Logo - Full (Color) [Skip to content](https://www.hubspot.com#global-nav-main-content) - English Select a language - [日本語](#) - [Deutsch](#) - [English](#) - [Español](#) - [Português](#) - [Français](#) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales) - Close Search - [Log in](https://app.hubspot.com/login) - About About - [About Us](https://www.hubspot.com/our-story) - [Careers](https://www.hubspot.com/careers) - [Contact Us](https://www.hubspot.com/company/contact) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management) Back [ ](https://www.hubspot.com/) Menu - Close Search - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. [Free HubSpot CRM](https://www.hubspot.com/products/crm) [Overview of all products](https://www.hubspot.com/products/get-started) - ### Marketing Hub Marketing automation software [Free and premium plans](https://www.hubspot.com/products/marketing) - ### Sales Hub Sales software [Free and premium plans](https://www.hubspot.com/products/sales) - ### Service Hub Customer service software [Free and premium plans](https://www.hubspot.com/products/service) - ### Content Hub Content marketing software [Free and premium plans](https://www.hubspot.com/products/content) - ### Data Hub Data management software [Free and premium plans](https://www.hubspot.com/products/data) - ### Revenue Hub CPQ, billing, and payments software [Free and premium plans](https://www.hubspot.com/products/revenue) - ### Smart CRM AI-powered, flexible CRM software [Learn more](https://www.hubspot.com/products/crm/ai-crm) - ### Small Business Bundle The Starter edition of each product, built for startups and small businesses [Learn more](https://www.hubspot.com/products/crm/starter) - ### Breeze AI agents and features that power the entire platform [Learn more](https://www.hubspot.com/products/artificial-intelligence) - ### AEO (Beta) Answer engine optimization tools that track and improve your brand's visibility in AI results [Learn more](https://www.hubspot.com/products/aeo) - ### HubSpot Marketplace Connect your favorite apps to HubSpot [See all integrations](https://ecosystem.hubspot.com/marketplace/apps) - Solutions Solutions - By Use Case - By Team Size - Why HubSpot? - ## Marketing - ### [Generate leads](https://www.hubspot.com/use-case/generate-leads) Convert visitors into contacts for your database. - ### [Automate marketing](https://www.hubspot.com/use-case/automate-marketing) Create campaigns with automation and AI. - ## Sales - ### [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline) Generate a pipeline of high-quality prospects. - ### [Close deals](https://www.hubspot.com/use-case/close-more-deals) Streamline your process and close more deals faster. - ## Customer Service - ### [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support) Support customers at scale with AI and a help desk. - ### [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction) Identify opportunities to improve customer health. - ## Content - ### [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey) Easily craft content for your audience, with help from AI. - ### [Manage content](https://www.hubspot.com/use-case/manage-content) Organize, update, and distribute content in one place. - ## Startups & Small Businesses - ### [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers) Generate leads through content, AI, and automation. - ### [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster) Prospect smarter and automate payments. - ### [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data) Unify your team and data on one platform. - ## Artificial Intelligence - ### [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) Scale customer service with an AI customer agent. - ### [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent) Identify and engage high-value leads with an AI prospecting agent. - ### [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) Get instant answers about your customers with an AI data agent. ## By Team Size - ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter) - ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise) ## Why HubSpot? - ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot) - ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies) - ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight) - [Pricing](https://www.hubspot.com/pricing/marketing) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight) - [What's New in HubSpot](https://www.hubspot.com/new) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot) - [Sustainability](https://www.hubspot.com/sustainability) - ## Community & Events - [INBOUND Event](https://www.inbound.