Start Marketing Right, All in One Place

All the tools you need for converting traffic into leads, engaging them with email, and tracking them with helpful insights and analytics along the way.

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Stop managing tools. Start marketing right.

Spend more time marketing, thanks to integrated tools right out of the box.

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All the tools you need, starting at just $50/month. Starting price includes 1,000 contacts. See pricing page for more information on contact pricing.

Starting marketing right has never been easy — until now.

With so many tools available, it’s easier than ever to start marketing. But it’s never been harder to start marketing right.

Maybe your lead generation tool is over here, your email marketing tool is over there, and your analytics are in a spreadsheet. This means you waste valuable time managing disconnected tools and data instead of doing actual marketing.

“But integrated tools can be so complex and expensive,” you say. Which was true — until now. HubSpot combines the tools you need to start marketing right with a powerful CRM that does much more than just contact management — all in one place. And all for $50/month.

You’ll have more time to scale your marketing, make your customers happier, and start growing your business. And because HubSpot has products for growing companies at every stage, you’ll never have to worry about outgrowing your tools and starting from scratch.

Start off on the right foot — or get back on track — with integrated marketing tools that grow with you.

  1. hubspot-marketing-starter-convert-traffic

    Easily convert traffic into leads with ads and forms.

    Drive traffic to your site by creating engaging ads for Facebook or Instagram right within your HubSpot account, targeted at your ideal customer.

    Then easily convert qualified website traffic into leads with customizable and mobile-optimized forms and pop-ups on any web page — no coding required.

    Lead data you collect gets automatically logged in each contact’s timeline in HubSpot’s free CRM, and enriched with other insights like contact and company info. You’ll also see how leads arrived and what they viewed even before they filled out your form. And when they come back, tracking picks up right where it left off, giving you full context into your leads’ activity over time.

  2. hubspot-marketing-starter-nurture-leads

    Engage and nurture leads with personalized email marketing.

    Follow up with leads and nurture them through your funnel with beautifully crafted email marketing campaigns that look great on any device.

    Choose from one of our goal-based email templates to start, then make it your own with our easy-to-use drag and drop editor. Customize your layout, add calls-to-action and images, and modify your content and colors to match your brand. What you see is what you get — no designers or developers necessary.

    Then personalize your email copy using the contact insights and data you’ve collected in your CRM, and segment your emails to different lists of contacts. The more relevant your emails, the higher your open and clickthrough rates, the better your email marketing ROI.

  3. hubspot-marketing-starter-analyze

    Analyze and improve your efforts using essential marketing reports.

    With built-in analytics and a set of essential marketing reports right out of the box, you’ll never have to cobble together numbers in a spreadsheet, or guess how your marketing stacks up.

    Keep track of how many new contacts and companies you’re adding to your database, where they’re coming from, and how leads are progressing through your funnel by lifecycle stage.

    Monitor how your lead ads are performing on Facebook and Instagram by the number of contacts generated, spend amount, run length, and placement. Then analyze your email marketing success through key metrics like deliverability, clickthrough rates, and more so you can improve your campaigns over time.

Connect With the Tools You Already Use

No matter what CMS your site is built on, HubSpot Marketing Free syncs up easily and just plain works.

Because it captures submissions from virtually any existing form plugins or tools right out of the box, you won’t need any heavy lifting from a developer to get it working.

And if you’re a MailChimp customer, you can sync HubSpot Marketing Free up in a matter of seconds and take your nurturing to the next level. No fighting with code. No waiting for dev help.

Just fast, no-hassle integrations so you can get on with growing your business.

Integrated Tools to Start Marketing Right


Easily convert qualified website visitors into leads with customizable and mobile-optimized forms and pop-ups on any web page — no coding required.

Lead Ads

Create targeted lead ads on Facebook or Instagram that automatically capture contact information and sync with your HubSpot account.

Email Marketing

Create beautiful, optimized emails without designers or IT. Start with a template, customize your layout, and personalize your email for higher conversion rates.

List Segmentation

Build static or dynamically updating lists of contacts based on various segmentation criteria using properties in your CRM. Use them to send more relevant emails to targeted segments of your audience.

HubSpot CRM

Track and manage all your contact information and activity in the same place you do your marketing. Use contact data for more relevant, personalized campaigns, and get full context into your leads’ activity over time.


Get all your essential marketing reports in one place. Learn which forms are driving the most conversions, and get essential email, ad, contact analytics.

Stop managing disconnected tools, and start marketing right.

With the tools you need all in one place, starting marketing right has never been easier.

All the tools, starting at just $50/month. Starting price includes 1,000 contacts. See pricing page for more information on contact pricing.