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HubSpot Solutions Partner Impact Awards

Note: The 2025 Performance standings are not final. Winners will be announced in Q1 of 2026.
Terms and Conditions

Customer First

Participants: To qualify as a competition participant, a partner must have joined the HubSpot Solutions Partner Program before January 1, 2026 and still be active and in good standings in the program at the time that final awards are evaluated and have no pending escalations, have at least five reviews that were posted in 2025 published on the directory at the time that the final awards are evaluated, be of gold tier or higher at the time that the final awards are evaluated, and have at least $20k Managed MRR through all of 2025, and have at least 90% Customer Dollar Retention for 2025 overall.

Criteria: Once qualified, partners are ranked against one another using revenue retention metrics evaluated at the partner level. The partner from each region with the highest 2025 revenue retention of all of their sold and managed clients wins. Ties will be broken with the following criteria, in order: The partner with the largest number of customers (including both managed and sold) wins. The partner with the highest 2025 sold MRR (calculated in the same manner as the Partner of the Year award) wins.

Revenue Retention: Revenue Retention is a measure of how cross-sell, upgrades, downgrades, and cancellations compare to a partner’s install base of sold and managed clients: specifically, an annualized calculation of monthly net MRR changes for customers. The formula for Revenue Retention is (End-of-Month MRR/Beginning-of-Month MRR)^12, where the End-of-Month MRR doesn’t include any new clients from the month. 

Questions? If you have any questions, please contact your PDM.

Standings last updated August 1, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. CogniOps
  2. Webguruz Technologies Pvt Ltd
  3. Growth Fuel Consulting Pte. Ltd.
  4. Aamplify
  5. Cracktroops
  6. INBOUNDSYS WEBGALAXY PVT LTD
  7. Content Chemistry
  8. g2m solutions
  9. Lupo Digital
  10. Social Garden
  11. Neighbourhood
  12. Modern Visual
  13. TRooInbound Pvt Ltd
  14. King Henry
  15. Engaging.io
  16. Synx
  17. 100 inc.
  18. Oxygen Two Point Zero
  1. HELION B2B
  2. WX Digital Agency
  3. J & N Marketing Ltd
  4. Lomed
  5. Centralise Technologies
  6. Novocy Ltd.
  7. Penguin Strategies Ltd
  8. Plus Your Business
  9. Forbidden
  10. Gradient
  11. Businessweb
  12. Volpax
  13. Sellwise Szymon Negacz Spółka 
    komandytowa
  14. LEVR GmbH
  15. RevOdyssey
  16. Yourbiz Srl
  17. DIGITALE IKE
  18. IXTENSA GMBH & CO. KG
  19. Sales communications
  20. Elixir Solutions
  1. Lookers
  2. Hiper Estrategia
  3. Nexforce
  4. HAL USA LLC
  5. Hook Digital
  6. Awtana
  7. MKT4EDU CONSULTORIA E ASSESSORIA EM CAPTAÇÃO LTDA
  8. Black and Orange Marketing Digital S.A.P.I. DE C.V.
  1. Aspiration Marketing
  2. Girikon Inc
  3. SalesLeap, LLC
  4. ClearPivot
  5. Mindscape
  6. Erabond
  7. Perry Avenue
  8. Ricochet Business Advisory
  9. 1 Bold Step
  10. CRO:NYX Digital
  11. HighRoad Solution
  12. Growtomation
  13. Raka
  14. Accelant
  15. Protocol 80, Inc
  16. Bryant Works
  17. Simple Strat
  18. Inbox Communications
  19. The Moderate Genius
  20. RevPartners

Partner of the Year

Participants: To qualify as a competition participant, a partner must have joined the HubSpot Solutions Partner Program prior to January 1, 2026 and still be active and in good standings at the time the final awards are evaluated and have no pending escalations on channel clients.

Criteria: The partner from each region with the highest sum of sold MRR from eligible deals wins.

