What's New
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Breeze
Experience the transformative power of HubSpot's AI that powers the entire customer platform. Breeze gives customer-facing teams all the AI tools needed to boost productivity, scale growth, and unlock actionable insights. Use Breeze Copilot to assist with tasks, Breeze Agents to automate your work, Breeze Intelligence to enrich your data, and a growling list of Breeze features to help you get work done faster.
Twilio Segment App
Large organizations thrive on accurate data to delight customers, but sensitive data can be challenging to leverage effectively. Now, the Twilio Segment app for HubSpot makes it easier to sync sensitive data across platforms and safely use this data for more personalized marketing in HubSpot.
Essential Apps for Marketers
Build an audience, generate leads, and convert customers when you integrate Content Hub and Marketing Hub with these essential apps including:
- Adobe Express: Make stunning images and marketing assets directly in HubSpot
- Amplitude: Elevate your personalization strategies by enriching your CRM data with product usage insights
- HeyGen: Create AI-generated videos from your blog posts in just a few clicks
- And more!
AI Powered Guided Selling
Guided Selling with Sales Hub allows sales teams to use AI to build an action-oriented sales process that drives productivity through relevance. AI and rule-based guidance help surface prescriptive guided actions and generate predictive deal scores, while AI-powered deal insights, a meeting assistant, and a sales workspace enhance efficiency.
Amplitude app for HubSpot
The Amplitude app for HubSpot now allows GTM teams to build HubSpot lead scores and customer health scores with Amplitude's product usage insights. Now, marketers can nurture the best leads, route more qualified ones to sales, work with customer success to engage at-risk customers, and embed Amplitude reports in HubSpot dashboards.
Commerce Hub: Now Available to Free and International Users
Introducing Commerce Hub, an easy-to-use B2B commerce suite available to all HubSpot customers. Use commerce tools such as subscriptions, invoices, payment links and quotes to bill your customers easily from HubSpot's Smart CRM. Collect secure payments across 20+ currencies. Plus, easily integrate QuickBooks Online for simple financial reconciliation. Go ahead and exhale — commerce just got easier.
Product Spotlight Video
Watch Kyle Jepson demonstrate new features and functionality from September
Release Notes
Read a detailed list of what's new product updates from September
Product Updates Deck
Check out all our September 2024 updates in one place
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Marketing HubHome for Marketers
Gain a bird's eye view of your team's work - on desktop or on mobile.
Dynamic Forms [BETA]
Create higher-converting forms that seamlessly fit your brand identity and minimize visitor friction.
Campaigns Impact Reporting
Understand where your campaign contacts are across your lifecycle, plus track costs to pivot your campaign tactics in time.
Lead Scoring
Identify leads most likely to make a purchase based on past behavior, campaign interactions, and demographic data with AI recommendations.
Personalized Subscriptions
Create personalized preference page experiences for your different contact segments so they only see relevant options based on persona, demographics, and lifecycle stage.
Breeze Social Agent [PRIVATE BETA]
Create engaging social content with AI that knows your existing social performance, audiences, and industry trends.
Messaging Insights [BETA]
Get content optimization suggestions, deliverability guidance, and campaign analysis based on what AI has learned about your email strategy.
Content HubCase Studies [BETA]
Create case studies with Breeze Content Agent and use AI to analyze customer notes and documentation.
Breeze Content Agent [BETA]
Leverage AI to create high-performing blog posts, podcasts, case studies, and landing pages.
Podcasts V2 [BETA]
Effortlessly create podcasts by generating ideas, scripts, and show notes — and measure their success without podcasting reporting.
Content Remix V2 [BETA]
Boost your marketing strategy with AI content repurposing software that adapts assets across channels, now including video.
Brand Voice V2
Brand Voice now supports different voices for different channels, helping you maintain consistency everywhere your customers are.
Sales HubLinkedIn CRM Sync
Reach more prospects on LinkedIn with a deep two-way integration between HubSpot and LinkedIn that automatically logs activities and delivers insights.
Smarter Sequences
Personalize sales outreach with sophisticated sequences using AI, A/B testing, and advanced permissions.
Lead Management & Prospecting
Maximize speed and efficiency and manage all your leads and prospecting all in one place using added permission controls and views for advanced customization.
Predictive Deal Score
Focus on high-impact deals with AI-powered likelihood-to-close health scores that help your reps predict if a deal will close.
Deal Pipeline Rules
Customize pipeline permissions to match your sales process with advanced governance features that restrict deal movement and creation.
Service HubHelp Desk
Scale support with a new help desk workspace that connects your tickets and conversations all in one place.
Customer Success Workspace
Drive proactive customer value and empower reps to manage their entire book of business in one pace, with the new customer success workspace.
AI Chatbot
Cut support volume, increase efficiency and resolve customer queries 24/7 with a GPT-powered AI chatbot.
Advanced Routing
Send tickets to the best agents for the job with capacity and skill-based routing.
