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HubSpot Solutions Partner Impact Awards

Note: The 2025 Performance standings are not final. Winners will be announced in Q1 of 2026.
Terms and Conditions

Customer First

Participants: To qualify as a competition participant, a partner must have joined the HubSpot Solutions Partner Program before January 1, 2026 and still be active and in good standings in the program at the time that final awards are evaluated and have no pending escalations, have at least five reviews that were posted in 2025 published on the directory at the time that the final awards are evaluated, be of gold tier or higher at the time that the final awards are evaluated, and have at least $20k Managed MRR through all of 2025, and have at least 90% Customer Dollar Retention for 2025 overall.

Criteria: Once qualified, partners are ranked against one another using revenue retention metrics evaluated at the partner level. The partner from each region with the highest 2025 revenue retention of all of their sold and managed clients wins. Ties will be broken with the following criteria, in order: The partner with the largest number of customers (including both managed and sold) wins. The partner with the highest 2025 sold MRR (calculated in the same manner as the Partner of the Year award) wins.

Revenue Retention: Revenue Retention is a measure of how cross-sell, upgrades, downgrades, and cancellations compare to a partner’s install base of sold and managed clients: specifically, an annualized calculation of monthly net MRR changes for customers. The formula for Revenue Retention is (End-of-Month MRR/Beginning-of-Month MRR)^12, where the End-of-Month MRR doesn’t include any new clients from the month. 

Questions? If you have any questions, please contact your PDM.

Standings last updated July 3, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. Webguruz Technologies Pvt Ltd
  2. Growth Fuel Consulting Pte. Ltd.
  3. Cracktroops
  4. Content Chemistry
  5. Lupo Digital
  6. Social Garden
  7. TRooInbound Pvt Ltd
  8. Modern Visual
  9. Neighbourhood
  10. Oxygen Two Point Zero
  11. Engaging.io
  12. King Henry
  13. Straight Growth
  14. Hububble
  15. Team CloudSource
  1. HELION B2B
  2. J & N Marketing Ltd
  3. WX Digital Agency
  4. Lomed
  5. Centralise Technologies
  6. Penguin Strategies Ltd
  7. Forbidden
  8. DIGITALE IKE
  9. Novocy Ltd.
  10. Plus Your Business
  11. Yourbiz Srl
  12. Gradient
  13. Sellwise Szymon Negacz Spółka komandytowa
  14. Businessweb
  15. LEVR GmbH
  16. CLOUDFRESH POLSKA Sp. z O.O.
  17. Sales communications
  18. Deeply Digital
  19. Klakss
  20. Blend Marketing
  1. Lookers
  2. Hiper Estrategia
  3. HAL USA LLC
  4. MKT4EDU CONSULTORIA E ASSESSORIA EM CAPTAÇÃO LTDA
  5. Black and Orange Marketing Digital S.A.P.I. DE C.V.
  1. Aspiration Marketing
  2. Girikon Inc
  3. 1 Bold Step
  4. SalesLeap, LLC
  5. Madison Marketing Group LLC
  6. Erabond
  7. Ricochet Business Advisory
  8. HighRoad Solution
  9. 4Cast Agency
  10. Kiwi Creative
  11. Perry Avenue
  12. ClearPivot
  13. Raka
  14. Accelant
  15. Simple Strat
  16. Growtomation
  17. The Moderate Genius
  18. Hubbly LLC
  19. Protocol 80, Inc
  20. Pyxis Growth Partners

Partner of the Year

Participants: To qualify as a competition participant, a partner must have joined the HubSpot Solutions Partner Program prior to January 1, 2026 and still be active and in good standings at the time the final awards are evaluated and have no pending escalations on channel clients.

Criteria: The partner from each region with the highest sum of sold MRR from eligible deals wins.

Eligible Deals: Deals for Subscription Services (as defined in the HSPPA) that closed in 2025, that were sold by the partner (includes partner collaboration), and that are recognized as new, cross-sell, or upgrade sales by HubSpot are eligible.

Questions? If you have any questions, please contact your PDM.