Eligible Deals: Deals for Subscription Services (as defined in the HSPPA) that closed in 2025, that were sold by the partner (includes partner collaboration), and that are recognized as new, cross-sell, or upgrade sales by HubSpot are eligible.

Questions? If you have any questions, please contact your PDM.

Standings last updated August 1, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. Engaging.io
  2. Hype & Dexter
  3. ANICCA DIGITAL PTY LTD
  4. Kongo Industries
  5. Neighbourhood
  6. Hububble
  7. 100 inc.
  8. Concentrate Limited
  9. Recipe Marketing
  10. Irayo Technologies Private Limited
  11. Scale Station Pty Ltd
  12. Flipside Group Australia Pty Ltd
  13. ナウビレッジ株式会社
  14. Synx
  15. 株式会社FLUED
  16. RedPandas
  17. Fractl Pty Ltd
  18. Boundary Solutions Private Limited
  19. Team CloudSource
  20. Brighta Group
  1. Avidly
  2. HELION B2B
  3. BabelQuest Ltd
  4. Businessweb
  5. Periti Digital
  6. Huble Digital Limited
  7. Bright Digital B.V.
  8. Make the Grade
  9. Systony BV -
  10. Webs Beheer BV
  11. NexaCognition
  12. SALAM ALTKAML COP
  13. markentive
  14. BBD Boom
  15. MO Worldwide (Pty) Ltd
  16. DIGITALISIM
  17. Invise Agency AB
  18. Penguin Strategies Ltd
  19. Elixir Solutions
  20. Cuex BV
  1. Cebra LLC
  2. Nexforce
  3. Triario International Group LLC
  4. Hook Digital
  5. Progresus SAS
  6. HAL USA LLC
  7. CR Smarteam S.A
  8. Inside Center
  9. Black and Orange Marketing Digital 
    S.A.P.I. DE C.V.
  10. Dinterweb
  11. Grows
  12. Digifianz
  13. Iasbeck & Co
  14. NA5
  15. SMK Digital Studio S.A.S
  16. Ecosystem Latin America
  17. Interius SA de CV    RFC  INT1702073D7
  18. FABRICA DE ESTRATEGIAS Y CONTENIDOS
  19. Flecha Comunicacao Ltda
  20. Hint Services SCP
  1. Aptitude 8, LLC
  2. SmartBug Media
  3. New Breed
  4. Bluleadz
  5. ON THE FUZE
  6. Instrumental Group, LLC
  7. NDG Communications, Inc.
  8. Accelant
  9. RevPartners
  10. SEG Square 2 LLC
  11. Growtomation
  12. The Moderate Genius
  13. vonazon
  14. RevOps Hitman Consulting Co.
  15. linqd
  16. Impact Branding & Design LLC
  17. Freelance VPs, LLC d.b.a. Campaign Creators
  18. RBP Ltd.
  19. Salted Stone
  20. Simple Strat

Rookie of the Year

Participants: To qualify as a competition participant, a partner must have joined the HubSpot Solutions Partner Program on or after April 1, 2024 and before January 1, 2026 and still be active and in good standings at the time that final awards are evaluated and have no pending escalations on channel clients.

Criteria: The partner from each region with the highest sum of sold MRR from eligible deals wins.

Eligible Deals: Deals for Subscription Services (as defined in the HSPPA) that closed in 2025, that were sold by the partner (includes partner collaboration), and that are recognized as new, cross-sell, or upgrade sales by HubSpot are eligible.

Questions? If you have any questions, please contact your PDM.

