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Wix vs Wordpress

What’s the difference between an open-source and SaaS content management system (CMS)?

Overview

Wix vs. WordPress — see how the two prominent CMSes built on different platforms compare. Learn the pros and cons of each one to make the best choice for your business.

What is Wix?

Wix is a beginner-friendly website builder with all the tools users require to create blogs, websites, and ecommerce stores.

What is Wordpress?

WordPress is an open-source CMS providing advanced features and tools needed to create and manage a website. 

Pricing

Check how Wix vs. WordPress compare in pricing.


Wix Pricing as SaaS
Wix is packaged as a software-as-a-service solution — its plans include web hosting, custom domain names, ecommerce tools, and CMS features.


WordPress Pricing as Open source
WordPress is free to use. But you need to pay for hosting, plugins, and maintenance to run a professional website, which can add up.

Compare Pricing

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 HubSpot Free CMS Tools HubSpot CMS Starter HubSpot CMS Professional HubSpot CMS Enterprise Wix (Cite) WordPress (Cite)
Core Website Management Tools

Free

$25/mo

$400/mo

$1,200/mo

Starts at $8.50/mo for personal websites

Free

Hosting

All HubSpot CMS plans include web hosting.

All HubSpot CMS plans include web hosting.

All HubSpot CMS plans include web hosting.

All HubSpot CMS plans include web hosting.

Hosting is included when you sign up for a Wix plan.

Plans for popular WordPress hosting platforms start at $0.99/mo and can go up to $1500/mo.

Integrations/Plugins

CMS Hub has hundreds of apps and integrations that extend your website’s functionality.

CMS Hub has hundreds of apps and integrations that extend your website’s functionality.

CMS Hub has hundreds of apps and integrations that extend your website’s functionality.

CMS Hub has hundreds of apps and integrations that extend your website’s functionality.

The Wix App Market has tons of free apps. Premium add-ons cost between $3 and $20 per app.

WordPress has thousands of free plugins, but paid options can cost up to $200 per plugin.

Security

HubSpot CMS plans come with built-in security features like a standard SSL certificate, web application firewall, and round-the-clock threat monitoring.

HubSpot CMS plans come with built-in security features like a standard SSL certificate, web application firewall, and round-the-clock threat monitoring.

HubSpot CMS plans come with built-in security features like a standard SSL certificate, web application firewall, and round-the-clock threat monitoring.

HubSpot CMS plans come with built-in security features like a standard SSL certificate, web application firewall, and round-the-clock threat monitoring.

Wix plans include an SSL certificate, website monitoring tools, and automatic security updates.

Monthly fees for WordPress security features start at $16.67 per month.

Maintenance, Updates, and Support

CMS Hub handles the system updates and backend maintenance, so users don't have to worry about it. Customers also have access to the HubSpot community and HubSpot Academy for training and support.

CMS Hub handles the system updates and backend maintenance, so users don't have to worry about it. Customers also enjoy a round-the-clock dedicated support team.

CMS Hub handles the system updates and backend maintenance, so users don't have to worry about it. Customers also enjoy a round-the-clock dedicated support team.

CMS Hub handles the system updates and backend maintenance, so users don't have to worry about it. Customers also enjoy a round-the-clock dedicated support team.

Wix’s users enjoy automatic updates, maintenance, and 24/7 customer support via email and live chat.

You have to either manage your website yourself using support forums or pay $100-$5000/mo to a WordPress developer.

TOTAL - Cost Estimates (1 Year)

Free

$300

$4,800

$14,400

$516

$500 - $95,000

Capabilities

Let’s see how Wix vs. WordPress compare as content management software.

  • Wix offers hundreds of templates and a drag-and-drop editor to help you design your dream website. Users rely on Wix App Market to extend website functionality as editing through custom code is limited.

    WordPress lets users tweak their site’s look by choosing from thousands of free and paid WordPress themes and custom code. Extending functionality requires WordPress plugins or coding, limiting beginners’ ability to create complex websites. Examples of functionality that require additional plugins include adding contact forms, linking to marketing automation tools, SEO tools, Google analytics, improving website speed and adding additional security features.

