Quickly and Easily Edit Your Website
A major problem with many business websites is that it cannot be changed easily, which causes a myriad of issues. First, because it is difficult to edit, most businesses end up putting up very generic messaging that does not grab potential customers who are visiting your site with very specific requirements. Second, new visitors to your site do not get the latest information on your company (news, new team members, etc.) and products. Third, as you change your strategy or react to market shifts, your website often lags behind what is coming out of your mouths at meetings and presentations.
HubSpot allows business users (read: technology background not required) to edit your website page content in a very similar way to the way you edit a Microsoft Word document. As you add new team members, react to competitive threats, or nuance your strategy, you can update the content on your web pages with little effort. In addition, HubSpot allows business users to easily add new website (landing) pages, so that as you get prospects "finding" you through Google or through links from other sites/blogs, you can craft very specific messages for them.
Creating new content helps you improve your relevance to Google allowing you to attract more prospects shopping in your niche. Creating specific content relevant to specific audiences or specific content that speaks to current market dynamics improves your likelihood of converting website visitors into customers.
Easy to use content management system makes it easy to create and update content and make custom landing pages and forms
Use the HubSpot Content Management System for blogs and landing pages or your whole website
- Customize HubSpot template with your corporate colors and logo for building a business blog or landing pages -- $250
- Use a custom-built template that matches your corporate website for building a business blog or landing pages -- $1000
- Migrate your entire website onto the HubSpot Content Management System and customize a template with your corporate colors and logo -- $50/page ($250 minimum)
The cost of the HubSpot Content Management System is in addition to the
HubSpot subscription.