Standings last updated August 1, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. ANICCA DIGITAL PTY LTD
  2. Fractl Pty Ltd
  3. Cloudstaff Pty Ltd
  4. Zestly Digital
  5. Newlaw.com
  6. UpLaunch
  7. 株式会社オロ
  8. Data Knowledge Management 
    Limited
  9. Consultex Global
  10. HubIQ Private Limited
  11. Webguruz Technologies Pvt Ltd
  12. King Henry
  13. Red Yellow Blue
  14. Stratus Consulting Group
  15. GRO3
  16. Equilibrium Digital Marketing Pty Ltd
  17. RoundCircle Technologies PVT LTD
  18. OTOT
  19. MyScale Solutions
  20. Digital Six
  1. SALAM ALTKAML COP
  2. Centralise Technologies
  3. Kano
  4. Novocy Ltd.
  5. Lomed
  6. Profound North
  7. Contitude AB
  8. CLOUDFRESH POLSKA Sp. z O.O.
  9. AGENTIL France
  10. Match-dayNL
  11. Volpax
  12. Ceedr Iceland
  13. Ocobo
  14. Seidor Consulting SL
  15. WeSimplifi Solutions LTD
  16. Circla
  17. Stone Media Marketing Ltd
  18. RYZE Digital GmbH
  19. Xcelerate Technologies
  20. EJCO Ltd t/a uspeh
  1. Iasbeck & Co
  2. Roberto Leonardo Guerra Bravo
  3. Zopp Group s.a.s
  4. Mind Marketing e Vendas Ltda
  5. V4 COMPANY LTD
  6. Negócios e Soluções Digitais LTDA
  7. Mamut Rojo HUB Consulting SAS
  8. INBOUND MARKETING Y MARKETING AUTOMATION SAS DE CV
  9. REEVIA MARKETING E TECNOLOGIA LTDA
  10. CAIROCORP CONSULTORIA
  11. Welcome Agency
  12. MARKETING DE A DEVERAS SA de CV
  13. Impulsamos Empresas SRL
  14. MB Analytics S.de R.L. de C.V
  15. Fopter SAS
  16. Steps To Growth
  17. Pro-Efficiency LLC
  18. B2W Agency
  19. Huge Hub
  20. Vorn Media SAS NIT 901099705
  1. NDG Communications, Inc.
  2. RevOps Hitman Consulting Co.
  3. linqd
  4. SelectHub
  5. The food group
  6. Conversion Pipeline
  7. Hyperscayle LLC
  8. Brasco Marketing
  9. VEN
  10. Jonathan Gunt
  11. Front Burner Marketing, LLC
  12. INDIGO TRIGGER LLC
  13. See.Spark.Go
  14. Cro Metrics
  15. ZeroBreak Design LLC
  16. In Web Media
  17. Solution One Partners, Inc
  18. Growth Vanguard
  19. Powered by Search Inc.
  20. GrantBot Consulting

AI Excellence

Participants: 

To qualify as a competition participant, a partner must:

  • Have joined the HubSpot Solutions Partner Program before January 1, 2026.
  • Still be active and in good standing with the program when final awards are evaluated and have no pending escalations on channel clients.
  • Have a tier of gold or higher at the time the awards are evaluated.
  • Manage at least 25 portals throughout 2025.
  • Have a minimum GRR (Gross Revenue Retention) threshold of 85% for 2025 overall.

Criteria: Once qualified, partners' managed customer portals are ranked against one another using AI adoption metrics. The partner from each region with the highest percentage of AI Weekly Active Users (WAU) across all of their managed customer portals wins. Ties will be broken with the following criteria, in order:

  • The partner with the highest GRR.
  • The partner with the largest number of AI WAUs.

Questions? If you have any questions, please contact your PDM.