Standings last updated July 3, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. Engaging.io
  2. ANICCA DIGITAL PTY LTD
  3. Kongo Industries
  4. Hype & Dexter
  5. 100 inc.
  6. Hububble
  7. Neighbourhood
  8. Irayo Technologies Private Limited
  9. Scale Station Pty Ltd
  10. Concentrate Limited
  11. ナウビレッジ株式会社
  12. Flipside Group Australia Pty Ltd
  13. Synx
  14. RedPandas
  15. Fractl Pty Ltd
  16. 株式会社FLUED
  17. Boundary Solutions Private Limited
  18. Recipe Marketing
  19. Pathfinder Marketing
  20. PERFORMARS Inc.
  1. Avidly
  2. BabelQuest Ltd
  3. HELION B2B
  4. Periti Digital
  5. Businessweb
  6. Webs Beheer BV
  7. Make the Grade
  8. Bright Digital B.V.
  9. NexaCognition
  10. Systony BV -
  11. SALAM ALTKAML COP
  12. Invise Agency AB
  13. DIGITALISIM
  14. Penguin Strategies Ltd
  15. MO Worldwide (Pty) Ltd
  16. Blend Marketing
  17. Cuex BV
  18. BBD Boom
  19. markentive
  20. Huble Digital Limited
  1. Cebra LLC
  2. Nexforce
  3. Triario International Group LLC
  4. Progresus SAS
  5. HAL USA LLC
  6. Hook Digital
  7. CR Smarteam S.A
  8. Inside Center
  9. Dinterweb
  10. Grows
  11. Iasbeck & Co
  12. NA5
  13. SMK Digital Studio S.A.S
  14. Black and Orange Marketing Digital S.A.P.I. DE C.V.
  15. Ecosystem Latin America
  16. FABRICA DE ESTRATEGIAS Y CONTENIDOS
  17. Interius SA de CV    RFC  INT1702073D7
  18. FREE MARKETING SA DE CV
  19. Digifianz
  20. SMART INTERNET INTERNACIONAL SLU
  1. Aptitude 8, LLC
  2. New Breed
  3. SmartBug Media
  4. Bluleadz
  5. NDG Communications, Inc.
  6. ON THE FUZE
  7. Accelant
  8. Instrumental Group, LLC
  9. RevOps Hitman Consulting Co.
  10. RevPartners
  11. SEG Square 2 LLC
  12. linqd
  13. The Operations Company
  14. The Moderate Genius
  15. vonazon
  16. Simple Strat
  17. Growtomation
  18. RBP Ltd.
  19. Freelance VPs, LLC d.b.a. Campaign Creators
  20. Ocozzio

Rookie of the Year

Participants: To qualify as a competition participant, a partner must have joined the HubSpot Solutions Partner Program on or after April 1, 2024 and before January 1, 2026 and still be active and in good standings at the time that final awards are evaluated and have no pending escalations on channel clients.

Criteria: The partner from each region with the highest sum of sold MRR from eligible deals wins.

Eligible Deals: Deals for Subscription Services (as defined in the HSPPA) that closed in 2025, that were sold by the partner (includes partner collaboration), and that are recognized as new, cross-sell, or upgrade sales by HubSpot are eligible.

Questions? If you have any questions, please contact your PDM.

Standings last updated July 3, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. ANICCA DIGITAL PTY LTD
  2. Fractl Pty Ltd
  3. Cloudstaff Pty Ltd
  4. Newlaw.com
  5. Zestly Digital
  6. UpLaunch
  7. 株式会社オロ
  8. Data Knowledge Management 
    Limited
  9. Webguruz Technologies Pvt Ltd
  10. Consultex Global
  11. King Henry
  12. Red Yellow Blue
  13. GRO3
  14. RoundCircle Technologies PVT LTD
  15. Digital Six
  16. MyScale Solutions
  17. HeyKnot
  18. One Thirty X Pty Ltd
  19. 株式会社UniteX
  20. Reload Media
  1. SALAM ALTKAML COP
  2. Centralise Technologies
  3. Kano
  4. Novocy Ltd.
  5. Contitude AB
  6. CLOUDFRESH POLSKA Sp. z O.O.
  7. AGENTIL France
  8. Lomed
  9. Match-dayNL
  10. Ceedr Iceland
  11. Volpax
  12. Ocobo
  13. Profound North
  14. Circla
  15. Seidor Consulting SL
  16. Stone Media Marketing Ltd
  17. RYZE Digital GmbH
  18. WeSimplifi Solutions LTD
  19. Clear Vertical
  20. valantic GmbH
  1. Iasbeck & Co
  2. Roberto Leonardo Guerra Bravo
  3. Zopp Group s.a.s
  4. Mind Marketing e Vendas Ltda
  5. V4 COMPANY LTD
  6. INBOUND MARKETING Y MARKETING AUTOMATION SAS DE CV
  7. Mamut Rojo HUB Consulting SAS
  8. Negócios e Soluções Digitais LTDA
  9. MARKETING DE A DEVERAS SA de CV
  10. REEVIA MARKETING E TECNOLOGIA LTDA
  11. CAIROCORP CONSULTORIA
  12. Impulsamos Empresas SRL
  13. MB Analytics S.de R.L. de C.V
  14. Steps To Growth
  15. Fopter SAS
  16. Pro-Efficiency LLC
  17. B2W Agency
  18. Huge Hub
  19. Welcome Agency
  20. Vorn Media SAS NIT 901099705
  1. NDG Communications, Inc.
  2. RevOps Hitman Consulting Co.
  3. linqd
  4. SelectHub
  5. Conversion Pipeline
  6. Hyperscayle LLC
  7. VEN
  8. Front Burner Marketing, LLC
  9. Cro Metrics
  10. Jonathan Gunt
  11. Solution One Partners, Inc
  12. Powered by Search Inc.
  13. In Web Media
  14. Softcrylic
  15. Bray & Co
  16. Phoenixstrategy
  17. Campfire Analytics
  18. Prairie Path Marketing
  19. Revenue Reimagined
  20. Miles Partnership

AI Excellence

Participants: 

To qualify as a competition participant, a partner must:

  • Have joined the HubSpot Solutions Partner Program before January 1, 2026.
  • Still be active and in good standing with the program when final awards are evaluated and have no pending escalations on channel clients.
  • Have a tier of gold or higher at the time the awards are evaluated.
  • Manage at least 25 portals throughout 2025.
  • Have a minimum GRR (Gross Revenue Retention) threshold of 85% for 2025 overall.

