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    HubSpot Website Platform Put your website to work

    hubspot website platform

    You want a website that delivers results. That’s a given. But what about a platform that enables you to do more with the content you publish? The HubSpot Website Platform ties your content into a full-funnel marketing system, optimizes it for search, adjusts to mobile, and even allows you to tailor your website to different visitors. Beyond just content management, this is a website optimization platform.


    So What Makes Us Different?

    Integrated with every marketing channel

    HubSpot is a full-funnel marketing platform. That means all of your tools are in one place, working together, so your customers get a seamless experience from email to social to web.

    Mobile-optimized out of the box

    Many website tools today require special templates or additional coding to optimize for mobile. HubSpot was built using responsive design, so your content will look great on any device.

    Personalized to each viewer

    Most websites treat everyone the same. At the professional and enterprise levels, HubSpot comes with Smart Content, a feature that enables you to personalize your content to different visitors.


    Intuitive Editing and Design

    With an inline editor and flexible design manager, HubSpot has the design range to satisfy everyone on your team, from marketers to advanced coders. Learn how to begin redesigning your website on HubSpot.

    Inline Editor

    Create pages in minutes with an inline editor where what you see is truly what you get. Easily preview your page on any device.

    Template Builder

    Create new layouts and page structures using a simple drag-and-drop template builder. Easily add CTAs, forms, and more without any code.

    SEO Optimization

    Built-in search optimization without any plugins or code. Get a personalized to-do list with instructions to improve your pages for search.

    Smart Content for
    Website Personalization

    Your visitors aren’t one-size-fits-all. Your website shouldn’t be either. At the professional and enterprise levels, HubSpot enables you to personalize your website content, forms, and CTAs to the unique needs of each visitor, lead and customer.

    First-time visitor Personalization

    Personalize your content from the moment someone sets foot on your website. Tailor your content based on location, source, or device.

    Personalization Insights

    Recieve recommendations about your audience and the type of smart content to utilize on your page for the best results.

    Personalize by lifecycle

    Personalize based on where a visitor is in their buying process, so your loyal customers receive a different website experience than first-time visitors.

    Mobile Optimization with Responsive Design

    HubSpot makes your website look good on any device. Built using responsive design, your website, landing pages, blog and email will automatically adjust to whatever device your visitor is using without any extra work on your end.

    responsive viewing

    Marketing Analytics

    The path to conversion is not always a straight line. That's why HubSpot gives you more than website traffic reports. We show you how your customers first discovered you, what emails and social messages they've engaged with, and what ultimately led them to purchase. Use HubSpot Analytics on its own or alongside Google Analytics.

    Page Details

    Find out which channels are driving people to your pages, and see a breakdown of each page’s performance. Diagnose problem pages and get a clear set of instructions on how to improve them for SEO.

    Custom analytics

    Event reporting at the Enterprise level helps you analyze which of your website pages are influencing your leads to take the next step, whether it's clicking a button or submitting a form.

    Attribution Reports
    Enterprise & Pro Only

    Identify the influential pages and sources that drive conversions on your website. Then, prioritize your marketing efforts based on what drives conversions throughout your funnel.

    Create Your Inbound Website

    Have your inbound website ready to go in no time with one of HubSpot’s free themes. Themes allow you to focus on your website content, while designers get a head start on a beautiful design.

    responsive viewing

    Customize Your Site

    Themes give you the flexibility to make changes based on your company’s needs while still having access to a pre-built beautiful design.

    Get Up and Running

    With the click of a button you can start using your HubSpot theme. Fill in the content on your theme, and your website will be ready to go in no time.

    No Code Required

    Themes help marketers keep their focus on the content, not the website’s code. Choose a theme at the touch of a button, and start building your website.

    Security, Speed and Support

    World-Class Security

    With a security team on alert 24 hours a day and Web Application Firewall reporting along with SSL included with the Website add-on, HubSpot defends all our customers' websites against site vulnerabilities and attacks. All of this is included at no extra charge for all customers. Security shouldn't be a luxury.

    Reliable Speed

    Built into your HubSpot account at no additional charge is a content delivery network (CDN) and powerful Web Application Accelerator (WAA) by Akamai. So whether you're across the street or the globe, you'll get the fastest load time possible. According to an independent study, HubSpot's website platform is much faster than the competition.

    No-Hassle Support

    When a problem strikes, no one wants to be stuck searching through forums for answers or calling multiple vendors. HubSpot has a team of people across the world dedicated to answer your questions right away. Hate hold music? Click help, and we'll call you back -- usually in about five minutes.


    “I absolutely LOVE the platform …it’s by far, the easiest website solution I’ve ever used. I’m also impressed with how tightly integrated the COS is with the rest of the HubSpot tools. And I didn’t have to relearn how to update our website because everything is intuitive and consistent with the rest of the platform.

    Muller Design Group
    Jeff Muller
    Creative Director, Muller Design Group

    Website +


    Because HubSpot integrates your full marketing toolset, you get more out of each component when they work together.



    Call us and speak with an Inbound Marketing Specialist to answer any questions you may have.


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