To make your emails stand out from the 306 billion emails people send and receive every day, you should ensure they look neat and clean.
But then, how do I include the URL I want the recipients to visit? Using hyperlinks.
Hyperlinks let you avoid the messy look of a URL. Instead of https://www.hubspot.com/, the email recipients see HubSpot.
A hyperlink is basically anchor text that leads users to another location when clicked or tapped. This location could be a document or webpage.
Here’s how to make a hyperlink in Gmail.
1. Sign in to Gmail on your preferred web browser and click Compose.
2. Start composing your email.
3. Locate the URL you want to hyperlink and copy it.
4. Highlight the portion of text in your email body you wish to add a hyperlink to.
5. Click Insert link.
6. Paste your URL in the field to the right of Web address and click OK.
That’s it. You’ve added a hyperlink to your email. But, if that’s unclear, read on.
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And it’s all done — the blue underlined anchor text shows that the hyperlink is good to go.
Success — you’ve now added a hyperlink in the Gmail app for Android or iPhone. If you’re using Apple’s proprietary Mail app on your iPhone, this nifty trick for hyperlinking works there, too.
Do you have a bare-bones email signature or none at all? Consider using HubSpot’s email signature generator to quickly create an elegant email signature and stand out from the crowd.