Now AI (artificial intelligence) is another major shift transforming the way we work, create, and interact. That's why we are dedicated to using AI to connect businesses with their customers and help them build new and lasting relationships. We believe that technology can empower human interaction, not replace it. That's why we will keep developing AI features and products that supercharge companies and how they work with their customers every day.
At HubSpot, we are committed to doing the right thing. Our approach to AI is rooted in trust, transparency, and accountability. Our AI Ethics principles provide a framework that informs AI product development. We strive to be transparent with our customers and partners about how we develop and deploy AI across our organization.