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program](https://www.hubspot.com/partners/app) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates) - [Education Partner Program](https://academy.hubspot.com/education-partner-program) - [Startup Partner Program](https://www.hubspot.com/startups/partners) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding) - [Migration](https://www.hubspot.com/services/professional/migrations) - [Premium Support](https://www.hubspot.com/services/premium-support) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions) - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. - [__Free HubSpot CRM__](https://www.hubspot.com/products/crm) - [__Overview of all products__](https://www.hubspot.com/products/get-started) - [ \ __Marketing Hub__ \ Marketing automation software](https://www.hubspot.com/products/marketing) - [ \ __Sales Hub__ \ Sales software](https://www.hubspot.com/products/sales) - [ \ __Service Hub__ \ Customer service software](https://www.hubspot.com/products/service) - [ \ __Content Hub__ \ Content marketing software](https://www.hubspot.com/products/content) - [ \ __Data Hub__ \ Data management software](https://www.hubspot.com/products/data) - [ \ __Revenue Hub__ \ CPQ, billing, and payments software](https://www.hubspot.com/products/revenue) - [ \ __Smart CRM__ \ AI-powered, flexible CRM software](https://www.hubspot.com/products/crm/ai-crm) - [ \ __Small Business Bundle__ \ The Starter edition of each product, built for startups and small businesses](https://www.hubspot.com/products/crm/starter) - [ \ __Breeze__ \ AI agents and features that power the entire platform](https://www.hubspot.com/products/artificial-intelligence) - [ \ __AEO (Beta)__ \ Answer engine optimization tools that track and improve your brand's visibility in AI results](https://www.hubspot.com/products/aeo) - [ \ __HubSpot Marketplace__ \ Connect your favorite apps to HubSpot](https://ecosystem.hubspot.com/marketplace/apps) - Solutions Solutions - By Use Case - ## Marketing - [Generate leads](https://www.hubspot.com/use-case/generate-leads) - [Automate marketing](https://www.hubspot.com/use-case/automate-marketing) - ## Sales - [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline) - [Close deals](https://www.hubspot.com/use-case/close-more-deals) - ## Customer Service - [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support) - [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction) - ## Content - [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey) - [Manage content](https://www.hubspot.com/use-case/manage-content) - ## Startups & Small Businesses - [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers) - [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster) - [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data) - ## Artificial Intelligence - [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) - [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent) - [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) - By Team Size - ## By Team Size -  ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter) -  ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise) - Why HubSpot? - ## Why HubSpot? -  ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot) -  ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies) -  ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight) - [Pricing](https://www.hubspot.com/pricing/marketing) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight) - [What's New in HubSpot](https://www.hubspot.com/new) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot) - [Sustainability](https://www.hubspot.com/sustainability) - ## Community & Events - [INBOUND Event](https://www.inbound.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program](https://www.hubspot.com/partners/app) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates) - [Education Partner Program](https://academy.hubspot.com/education-partner-program) - [Startup Partner Program](https://www.hubspot.com/startups/partners) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding) - [Migration](https://www.hubspot.com/services/professional/migrations) - [Premium Support](https://www.hubspot.com/services/premium-support) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions) - About About - [About Us](https://www.hubspot.com/our-story) - [Careers](https://www.hubspot.com/careers) - [Contact Us](https://www.hubspot.com/company/contact) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management) [Start free or get a demo](https://www.hubspot.com/products/get-started) [Log in](https://app.hubspot.com/login) - English Select a language - [日本語](#) - [Deutsch](#) - [English](#) - [Español](#) - [Português](#) - [Français](#) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales) - [Case Studies Overview](https://www.hubspot.com/case-studies) - [Directory](https://www.hubspot.com/case-studies/directory) - Storemaven  # Storemaven Breaks Down Silos With PieSync and HubSpot Software & Technology 25-200 employees  - +25% Customer and Revenue - 20 Hours Saved on Biz Ops - 2X Capacity of Outbound Sales Use Cases - Integrations Products - [Free Tools](https://www.hubspot.com/products/crm) - [](https://www.hubspot.com/products/crm/enterprise) ### Story Overview __[Operations Hub](https://www.hubspot.com/products/operations) includes similar integration features to PieSync and helps you create a better customer experience.