Alex Sventeckis
Alex Sventeckis is the director of content strategy at Weaver Fundraising and an instructor of marketing at Ball State University’s Miller College of Business. With expertise in content strategy, creation, editing, and team management, he helps brand and communications teams build content into a revenue-generating function.
How to Calculate Customer Acquisition Cost for Startups
Learn how to calculate customer acquisition cost for your startup, find out what a good CAC is, and discover industry averages and strategies to lower costs.
Customer Acquisition for Startups: Growth Tactics for the First 1000 Customers
Build a customer acquisition strategy for your startup, choose the right channels to get qualified customers, and use KPIs like CAC to your advantage.