Keyword Grader
Search Engine Optimization Tool

 

The first step in getting found online is understanding what terms people are using to search for your products or services. The best keywords are relevant to your business, searched often, and non-competitive. HubSpot's Keyword Grader helps you develop a list of hundreds of potential keywords and identify the best terms for you to use to optimize your site.

Find out How to Rank in Search Engines for a Keyword

Pay Per Click advertising is expensive. HubSpot’s keyword grader can give you the insights to improve your odds in paid search and move more of your focus into organic search engine optimization. Just add your keywords and see the average search volume and cost of each. You can also see how difficult it would be for your website to rank well for each term and what your current rank would be.

Track your Search Progress and See your Savings

With the Keyword Grader tool you can track your progress on search terms over time so you know which keywords best drive traffic and leads. Curious how much those terms cost in PPC? The tool also tracks how much money your search engine optimization (SEO) efforts are saving your company over time by choosing to rank organically instead of relying on PPC.

Create Rankable Content

Find your niche. Our Keyword Grader helps you to determine what content is most important to your website visitors so you can develop content that responds to what they are searching for.

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Screenshots

Keyword Grader

Find out what keywords your currently ranking for and track your progress over time. Click the image for a larger view. You can also track visits, leads and customers by keyword.

Keyword Grader

Group your keywords by campaign, and track metrics for each group.

Keyword Grader

HubSpot will analyze your keywords and recommend which keywords you should target, which keyword you should create landing pages for, and which keywords are too difficult.