__ Storemaven adopted HubSpot as an all-encompassing system and PieSync as the link between HubSpot and other apps. With this integrated software stack, it managed to increase their sales capacity, augmenting their revenue by 25%. ### About Company In 2014, Storemaven invented App Store A/B testing. Today, top app publishers rely on Storemaven's platform and expertise to test their app store marketing assets and understand user behavior. The Storemave team offers the right combination of technological and human input. ### A Growing Software Stack Before [Storemaven](https://www.storemaven.com/) became the first app store optimization software, its founders spent years developing games. One of the challenges they faced during those years was converting visitors into users through the app store. Back then, there was no way to analyze or thoroughly improve a product's app store page.  In 2014, Storemaven invented App Store A/B testing to attend that gap in the market, and since then, it hasn't stopped growing. Currently, the company provides solutions for top enterprise-level companies such as Twitter, TikTok, Uber, and Disney.  [Jonathan Fishman](mailto:jonathan@storemaven.com) was one of the first salespeople at Storemaven. Three years later, he became the company's first Marketing Director. "As we grew, we realized our sales team was losing too much time generating and managing its own sales pipeline. The marketing team was created to accelerate the growth of that sales pipeline," says Jonathan.  "When we started, sales and marketing were using lots of spreadsheets. The initial processes were very manual and couldn't scale. We realized we needed to add applications to our software stack to automate as many operations as possible."  The team's first approach was implementing several applications at a time. They worked with Copper as a CRM, Sendgrid for email marketing, Drift for marketing automation, and Salesloft for outbound marketing. But while all these apps accomplished their specific functions, keeping them aligned became an issue.  "Having isolated apps resulted in visibility problems. We couldn't oversee our customers' journey. Back then, I couldn't answer a simple question like *where did that booking for a demo come from?* To build a concise strategy and understand what was working and what wasn't, we had to be better connected," says Jonathan.  But how to connect four disparate systems? Jonathan and his team made two decisions: They would find an app that, on its own, could cover as many business processes as possible, and they would use an [Integration Platform as a Service (iPaaS)](https://blog.hubspot.com/marketing/ipaas-guide) to connect the remaining apps.  __The selected tools were HubSpot and PieSync. Since then, Storemaven's customers and revenue have grown 25%.__    ### Wiring Up Business Operations While the new marketing team was testing solutions to keep their apps together, they found PieSync. "When I discovered how easy it was to set up a sync, I knew this tool was going to become part of our operations. And it was also PieSync that made us reconsider HubSpot," tells Jonathan.  "I tried HubSpot in 2017, but it was very far from the product that it is today. Back then, we went for Copper. When I came back to HubSpot, I was amazed to see how far the product had developed since then. It had all the capabilities of all the different systems we were using and more. We decided that HubSpot would be our single source of truth. My entire company could use the same CRM and everything would be unified." __Next to the extensive capabilities of the multiple HubSpot products, Storemaven's sales team decided to continue using Salesloft for outbound. Currently, PieSync serves as a link between the two systems.__   According to Jonathan, "PieSync identifies qualified leads in HubSpot and automatically creates them in Salesloft. The 'hot leads' in this workflow receive a tag called 'outbound' in Salesloft to make it easy for our sales reps to find them, reach out, and close deals."  And that's only one direction of the sync - from HubSpot to Salesloft. Jonathan's team also created a connection to send contact updates from Salesloft back into HubSpot.    "In Salesloft, we indicate the stage of the sales process for each contact. We have this information synced back from Salesloft to HubSpot to add people into the right sequence. Creating these workflows has enabled us to refine our customer touchpoints. This way, we avoid bombarding our potential customers with emails from both sales and marketing," says Jonathan.  __"More than syncing contacts, the integration allows me to maintain the sales and marketing teams aligned. Through their systems, they are informed about the activity of our potential and current customers"__   ### Results & Recommendations By connecting Salesloft and HubSpot via PieSync, the Storemaven team is saving around 20 hours per week in business operations. "For me, it doesn't make sense hiring people and having them managing contact data across systems 80% of their time. You need automation and integration behind the scenes so your team can focus on what really matters." At Storemaven, breaking down silos required not one but two solutions: an all-encompassing software and an iPaaS. But setting everything up was not all that difficult. "After I set up PieSync I didn't touch the settings in 8 months. I didn't have to, it just works," says Jonathan. Nowadays, he spends most of his time in HubSpot from where has a clear view of the sales, marketing, and support operations. "As someone who suffered the hassle of having different databases, I recommend a painless solution. You don't have to waste your engineers' time by making them build an integration when you can easily set up a complete connection with PieSync and have it running in the background."   Table of Contents Table of Contents - [A Growing Software Stack](https://www.hubspot.com#a-growing-software-stack) - [Wiring Up Business Operations](https://www.hubspot.com#wiring-up-business-operations) - [Results & Recommendations](https://www.hubspot.com#results-recommendations)  ### Start Growing With HubSpot Today With tools to make every part of your process more human and a support team excited to help you, growing your business with HubSpot has never been easier. [Get a demo](https://offers.hubspot.com/crm-platform-demo) ##### Related Case Studies -  ### HungryHungry Cuts Customer Onboarding Time in Half with HubSpot Apps & Service Hub - Software & Technology - 25-200 employees - Free Tools * * * [Read more](https://www.hubspot.com/case-studies/hungryhungry) -  ### How PrestaShop grew its revenue by 35% - Software & Technology - 25-200 employees - Free Tools * * * [Read more](https://www.hubspot.com/case-studies/prestashop-0) -  ### How Vesper cut deal negotiation time from 21 days to 7 with HubSpot Revenue Hub - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/vesper) -  ### How Bitfocus Makes Sure No Frontline Worker Waits Overnight for an Answer with HubSpot's Customer Agent - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/bitfocus-customer-agent) -  ### How Pingman Tools Turns Trial Users into Loyal Customers with HubSpot's Prospecting Agent - Software & Technology - 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 ### How EnergySage Became a Faster, More Trusted Partner to Every Homeowner Going Solar with HubSpot Agent CLI - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/how-energysage-became-a-faster-more-trusted-partner-to-every-homeowner-going-solar-with-hubspot-agent-cli-cutting-weeks-of-work-to-a-single-day) -  ### HungryHungry Cuts Customer Onboarding Time in Half with HubSpot Apps & Service Hub - Software & Technology - 25-200 employees - Free Tools * * * [Read more](https://www.hubspot.com/case-studies/hungryhungry) -  ### How PrestaShop grew its revenue by 35% - Software & Technology - 25-200 employees - Free Tools * * * [Read more](https://www.hubspot.com/case-studies/prestashop-0) -  ### How Vesper cut deal negotiation time from 21 days to 7 with HubSpot Revenue Hub - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/vesper) -  ### How Bitfocus Makes Sure No Frontline Worker Waits Overnight for an Answer with HubSpot's Customer Agent - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/bitfocus-customer-agent) -  ### How Pingman Tools Turns Trial Users into Loyal Customers with HubSpot's Prospecting Agent - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/pingman) -  ### How RevenueWell Books 40% More Meetings for Dental Practices with Prospecting Agent - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/revenuewell) -  ### How Sticos Gave Accountants Instant Support and Clients Faster Results with HubSpot's Customer Agent - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/sticos) -  ### A journey towards operational simplicity and marketing, sales, and customer service efficiency with HubSpot - Software & Technology - 25-200 employees * * * [Read more](https://www.hubspot.com/case-studies/smartpricing) -  ### How Paiv Tripled Deal Conversions with Commerce Hub’s AI-Powered CPQ - 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