  • The Wix SEO Wiz covers on-page SEO and offers additional SEO tools such as Site Booster and Visitor Analytics.

    WordPress is an SEO-friendly platform, powering more than 40% of online websites. But you need to install SEO plugins to improve functionality, which may come at an additional cost.

  • Wix provides standard blogging features to help you get started. On a Wix site, you can add media with the drag-and-drop editor and organize posts according to category. 

    WordPress was originally built as a blogging platform that evolved into a full-fledged CMS. Creating a blog using WordPress is straightforward, but layout changes and extra features may require additional apps and subscriptions, which don't come free.

CMS Hub Overview

Decide between SaaS and open source website building software by identifying your non-negotiables. These usually include speed, security, and stability — all included with HubSpot CMS.

Speed

53% of website visitors abandon a website that takes more than 3 seconds to load.

Choose a CMS or hosting provider whose infrastructure is stable enough to support your website.

Security

Cyberattacks are at an all-time high. 

CMS Hub’s built-in security features like web application firewalls (WAF), SSL certificates, and website monitoring give users peace of mind.

 

Stability

A reliable CMS is crucial — each minute of IT downtime costs businesses an estimated $5,600.

HubSpot’s CMS has a 99.99% uptime and a dedicated team that ensures it stays that way.

  1. A view of HubSpot's content management system.

    Start building your website in no time.

    Building a professional website without technical knowledge is tricky. HubSpot’s CMS empowers you to build a website with flexible themes, built-in apps, and a drag-and-drop editor that cuts out the learning curve.

  2. HubSpot CMS and CRM integration.

    All-in-one CRM platform to help grow traffic and generate leads.

    HubSpot CMS is the first and only CMS that uses CRM data to help you build better customer relationships and run successful online stores. 

    Track customer details, interactions, and content from one place — without writing a line of code.

     

     

  3. HubSpot CMS testing tools.

    Create personalized experiences for your website visitors.

    Dynamic content and local website development features set CMS Hub apart. Automatically test different variations of your website with adapting testing, and HubSpot will serve up the best-performing option.

  4. HubSpot CMS website analytics.

    A secure platform gives customers one less thing to worry about.

    With features like global CDN, Web Application Firewall (WAF), and SSL encryption, CMS Hub users can focus on creating content and growing their business.

  5. HubSpot CMS allows for local development.

    What gets measured gets managed.

    HubSpot CMS’s analytics and reporting let you monitor how many sessions, leads, and customers you're getting.

“Having our reporting, marketing automation, CRM, and website on the same platform provides us with insights that would have been much more difficult to achieve if we had to tie together disparate tools.”

Don't just take our word for it. See how Apptega used CMS Hub to increase demo requests by 200% with CMS Hub.

Read the full case study

What are customers saying?

CMS Hub is consistently praised by HubSpot users on review sites like G2.com and SoftwareReviews.com Check out the full report and reviews here.

Instead of spending time designing and building web pages, CMS Hub allows me to focus on strategic campaigns to help drive sales.

CORDALE O

Marketing Manager

HubSpot is trusted by over 135,000 businesses in more than 120 countries.

A Community That Has Your Back

HubSpot Solution Partners

HubSpot’s Solution Partner Program is a network of over a thousand agencies to help you resource your marketing strategy with HubSpot. Whether you need someone to help create content, set up ads, or build workflows, there’s a partner here for you.

HubSpot Community

Our Community is there when you need them. Whether it’s getting set up or figuring out the best way to customize Marketing Hub for your needs, there are over 85,000 community members ready to answer your questions.

Knowledge Base

You’re busy. You don’t have time to file a support ticket. You’re also extremely smart and can find answers on your own. Search our comprehensive Knowledge Base to answer any question you might have about our products.

See the benefits of hosting your site on HubSpot today.

Explore how CMS Hub can take the pain out of your website management.