Cambridge, Mass. - April 16, 2008 - The wildly popular Website Grader, a free SEO tool was named a finalist by the judges of the 11th annual ad:tech Awards. Nominated in the Best Business-to-Business Campaign category, the official winners were announced live at the ad:tech Awards Ceremony on Tuesday, April 15, 2008, in San Francisco, CA. Website Grader was developed in 2007 by HubSpot, an Internet marketing
ad:tech honors the creative talent behind the best websites and interactive marketing campaigns on the Internet. The awards ceremony coincided with the opening day of the ad:tech San Francisco conference, which focuses on expanding brand strategy in the world of digital marketing. An executive panel of judges comprised of marketing executives and industry leaders selected Website Grader as a finalist in the Business-to-Business category based on the award criteria of being a highly innovative website that is a resource for B-to-B customers.
"We originally built Website Grader to help people better understand the simple things they can do to better optimize their site," said Brian Halligan, co-founder and CEO of HubSpot. "Since we made it public, it has been embraced by website owners, bloggers and traditional media alike and we continue to be surprised by its success. We've added new functionality in the last quarter and we will continue to add new features to help people who are intent on improving their website and Internet marketing strategy."
Website Grader is a free online marketing and SEO tool designed to give companies a comprehensive overview of their inbound marketing strategy. Website Grader takes into account the website traffic, findability in search engines, the blogosphere, social media and other inbound marketing factors. The Internet marketing tool has received much attention, including mentions from PC Magazine, Guy Kawasaki and TechCrunch, but more importantly has built a following amongst marketing gurus, website owners and bloggers.
HubSpot is an inbound marketing system that helps your company get found online, generate more inbound prospects and convert a higher percentage of them into leads and customers. HubSpot helps companies get found by more prospects using search engine optimization and marketing, leveraging blogs and the blogosphere and engaging in online social media. By using landing pages, lead intelligence and marketing analytics, HubSpot customers convert more prospects into leads and customers. Based in Cambridge, MA, HubSpot Internet marketing can be found at http://www.hubspot.com and the Website Grader free SEO tool is available at http://www.websitegrader.com.