Standings last updated August 1, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions
  1. King Henry
  2. MarkeStac Consulting Pvt. Ltd.
  3. Search & Be Found
  4. TransFunnel Consulting
  5. Indicator
  6. ON THE FUZE
  7. ANICCA DIGITAL PTY LTD
  8. TripleDart Digital
  9. Boundary Solutions Private Limited
  10. ナウビレッジ株式会社
  11. Irayo Technologies Private Limited
  12. INSIDEA, INC.
  13. RedPandas
  14. 株式会社FLUED
  15. Digital Stand
  16. Trust the Process
  17. The Entourage
  18. TRooInbound Pvt Ltd
  19. Team CloudSource
  20. Content Chemistry
  1. DARWIN CONSEILS
  2. Demodia
  3. Match-dayNL
  4. Jonathan Gunt
  5. Loncom Consulting Ltd
  6. Forbidden
  7. Bonana
  8. Novocy Ltd.
  9. RevOdyssey
  10. Coco Invest Oy
  11. Cracktroops
  12. Warbble
  13. Penguin Strategies Ltd
  14. Datasocial S.L
  15. Plus Your Business
  16. Volpax
  17. PYMEXT INNOVACION SL
  18. InboundCycle
  19. Project36 Limited
  20. NILE
  1. Tropical Hub
  2. Interius SA de CV RFC INT1702073D7
  3. Hint Services SCP
  4. 5Minutos
  5. Nua Technology S.A.S
  6. Digitalegia, S.A.S. de C.V.
  7. Grows
  8. Flecha Comunicacao Ltda
  9. Hook Digital
  10. Inside Center
  11. PARS PRODUTOS DE PROCESSAMENTO DE DADOS LTDA
  12. CRM Experts, SL
  13. Progresus SAS
  14. Incubasoft
  15. Black and Orange Marketing Digital S.A.P.I. DE C.V.
  16. Zubia People & Business
  17. CRO:NYX Digital
  18. Digifianz
  19. Grupo Revenue
  20. Triario International Group LLC
  1. Antidote 71, Inc.
  2. Aspiration Marketing
  3. New Breed
  4. Bryant Works
  5. Wendt Partners
  6. Sector Growth
  7. Simple Business Help LLC
  8. Peddle
  9. RevBlack
  10. Bluleadz
  11. RevPartners
  12. Integrate IQ
  13. Domestique
  14. Scale IR
  15. GreenHouse
  16. Directive Consulting
  17. Blue Frog
  18. OpenFlow, Inc.
  19. Perry Avenue
  20. Quantum Business Solutions

Global Partner of the Year

Participants

To qualify as a competition participant, a partner must:

  • Have joined the HubSpot Solutions Partner Program before January 1, 2026.
  • Be active and in good standing with the program at the time that final awards are evaluated and have no pending escalations on channel clients.
  • Have a tier of gold or higher at the time the awards are evaluated.
  • Have at least 5 reviews there were posted in 2025 published on the directory at the time that the final awards are evaluated.

Criteria

There are two special criteria for ranking the Global Partner of the Year award:

  • At least $20k Managed MRR for all of 2025.
  • At least 110% Revenue Retention for 2025 overall.
  • At least 85% Customer Dollar Retention for 2025 overall.

The partner who meets these criteria and has the highest sum of sold MRR from eligible deals wins.

Eligible MRR categories

Deals for Subscription Services (as defined in the HSPPA) that closed in 2024, that were sold by the partner (includes partner collaboration), and that are recognized as new, cross-sell, or upgrade sales by HubSpot are eligible. Assisted (FKA DIFM) is excluded.

Leaderboard: Partners are allocated into one worldwide leaderboard, regardless of their location or the location of their PDM.

NOTE: DIFM deals are not counted towards this.

Rank Partner
1 Avidly
2 Aptitude 8, LLC
3 SmartBug Media
4 New Breed
5 Engaging.io
6 HELION B2B
7 BabelQuest Ltd
8 Businessweb
9 Periti Digital
10 Huble Digital Limited
11 Bright Digital B.V.
12 Make the Grade
13 Systony BV -
14 Webs Beheer BV
15 NexaCognition
16 markentive
17 BBD Boom
18 DIGITALISIM
19 Penguin Strategies Ltd
20 Blend Marketing

 

Questions? If you have any questions, please contact your PDM.

Standings last updated July 3, 2025.
https://www.hubspot.com/impact-awards-terms-and-conditions