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The Latest HubSpot Product Updates to Help You
Grow Better

Last year, you inspired us with your adaptability and innovation. That's why this year's HubSpot product updates are designed to add power to our already easy-to-use software, so you can adapt to whatever comes your way.

See what's new See what's next

What's New

Here's everything you need to know about what's new in HubSpot.

  1. data-sync-clean

    Operations Hub

    As your company grows, you need your data and process to grow with it. All too often, this behind-the-scenes “operational” work is an afterthought, leaving teams struggling to support ever-growing demands with outgrown software. Until now. 

    Operations Hub gives you a unified toolset that connects apps, cleans customer data, and automates business processes under one central CRM platform. The result? An efficient, aligned, and adaptable business that delivers a friction-free customer experience.

    Learn more
  2. Dynamic Pages EN

    CRM Object Dynamic Pages

    With HubSpot’s CRM object dynamic pages, HubSpot users can dynamically generate SEO-friendly detail and listing pages for CRM object instances on CMS Hub so their page always reflects the data in their CRM. 

    Whether you want to show your visitors a catalog of the products and services that you offer or any other data stored in your CRM, rest assured that your data and content will always stay in sync. Just another way the connection of HubSpot’s CRM and CMS is easy to use and deeply powerful.

    Learn more
  3. ReportEN

    Campaign Data in Custom Report Builder

    When it comes to campaigns, you need all the reporting you can get. And sometimes the metrics you’re looking for are specific to your business, so they aren’t available in any out-of-the-box reports.

    That’s why campaign data is now a data source in HubSpot’s custom report builder. With the custom report builder, you can easily build reports to show how your campaigns are performing, and drill down into specific metrics like video plays, page views, conversions, and more.

    Learn more
  4. Screen Shot 2021-06-07 at 2.59.17 PM

    Site Tree

    Finding content can be tough, especially when you have thousands of website pages to manage. That’s why we built the site tree for CMS Hub, a new way to organize pages within the CMS using a hierarchical "tree" structure alongside improved search and better filter options on the content dashboard.

    The site tree view enables you to see a hierarchy of your website pages, navigate exactly where you want that page to live, and manage it directly, all in the same view. In addition, instead of trying to figure out how to link a new page in a specific section of your website by copying and pasting URLs, with the "add new child page" action, you can simply add it directly in the site tree view.

    Learn more
  5. Conversation-Based-WF-MOVA_en

    Conversation-Based Workflow

    If your business prides itself on strong, personalized customer service, you want to preserve that reputation as you grow. But it can be difficult to maintain your personal touch as call and email volume increases.

    That’s why HubSpot built conversations based workflows to help you offer world-class service as your business grows. Built on a foundation of unified customer data, automation in Service Hub empowers your customer service agents to craft personalized experiences for your customers, enabling you to delight customers at scale.

    Learn more
  6. Screen Shot 2021-05-27 at 3.15.14 PM

    Create Deals from the GMail & Outlook Sales Extensions

    For sales reps, the inbox is where deal communication and collaboration happens. It’s where they answer questions, explain pricing, and ultimately move to close. So, when reps are forced from their inbox to create deals in HubSpot, they lose precious time that could’ve been spent progressing the deal forward. 

    Now, sales reps can create deals from within their inbox using the HubSpot sales extension. All it takes is a few clicks to enter the deal name, pipeline, stage, amount, and other required deal properties, keeping them in their workflow and focused on the close.

    Learn More

What's next

The HubSpot Roadmaps show you what we’re building next.

  • Note: The development process is filled with unexpected hurdles, so the Roadmaps are subject to change. Additionally, they don't include the entirety of our development plans.

  • Note: The development process is filled with unexpected hurdles, so the Roadmaps are subject to change. Additionally, they don't include the entirety of our development plans.

  • Note: The development process is filled with unexpected hurdles, so the Roadmaps are subject to change. Additionally, they don't include the entirety of our development plans.

  • Note: The development process is filled with unexpected hurdles, so the Roadmaps are subject to change. Additionally, they don't include the entirety of our development plans.

  • Note: The development process is filled with unexpected hurdles, so the Roadmaps are subject to change. Additionally, they don't include the entirety of our development plans.

  • Note: The development process is filled with unexpected hurdles, so the Roadmaps are subject to change. Additionally, they don't include the entirety of our development plans.

Start Growing with HubSpot Today

Feeling lost in the new normal? Get started with HubSpot today to go from surviving to thriving.

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