Boost productivity, scale growth, and unlock insights with AI
Your cheat sheet to HubSpot's latest 200+ product updates!
Leverage AI to create pipeline and win deals with Sales Hub
Customize HubSpot with app cards
Gain product usage insights with our updated app
Explore commerce tools, right from your customer platform
Experience the transformative power of HubSpot's AI that powers the entire customer platform. Breeze gives customer-facing teams all the AI tools needed to boost productivity, scale growth, and unlock actionable insights. Use Breeze Copilot to assist with tasks, Breeze Agents to automate your work, Breeze Intelligence to enrich your data, and a growling list of Breeze features to help you get work done faster.
We know it’s hard to keep up with what’s new at HubSpot. That’s why the HubSpot customer platform is built for your reinvention. Our AI-powered solutions empower businesses like yours to attract customers and fuel growth through unified data.
Learn more about these exciting new updates from Breeze Copilot, Breeze Agents, Breeze Intelligence and Marketing & Content Hub at hubspot.com/spotlight and catch our virtual Product Roundup webinar recording to see these new features in action!
Guided Selling with Sales Hub allows sales teams to use AI to build an action-oriented sales process that drives productivity through relevance. AI and rule-based guidance help surface prescriptive guided actions and generate predictive deal scores, while AI-powered deal insights, a meeting assistant, and a sales workspace enhance efficiency.
Introducing app cards, flexible surfaces that give you a custom way to display, sync, and action data between HubSpot and your third-party tools. Explore the App Marketplace to discover the power of combining HubSpot's Smart CRM customization with industry-leading apps across every hub.
The Amplitude app for HubSpot now allows GTM teams to build HubSpot lead scores and customer health scores with Amplitude's product usage insights. Now, marketers can nurture the best leads, route more qualified ones to sales, work with customer success to engage at-risk customers, and embed Amplitude reports in HubSpot dashboards.
Introducing Commerce Hub, an easy-to-use B2B commerce suite available to all HubSpot customers. Use commerce tools such as subscriptions, invoices, payment links and quotes to bill your customers easily from HubSpot's Smart CRM. Collect secure payments across 20+ currencies. Plus, easily integrate QuickBooks Online for simple financial reconciliation. Go ahead and exhale — commerce just got easier.
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Watch Kyle Jepson demonstrate new features and functionality from September
Marketing Hub |
Gain a bird's eye view of your team's work - on desktop or on mobile.
Create higher-converting forms that seamlessly fit your brand identity and minimize visitor friction.
Understand where your campaign contacts are across your lifecycle, plus track costs to pivot your campaign tactics in time.
Identify leads most likely to make a purchase based on past behavior, campaign interactions, and demographic data with AI recommendations.
Create personalized preference page experiences for your different contact segments so they only see relevant options based on persona, demographics, and lifecycle stage.
Create engaging social content with AI that knows your existing social performance, audiences, and industry trends.
Get content optimization suggestions, deliverability guidance, and campaign analysis based on what AI has learned about your email strategy.
Product Roadmap |
Content Hub |
Create case studies with Breeze Content Agent and use AI to analyze customer notes and documentation.
Leverage AI to create high-performing blog posts, podcasts, case studies, and landing pages.
Effortlessly create podcasts by generating ideas, scripts, and show notes — and measure their success without podcasting reporting.
Boost your marketing strategy with AI content repurposing software that adapts assets across channels, now including video.
Brand Voice now supports different voices for different channels, helping you maintain consistency everywhere your customers are.
Product Roadmap |
Sales Hub |
Reach more prospects on LinkedIn with a deep two-way integration between HubSpot and LinkedIn that automatically logs activities and delivers insights.
Personalize sales outreach with sophisticated sequences using AI, A/B testing, and advanced permissions.
Maximize speed and efficiency and manage all your leads and prospecting all in one place using added permission controls and views for advanced customization.
Focus on high-impact deals with AI-powered likelihood-to-close health scores that help your reps predict if a deal will close.
Customize pipeline permissions to match your sales process with advanced governance features that restrict deal movement and creation.
Product Roadmap |
Service Hub |
Scale support with a new help desk workspace that connects your tickets and conversations all in one place.
Drive proactive customer value and empower reps to manage their entire book of business in one pace, with the new customer success workspace.
Cut support volume, increase efficiency and resolve customer queries 24/7 with a GPT-powered AI chatbot.
Send tickets to the best agents for the job with capacity and skill-based routing.
Give customers the freedom to help themselves with on-brand articles in HubSpot's CMS-grade knowledge base.
Product Roadmap |
Operations Hub |
Enable seamless integration of order data with data sync to ensure data consistency between HubSpot and third-party apps.
Keep your library of custom reports organized with AI-generated report descriptions.
Enable data-driven workflow initiation with webhook triggers and give users with the option to initiate workflows based on third party data.
Better understand how your business is performing with easy-to-interpret data gauge visualizations within reports.
Simplify reporting with AI-generated reports in HubSpot, using just a simple question.
Leverage AI to proactively monitor CRM properties for anomalies in their update volume. Monitor alerts and take action through the data quality command center and subscribe to notifications triggered by the anomaly alerts.
Improve business process and streamline automation trigger creation with HubSpot AI-built workflows.
Make formatting easier with view and action formatting recommendations within the Formatting Issues Tool.
Product Roadmap |
Commerce Hub |
Quickly turn quotes into cash with invoices sent directly from your HubSpot CRM. Stay on top of invoices with overdue invoice tracking and management.
Create simple yet powerful payment links that enable you to sell from anywhere - your website, forms, emails, and more.
Create and send quotes on beautifully branded templates, powered by data in your CRM.
Collect, manage, and report on recurring payments directly alongside your HubSpot CRM.
Create an exceptional checkout experience for your customers, all on top of your HubSpot CRM.
Seamlessly and quickly collect money from your customers directly from your HubSpot CRM with your existing Stripe log-in or HubSpot payments.
Product Roadmap |
BreezeProduct Roadmap |
Smart CRM |
Improve personal efficiency and discoverability when moving between portal actions from the refreshed user interface of HubSpot's in-app navigation.
Reduce distraction and increase control across your CRM records with limited viewing of logged emails and emails from connected inboxes.
Further unify your customer profiles and limit data redundancies by copying a property value across associated CRM records.
Optimize adoption across all your teams and Import custom translations for properties, association labels, and object names (only for HubSpot-supported languages).
Give admins the ability to create unique, personalized record previews by object type and by team with customized sidebar previews.
Edit and automatically save changes to properties in record middle column cards (i.e. property list, stage tracker, and association property list cards).
Product Roadmap |
Developer Platform |
Build even better CRM views for your sales and service teams using new and enhanced UI components (Panels, Stepper Input, Tile, Alerts, Pop-up iFrame and CRMActionButton).
Product Roadmap |
Connect HubSpot tickets to Slack, plus sync threaded replies from Slack with ticket comments in HubSpot, and more.
Sync webinar registration and attendance details from Microsoft Teams webinars to HubSpot marketing events.
Sync e-commerce data to HubSpot with two-way syncing for contacts and products, as well as one-way syncing for orders and carts.
Effortlessly send and manage documents from HubSpot contact, company, or deal records.
Read and write order and cart data in HubSpot.
Keep Salesforce and HubSpot records up-to-date with two-way syncing for activities, tickets, and custom objects.
Product Roadmap |
Have an idea for the next great HubSpot feature? Submit it in the ideas forum!
Move your team into the modern day with a connected CRM solution that promotes customization, supports commerce, and connects your business.