Brand Domains in HubSpot

Extend your inbound strategy to an additional brand's website with the newest HubSpot add-on.

HubSpot Marketing Hub Enterprise has all the advanced tools you need to run a sophisticated marketing team and to apply inbound principles to your website. 

As your business grows, your online footprint will grow too --- you might branch out into distinct brands that merit their own unique online presences. At HubSpot, as our annual Inbound event grew, we expanded from one website to two: hubspot.com and inbound.com. 

That's where Brand Domains comes in.

A Brand Domain is a root domain, like “hubspot” or “inbound.”

With Marketing Hub Enterprise, you can host content, create reports, and set up permissions on one Brand Domain (and any associated subdomains).

The Brand Domains product extends Marketing Hub Enterprise features to an additional root domain. 

  • Hosting content. For example, creating pages on “acme.com,” in addition to “dundermifflin.com.”
  • Reporting. For example, separating traffic analytics for “acme.com” vs. “dundermifflin.com.”
  • Permissioning. For example, configuring your account so that a certain team can publish on “acme.com,” but not “dundermifflin.com.”

When is a Brand Domain the right fit?

You'd like to host content for two brands on distinct root domains

Let's say you have two websites: one for your product and one for your annual event. With Brand Domains, you can host content under both domains in one HubSpot portal.

You have separate teams working on the two brands

With Brand Domains, you can limit access around domains. For example, you could give only your event marketing team access to pages on your event website, and restrict access to others.

You need separate reporting for the two brands

You might get traffic to your different web properties from different places. With Brand Domains, you can separate out the traffic analytics between the two root domains, so it's easy to figure out what worked on each site.

When might a Brand Domain be the wrong solution?

You have two brands that live under the same root domain

You can host content on multiple subdomains and subdirectories in Marketing Hub Enterprise without purchasing a Brand Domain. For example, we could host hubspot.com, blog.hubspot.com, hubspot.de, and hubspot.com/brazil in Marketing Hub Enterprise, without purchasing the Brand Domains add-on.

You'd like to host content on a vanity URL

If you're running a campaign, you might create a unique URL to point people back to your site. For example, "customercode.com" redirects to a pillar page on hubspot.com. You can set up redirect domains in Marketing Hub Enterprise without purchasing a Brand Domain.

You want complete separation of content, databases, billing, etc.

As much as you love your colleagues, you might just need your own space. In many cases, brands or business units simply don't want to share the same account. No matter the product, having multiple divisions in one portal requires additional setup and maintenance. If you'd prefer to keep things totally separate, an additional HubSpot portal is your best bet.

Feature Breakdown

Need the nitty gritty? See the full feature breakdown below.

 
Marketing Hub Enterprise
Marketing Hub Enterprise (with Brand Domain)
Two Separate Enterprise Accounts
CRM permissions
Create team permissions on contacts, companies, and deals (e.g. Give user X permission to view/edit her team’s deals)

Marketing Hub Enterprise

Marketing Hub Enterprise (with Brand Domain)

Two Separate Enterprise Accounts

Page partitioning
Separate website pages, landing pages, and blog posts by team (e.g. Give team X but not team Y access to blog post Z)

Marketing Hub Enterprise

Marketing Hub Enterprise (with Brand Domain)

Two Separate Enterprise Accounts

Root Domains for hosting content
# of top-level domains (e.g. acme.com) on which you can create landing pages, thank you pages, and blog posts in HubSpot. Note: unlimited subdomains and top-level domains per root domain (e.g. X.acme.Y)

Marketing Hub Enterprise

1

Marketing Hub Enterprise (with Brand Domain)

+1 per Brand Domain

Two Separate Enterprise Accounts

2

Root Domains for traffic reports
# of root domains (e.g. acme.com) on which you can filter your traffic reports in HubSpot. Note: unlimited subdomains and top-level domains per root domain (e.g. X.acme.Y)

Marketing Hub Enterprise

1

Marketing Hub Enterprise (with Brand Domain)

+1 per Brand Domain

Two Separate Enterprise Accounts

2

Root Domains for domain permissioning
# of root domains (e.g. acme.com) on which you can create team partitions. For example, limiting access to acme.com to one specific team.

Marketing Hub Enterprise

1

Marketing Hub Enterprise (with Brand Domain)

+1 per Brand Domain

Two Separate Enterprise Accounts

2

Connected 3rd-party CRM instances

Marketing Hub Enterprise

1

Marketing Hub Enterprise (with Brand Domain)

1

Two Separate Enterprise Accounts

2

Email subscription preferences
# of sets of subscription types you can create

Marketing Hub Enterprise

1

Marketing Hub Enterprise (with Brand Domain)

1

Two Separate Enterprise Accounts

2

Full content partitioning
Separate forms, emails, CTAs, lead flows, and more by team.

Marketing Hub Enterprise

Marketing Hub Enterprise (with Brand Domain)

Two Separate Enterprise Accounts

Complete separation of assets
Separate everything between two brands or divisions --- all of the above, plus Workflows, Topic Clusters, and everything else in HubSpot

Marketing Hub Enterprise

Marketing Hub Enterprise (with Brand Domain)

Two Separate Enterprise Accounts