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Business Insights

Automatically populate your contact records with company details from our database of over 20 million businesses, and get powerful insights your sales team will actually use.

HubSpot CRM - Company Insights
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Spend more time selling and less time digging.

  1. HubSpot CRM - Company Insights Populated Automatically

    Get powerful insights, populated automatically.

    Stop wasting time digging for details about your prospects.

    The HubSpot CRM automatically populates new contact, company, and deal records with details from its database of over 20 million businesses. All you need is a prospect’s corporate email address.

    You’ll spend less time hunting down information about prospects and companies, and more time selling.

  2. HubSpot CRM - all your contact details in one place

    View and filter contact details in one convenient place.

    Stop juggling multiple tools, tabs, and screens. View your contact details in the same place you make sales calls and send emails.

    Use filters to find exactly what you’re looking for, whether it’s logged sales calls, emails, and notes, or deal activity, lifecycle changes, and social media information.

    Having powerful insights all in one place makes it that much easier to craft a personalized follow-up.

  3. HubSpot CRM - edit and update contact details in one place

    Customize contact, company, and deal records without IT.

    You choose which information to display on your contact, company, and deal records – no IT help necessary.

    A simple drag and drop interface makes it easy to create records that surface only the insights your sales team needs to do its job.

    When you don’t have to dig for the important details, that’s time added back to your day.

The Free CRM That Goes Far Beyond Contact Management

Contact & Lead Management

Add company and contact records, log sales activities automatically, and easily keep records up to date. See every interaction you've had with contacts, and use this data to build campaigns that close more deals.

Pipeline Management

Add deals to your CRM with a single click, assign tasks to push deals forward, and track progress in your dashboards.

Contact & Company Insights

Get insights your sales team will actually use by automatically pulling company details from our database of over 20 million businesses.

Email Tracking

Know the second a lead opens an email, clicks a link, or downloads an attachment — then send a perfectly timed follow-up.

Email Templates & Documents

Turn your most effective and repetitive sales emails into templates, and build a library of documents that you can access inside your inbox and share with your entire team.

Gmail & Outlook Integration

Out-of-the-box integration with Gmail, G Suite, and Outlook or Office 365 for Windows. Access email templates, contact and company info, and more right inside your inbox.

Facebook & Instagram Lead Ads

Create lead ads for Facebook or Instagram that automatically capture contact information and sync with your HubSpot account.


Build mobile-optimized forms, pop-ups, banners, and slide-ins to convert visitors into leads, and add them to any web page.

Contact Activity

See detailed interactions between a contact and your website in a single place, including page views, form submissions, sales activity, and more.

Conversations Inbox

A universal inbox that gives your sales, marketing, and customer service teams one place to view, manage, and reply to all conversations from live chat, bots, or team email aliases.

Meeting Scheduling

Create a scheduling link that you can share with prospects, giving them the power to book time on your sales team’s calendar.

Live Chat & Bots

Connect with website visitors in real time to convert new leads, close more deals, and provide better support to your customers. Use bots to automate and scale your live chat conversations.

  • A business insight is a combination of business data and its analysis. This combination helps companies and teams better understand how their decisions impact the business. Similarly, business insights help predict future success or failure and provide a path for teams to follow to move in the right direction.

    Rather than just a face-value business metriclike customer happiness or annual recurring revenueHubSpot’s business insights provide a deeper level of interpretation that correlates these metrics with business decisions and performance. As a result, HubSpot business insights allow companies to make data-driven decisions.

  • Popular HubSpot business insights features include:

    • Customer details are automatically populated across the HubSpot platform
    • Filter data around specific contact details directly within the contact record
    • Pipeline management is done with a single click
    • Customize business and contact fields with a simple editor, rather than having to use code or IT
  • HubSpot’s business insights are part of Sales Hub, and you can get started with them for free. If you’re looking for more advanced features to help automate and scale your sales operations, HubSpot also offers premium features with Starter, Professional, and Enterprise editions of Sales Hub.

  • Depending on whether you have an existing business insights tool in place, implementation time may vary based on factors such as data migration and validation. For new business insights users, the implementation time is significantly shorter. In that case, you’ll only need to set up accounts for crucial team members and designate their role responsibilities.

Close More Deals With Less Work

HubSpot CRM makes it easy to organize, track, and grow your sales pipeline.