[Skip to content](https://www.hubspot.com#main-content) [![Hubspot for Startups logo](https://www.hubspot.com/hubfs/raw_assets/public/_Web%20Team%20Assets/External%20Agencies/HSFS/assets/images/Wordmark_HubSpot_for_Startups_OneLine_Orange.svg)](https://www.hubspot.com/startups) - [Resources](https://www.hubspot.com/startups/resources) Show submenu for Resources - [Fundraising](https://www.hubspot.com/startups/fundraising) - [Sales & Marketing](https://www.hubspot.com/startups/sales-and-marketing) - [AI Tech & Tips](https://www.hubspot.com/startups/ai) - [Tech Stack Guide](https://www.hubspot.com/startups/tech-stacks) - [Founder & VC Insights](https://www.hubspot.com/startups/scaling-smarter) - [Podcast](https://www.hubspot.com/startups/podcast) - [Stories](https://www.hubspot.com/startups/stories) Show submenu for Stories - [Digital Magazine](https://www.hubspot.com/startups/magazine) - [DocuSeries](https://www.hubspot.com/startups/docuseries) - [Case Studies](https://www.hubspot.com/startups/stories/customers) - [Community](https://www.hubspot.com/startups/community) - [Partner](https://www.hubspot.com/startups/partners) - [Apply Now](https://app.hubspot.com/signup-hubspot/hubspot-for-startups) - [Resources](https://www.hubspot.com/startups/resources) Show submenu for Resources - [Fundraising](https://www.hubspot.com/startups/fundraising) - [Sales & Marketing](https://www.hubspot.com/startups/sales-and-marketing) - [AI Tech & Tips](https://www.hubspot.com/startups/ai) - [Tech Stack Guide](https://www.hubspot.com/startups/tech-stacks) - [Founder & VC Insights](https://www.hubspot.com/startups/scaling-smarter) - [Podcast](https://www.hubspot.com/startups/podcast) - [Stories](https://www.hubspot.com/startups/stories) Show submenu for Stories - [Digital Magazine](https://www.hubspot.com/startups/magazine) - [DocuSeries](https://www.hubspot.com/startups/docuseries) - [Case Studies](https://www.hubspot.com/startups/stories/customers) - [Community](https://www.hubspot.com/startups/community) - [Partner](https://www.hubspot.com/startups/partners) - [Apply Now](https://app.hubspot.com/signup-hubspot/hubspot-for-startups) ![mtn-ron-smiling_square](https://www.hubspot.com/hs-fs/hubfs/HSFS%20Microsite/HSFS_Team_Photos/mtn-ron-smiling_square.jpeg?width=567&height=566&name=mtn-ron-smiling_square.jpeg) ## Ron Dawson Ron is the principal brand and content strategist for HubSpot for Startups, serving as the site's executive editor. Ron has over fifteen years' experience producing written, video, and podcast audio content for global brands. Ron has written a broad range of business, marketing, and brand topics for such sites as Medium's Better Marketing, Frame.io, Professional Photographer, and Pro Video Coalition. [LinkedIn](https://www.linkedin.com/in/rondawson) ## More from Ron ![better-bolder-branding-thumb](https://www.hubspot.com/hs-fs/hubfs/HSFS%20Microsite/hsfs_blogs/better-bolder-branding-thumb.jpeg?width=567&height=319&name=better-bolder-branding-thumb.jpeg) ### Better Bolder B2B Branding with Kate Newstead of LinkedIn LinkedIn's Marketing Science Lead Kate Newstead of their B2B Institute has a conversation with HubSpot for Startups Brand & Content Strategist Ron Dawson about brand ads that stand out. [Watch webinar](https://www.hubspot.com/startups/better-b2b-branding) ![ruby-deck-cover](https://www.hubspot.com/hs-fs/hubfs/HSFS%20Microsite/HSFS_Lead_Gen/ruby-deck-cover.jpeg?width=567&height=318&name=ruby-deck-cover.jpeg) ### Startup Funnel Essentials for Maximizing ROAS on LinkedIn Ron Dawson, head of content strategy at HubSpot for Startups, sits down with Ruby James, Manager of LinkedIn Marketing for Startups, to discuss findings from our collaborative fundraising benchmark guide, as well as valuable metric data from LinkedIn's platform. [Watch webinar](https://www.hubspot.com/startups/sales-funnel-essentials) ![dileep-thoughts-hero](https://www.hubspot.com/hs-fs/hubfs/HSFS%20Microsite/dileep-thoughts-hero.jpg?width=567&height=297&name=dileep-thoughts-hero.jpg) ### 4 Insights from Unicorn CEO Dileep Thazhmon of Jeeves Dileep Thazhmon, CEO of FinTech unicorn Jeeves, offers four profound insights he's learned as a serial entrepreneur and CEO. 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