric Partners
Geoff Alexander & Company
Everest Software
EMI Industries
STM360
demandware
Omniac Education
Receivables Exchange
Remake Health