Criteria: Once qualified, partners' managed customer portals are ranked against one another using AI adoption metrics. The partner from each region with the highest percentage of AI Weekly Active Users (WAU) across all of their managed customer portals wins. Ties will be broken with the following criteria, in order:

  • The partner with the highest GRR.
  • The partner with the largest number of AI WAUs.

Questions? If you have any questions, please contact your PDM.

Standings last updated July 3, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. King Henry
  2. Search & Be Found
  3. MarkeStac Consulting Pvt. Ltd.
  4. TransFunnel Consulting
  5. ON THE FUZE
  6. ANICCA DIGITAL PTY LTD
  7. UpLaunch
  8. Indicator
  9. Boundary Solutions Private Limited
  10. ナウビレッジ株式会社
  11. RedPandas
  12. TRooInbound Pvt Ltd
  13. TripleDart Digital
  14. Ubique Digital Solutions
  15. INSIDEA, INC.
  16. Digital Stand
  17. 株式会社FLUED
  18. Irayo Technologies Private Limited
  19. CLCK Digital
  20. Trust the Process
  1. DARWIN CONSEILS
  2. Match-dayNL
  3. Demodia
  4. Loncom Consulting Ltd
  5. Jonathan Gunt
  6. Coco Invest Oy
  7. Bonana
  8. Forbidden
  9. Lockview Business Solutions Ltd
  10. RevOdyssey
  11. InboundCycle
  12. Novocy Ltd.
  13. Cracktroops
  14. Warbble
  15. Datasocial S.L
  16. Web Journey
  17. NILE
  18. PYMEXT INNOVACION SL
  19. Pixel Lab
  20. Plus Your Business
  1. Interius SA de CV    RFC  INT1702073D7
  2. Tropical Hub
  3. Hint Services SCP
  4. Nua Technology S.A.S
  5. SMK Digital Studio S.A.S
  6. 5Minutos
  7. Grows
  8. SMART INTERNET INTERNACIONAL SLU
  9. Flecha Comunicacao Ltda
  10. Hook Digital
  11. Inside Center
  12. PARS PRODUTOS DE PROCESSAMENTO DE DADOS LTDA
  13. Progresus SAS
  14. Black and Orange Marketing Digital 
    S.A.P.I. DE C.V.
  15. CRM Experts, SL
  16. CRO:NYX Digital
  17. Zubia People & Business
  18. Cebra LLC
  19. Incubasoft
  20. Digifianz
  1. Wendt Partners
  2. Bluleadz
  3. Blue Frog
  4. Simple Machines Marketing
  5. Elefante Labs
  6. Peddle
  7. SystemsProcessPeople.com
  8. RevBlack
  9. Domestique
  10. Konstruct Interactive
  11. Directive Consulting
  12. Peak
  13. GreenHouse
  14. OpenFlow, Inc.
  15. Antidote 71, Inc.
  16. Scale IR
  17. Simple Business Help LLC
  18. Integrate IQ
  19. The Operations Company
  20. Perry Avenue

Global Partner of the Year

Participants

To qualify as a competition participant, a partner must:

  • Have joined the HubSpot Solutions Partner Program before January 1, 2026.
  • Be active and in good standing with the program at the time that final awards are evaluated and have no pending escalations on channel clients.
  • Have a tier of gold or higher at the time the awards are evaluated.
  • Have at least 5 reviews there were posted in 2025 published on the directory at the time that the final awards are evaluated.

Criteria

There are two special criteria for ranking the Global Partner of the Year award:

  • At least $20k Managed MRR for all of 2025.
  • At least 110% Revenue Retention for 2025 overall.
  • At least 85% Customer Dollar Retention for 2025 overall.

The partner who meets these criteria and has the highest sum of sold MRR from eligible deals wins.

Eligible MRR categories

Deals for Subscription Services (as defined in the HSPPA) that closed in 2024, that were sold by the partner (includes partner collaboration), and that are recognized as new, cross-sell, or upgrade sales by HubSpot are eligible. Assisted (FKA DIFM) is excluded.

Leaderboard: Partners are allocated into one worldwide leaderboard, regardless of their location or the location of their PDM.

NOTE: DIFM deals are not counted towards this.

Rank Partner
1 Avidly
2 Aptitude 8, LLC
3 BabelQuest Ltd
4 HELION B2B Ltd
5 New Breed
6 SmartBug Media
7 Engaging.io
8 Periti Digital
9 Businessweb
10 Make the Grade
11 Bluleadz
12 Bright Digital B.V.
13 NexaCognition
14 Systony BV -
15 DIGITALISIM
16 Penguin Strategies Ltd
17 MO Worldwide (Pty) Ltd
18 Blend Marketing
19 BBD Boom
20 markentive

 

Questions? If you have any questions, please contact your PDM.

Standings last updated July 3, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions