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The Hubspot Connector for Claude

Get personalized insights from your HubSpot business context and take action, right in Claude.

The HubSpot connector for Claude is available on web, mobile, and desktop versions of Claude.

Actionable insights in Claude, backed by HubSpot

Without knowledge about your business, every AI conversation starts from zero: no memory of past customers, decisions, or what's already worked. The HubSpot connector for Claude fixes that.

Bring your HubSpot details into Claude to get personalized AI insights and recommendations, then take action inside HubSpot.

Built for every team

HS_Pictograms_Pipeline
marketing
customersuccess
support

Sales

Close more deals without leaving the conversation.

  • Pull deal stages and recent activity on any company or contact
  • Find leads that have gone cold and need reengagement
  • Log call notes and create follow-up tasks

Marketing

Find out what’s working, then act on it

  • Pull campaign performance
  • Ask Claude to show which segments are converting the best
  • Import a list of event registrants and create follow-up emails

Customer Success

Show up to every customer conversation with the full picture
  • Surface churn signals
  • Flag renewal risk across your book of business
  • Pull complete account history

Support

Clear your queue faster
  • Pull open tickets by priority
  • Spot patterns across support channels
  • Log notes on open tickets and summarize resolutions

How to set up the HubSpot connector for Claude

Ensure your Super Admin or a user with App Marketplace Permissions completes the HubSpot setup first. Once it’s enabled, others in your organization can connect by following the same steps.

Step 1 - Start on Claude web, desktop, or mobile

Go to Settings, and select Customize. Click Browse and search for HubSpot.

Step 2 - Install the HubSpot connector

You'll be directed to create a HubSpot account or sign into an existing one.

Step 3 - Confirm permissions and access

 Finish the connection by selecting what the connector can access in your HubSpot account.

Step 4 - Start using HubSpot in Claude

Just start a new chat and ask Claude to help you with your sales, marketing, customer success, or support tasks.

Step 1 - Start on Claude web, desktop, or mobile

Go to Settings, and select Customize. Click Browse and search for HubSpot.

Step 2 - Install the HubSpot connector

You'll be directed to create a HubSpot account or sign into an existing one.

Step 3 - Confirm permissions and access

 Finish the connection by selecting what the connector can access in your HubSpot account.

Step 4 - Start using HubSpot in Claude

Just start a new chat and ask Claude to help you with your sales, marketing, customer success, or support tasks.

Get HubSpot in Claude today

Connect the HubSpot connector for Claude and turn what HubSpot knows about your customers and contacts into answers you can act on just by asking.

Features by tier

Works on all HubSpot tiers. You need a paid Anthropic subscription (Pro, Max, Team, or Enterprise). Some capabilities require specific HubSpot hubs.

HubSpot Free Starter Pro Enterprise Requires
Read: contacts, companies, deals, tickets

Read: engagement history (emails, calls, meetings, notes, tasks)

Read: users, line items, quotes, invoices, orders, carts, products, subscriptions, object lists

Write: create/update contacts, companies, deals, tickets, line items, products

Write: log notes, calls, meetings, tasks, and emails as engagements

Campaign management and attribution

Marketing Hub Pro & Enterprise
Landing page creation and content analytics

Marketing Hub Pro & Enterprise

Conversations inbox (read)

Any paid hub
Help Desk (read)

Service Hub Starter, Pro, & Enterprise
Quotes and revenue objects

Revenue Hub Pro & Enterprise

Leads record access

Data visualization (Claude artifacts)

Frequently Asked Questions

The HubSpot connector for Claude is an MCP (Model Context Protocol) integration that connects your HubSpot CRM to Claude. Once installed, Claude can read your contacts, deals, engagement history, campaigns, and tickets, and take action on your behalf (logging notes, creating tasks, updating records), all in plain language without leaving Claude.

The connector is free to install. You need an active HubSpot account (any tier, including Free) and a paid Anthropic subscription: Pro, Max, Team, or Enterprise. Some capabilities (campaign management, landing page creation) require specific paid HubSpot hubs.

The HubSpot connector for Claude gives you an instant read on your pipeline without requiring you to dig through deal records manually.

You can ask Claude to surface deals that haven’t had activity in weeks, identify which stages are stalling, or give you a prioritized view of what accounts need attention today. Claude can then help you act on what it finds directly in the same conversation. Ask Claude to help you update deal stages, log notes, and create follow-up tasks. Your pipeline stays current without the admin work.

The HubSpot connector for Claude can help you plan more effective campaigns by analyzing your existing customer data for messaging insights.

You can ask Claude to identify which types of content perform best with your different customer segments, analyze successful deal patterns to understand what messaging resonates, or examine customer feedback to refine your value propositions. Claude can then help you develop data-driven messaging strategies based on real customer interactions and insights, rather than assumptions.

The connector respects the permissions you've set in HubSpot. Users only see data they're allowed to access e.g., a sales rep sees their own deals, not the whole team's, unless their HubSpot permissions allow it.

Connect HubSpot + Claude today

Claude works smarter with HubSpot. Connect for free and go from insight to action in one chat.