Enhanced Knowledge Base
Give customers the freedom to help themselves with on-brand articles in HubSpot's CMS-grade knowledge base.
Operations HubSales Order Object Sync
Enable seamless integration of order data with data sync to ensure data consistency between HubSpot and third-party apps.
Report Descriptions, with Generative AI
Keep your library of custom reports organized with AI-generated report descriptions.
Webhook Triggers in Workflows
Enable data-driven workflow initiation with webhook triggers and give users with the option to initiate workflows based on third party data.
Gauge Visualizations in Custom Report Builder
Better understand how your business is performing with easy-to-interpret data gauge visualizations within reports.
AI-Generated Custom Reports
Simplify reporting with AI-generated reports in HubSpot, using just a simple question.
Anomaly Monitoring in Property Updates
Leverage AI to proactively monitor CRM properties for anomalies in their update volume. Monitor alerts and take action through the data quality command center and subscribe to notifications triggered by the anomaly alerts.
AI Assistant in Workflows for Triggers and Actions
Improve business process and streamline automation trigger creation with HubSpot AI-built workflows.
AI-Powered Formatting Suggestions for Locations
Make formatting easier with view and action formatting recommendations within the Formatting Issues Tool.
Commerce HubInvoices
Quickly turn quotes into cash with invoices sent directly from your HubSpot CRM. Stay on top of invoices with overdue invoice tracking and management.
Payment Links
Create simple yet powerful payment links that enable you to sell from anywhere - your website, forms, emails, and more.
Quotes
Create and send quotes on beautifully branded templates, powered by data in your CRM.
Subscriptions
Collect, manage, and report on recurring payments directly alongside your HubSpot CRM.
B2B Checkout
Create an exceptional checkout experience for your customers, all on top of your HubSpot CRM.
Flexible Payment Processing
Seamlessly and quickly collect money from your customers directly from your HubSpot CRM with your existing Stripe log-in or HubSpot payments.
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Breeze
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Smart CRMRefreshed Navigation
Improve personal efficiency and discoverability when moving between portal actions from the refreshed user interface of HubSpot's in-app navigation.
CRM Email Permissions
Reduce distraction and increase control across your CRM records with limited viewing of logged emails and emails from connected inboxes.
Sync Properties
Further unify your customer profiles and limit data redundancies by copying a property value across associated CRM records.
Custom Translations
Optimize adoption across all your teams and Import custom translations for properties, association labels, and object names (only for HubSpot-supported languages).
Preview Sidebar Customization
Give admins the ability to create unique, personalized record previews by object type and by team with customized sidebar previews.
Edit and Auto-save Properties in Record Middle Column
Edit and automatically save changes to properties in record middle column cards (i.e. property list, stage tracker, and association property list cards).
New API Updates
- Access more data within the CRM with new APIs for orders (read/write), carts (read/write), invoices (read-only), subscriptions (read-only) and payments (read-only).
- Enable enhanced revenue forecasting accuracy and sales team performance tracking with a new DealSplits API that allows API access to listing and creating deal splits for batches of deals.
- Create a more tailored data model for your business needs by creating and associating Custom Events with Custom Objects.
More Ways to Customize the CRM
Build even better CRM views for your sales and service teams using new and enhanced UI components (Panels, Stepper Input, Tile, Alerts, Pop-up iFrame and CRMActionButton).
Enhanced Export Limits
- Analyze private app webhook use in the tool of your choice by exporting up to 30 days of logs via CSV.
- Access more CRM data on a regular basis with increased API limits of 30 exports/day.
Better Developer Learning/Onboarding Resources
- Experience a refreshed, developer-first approach to documentation that makes learning to build on HubSpot easier with updated navigation, easier access to guides and tutorials, and increased page performance.
- Get started quickly with new sample app projects (custom logger and bidirectional property refresh) and updated SDK client libraries (Python, Ruby, NodeJS and PHP SDKs)
New: Introducing App Cards Powered by UI Extensions
Introducing app cards, flexible surfaces that give you a custom way to display, sync, and action data between HubSpot and your third-party tools.
New: Adobe Express app
Now you can use Adobe’s AI content creation app directly within HubSpot when editing content.
New: HeyGen app
With the new HeyGen app, now available in HubSpot’s App Marketplace, you can create AI-generated videos from your blog posts in just a few clicks.
Updated: Amplitude app for HubSpot
The Amplitude app for HubSpot now enables GTM teams to leverage product usage insights alongside customer data, allowing for enhanced growth strategies.
Updated: Twilio Segment app for HubSpot
The Twilio Segment app now allows customers to seamlessly create and update properties through custom objects and custom events in HubSpot. Support has also been added for sensitive properties through custom objects.
Updated: PandaDoc CPQ for HubSpot
The PandaDoc app for HubSpot now features integrated end-to-end CPQ functionalities, allowing you to create accurate quotes and manage your entire sales cycle directly within HubSpot.
Commerce-Powered. Customer-First.
Move your team into the modern day with a connected CRM solution that promotes customization, supports commerce, and connects your business.
