[Skip to content](https://www.hubspot.com#main-content) [](https://www.hubspot.com/startups) - [Resources](https://www.hubspot.com/startups/resources) Show submenu for Resources - [Fundraising](https://www.hubspot.com/startups/fundraising) - [Sales & Marketing](https://www.hubspot.com/startups/sales-and-marketing) - [AI Tech & Tips](https://www.hubspot.com/startups/ai) - [Tech Stack Guide](https://www.hubspot.com/startups/tech-stacks) - [Founder & VC Insights](https://www.hubspot.com/startups/scaling-smarter) - [Podcast](https://www.hubspot.com/startups/podcast) - [Stories](https://www.hubspot.com/startups/stories) Show submenu for Stories - [Digital Magazine](https://www.hubspot.com/startups/magazine) - [DocuSeries](https://www.hubspot.com/startups/docuseries) - [Case Studies](https://www.hubspot.com/startups/stories/customers) - [Community](https://www.hubspot.com/startups/community) - [Partner](https://www.hubspot.com/startups/partners) - [Apply Now](https://app.hubspot.com/signup-hubspot/hubspot-for-startups) - [Resources](https://www.hubspot.com/startups/resources) Show submenu for Resources - [Fundraising](https://www.hubspot.com/startups/fundraising) - [Sales & Marketing](https://www.hubspot.com/startups/sales-and-marketing) - [AI Tech & Tips](https://www.hubspot.com/startups/ai) - [Tech Stack Guide](https://www.hubspot.com/startups/tech-stacks) - [Founder & VC Insights](https://www.hubspot.com/startups/scaling-smarter) - [Podcast](https://www.hubspot.com/startups/podcast) - [Stories](https://www.hubspot.com/startups/stories) Show submenu for Stories - [Digital Magazine](https://www.hubspot.com/startups/magazine) - [DocuSeries](https://www.hubspot.com/startups/docuseries) - [Case Studies](https://www.hubspot.com/startups/stories/customers) - [Community](https://www.hubspot.com/startups/community) - [Partner](https://www.hubspot.com/startups/partners) - [Apply Now](https://app.hubspot.com/signup-hubspot/hubspot-for-startups) # How HubSpot Helped Finn Scale to 20K Customers and $160M ARR FINN auto is an automobile subscription service based in Germany with customers there and in the US. Sofia Kramer, VP of Customer Growth, and Paul Weissinger, VP of Customer Success, share how HubSpot has helped them scale to 20K customers and $160M ARR in just four years. [More International Customer Stories](https://www.hubspot.com#more-stories) [Back to customer stories](https://www.hubspot.com/startups/stories/customers) ## Summary Discover why HubSpot for Startups was a perfect fit for FINN, a car subscription platform. With HubSpot's strong CRM platform and easy usability, FINN scaled to over 160 million ARR and attracted thousands of customers. The seamless integration with other services has been a huge benefit, contributing to their growth trajectory. If you're a startup looking for a scalable way to manage your CRM, consider HubSpot's transformative capabilities. Read more about FINN's success in this blog post. ## Transcript When you start off as a small startup, it's super important to have one strong partner that offers great integration with those services, but in the end, also a partner that allows you to grow with it, right? And that's why HubSpot for startups was just a perfect fit for us when we started off with FINN. FINN offers car subscriptions for private and business customers. Customers can basically book their car within five minutes on our website. They get their car delivered to the doorstep and can drive for 6 to 12 months. And at the end of the period, they simply return their car. With FINN, we are putting customers first, so it's important to have a very strong CRM platform. What stood out for us mainly was that HubSpot really understands what scaling fast means and the challenges that it entails and we just understood very early in the process that with HubSpot we can achieve our growth targets. - So within the last roughly four years, we scaled to more than 160 million of ARR, of annual recurring revenue, and we attracted more than 20,000 customers, both in Germany and in the U.S. I think there are actually multiple big benefits. One is the easy usability, which enables also our non-tech people to work with automations and HubSpot to work with workflows. Also, the way how HubSpot integrates with other services has been a huge benefit in the past because it just seamlessly integrates with the rest of our infrastructure. Partnering with HubSpot was, for sure, the right decision and looking at our growth trajectory and scaling over the last few years, HubSpot has definitely contributed to that. - I would definitely recommend HubSpot to startups that are just starting off and need a scalable way to manage their CRM. It's been a great experience with HubSpot so far, and I'd love to continue on the journey together. 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