Free tools for business growth
Get free, instant access to the toolkit used daily by successful businesses. Attract customers, optimize for answer engine visibility, and scale operations faster and smarter.
AEO Grader
HubSpot's AEO Grader analyzes brand visibility across ChatGPT, Perplexity, and Gemini with actionable sentiment recommendations.
Email Signature Generator
HubSpot's Email Signature Generator creates professional HTML signatures for Gmail, Outlook, Apple Mail, and Yahoo Mail in under 2 minutes.
Make My Persona
HubSpot's Make My Persona tool generates buyer persona documents with demographics, psychographics, pain points, and purchase behaviors.
Blog Ideas Generator
HubSpot's Blog Ideas Generator uses AI to brainstorm topics, create outlines, write drafts, and publish to HubSpot CMS.
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Campaign Assistant
HubSpot's Campaign Assistant generates landing page, email, and paid ad copy for Google Ads, Meta, and LinkedIn.
Invoice Generator
HubSpot's Invoice Generator creates professional PDF invoices with custom branding for client delivery.
Website Grader
HubSpot's Website Grader analyzes performance, SEO, mobile responsiveness, and Core Web Vitals in under 60 seconds.
Landing Page GPT
HubSpot's Landing Page Creator operates within ChatGPT to generate and publish conversion-focused landing pages.
HubSpot for Sheets App
HubSpot's Google Sheets integration exports contacts from spreadsheets to HubSpot CRM, eliminating manual data entry.
Access 130+ free business templates
Simplify your life, impress your clients, win more deals, and skyrocket your productivity with our collection of free, designer-approved professional templates.
Define your ideal customer profile before launching any marketing efforts.
Create detailed buyer personas in minutes with Make My Persona. Answer questions about your target audience and get a professional persona document that aligns your team around who you're selling to and how to reach them.
Use when: You need documented personas for team alignment and strategic planning.
Understand where you stand today before building something new.
HubSpot's AEO Grader evaluates how well your website is optimized for answer engines like ChatGPT, Perplexity, and Google's Gemini. Discover if your content is AI-discoverable and get recommendations to improve your AI visibility.
Key areas assessed: AI readability, structured data, content formatting, semantic optimization
Every interaction with prospects should reinforce your brand. Our free branding tools can help.
With HubSpot's Email Signature Generator, create professionally designed, on-brand email signatures in minutes. Showcase your website, social channels, and contact information across every email– no design skills required.
Benefits: Consistent brand presence, increased clickthrough to your website, professional appearance.
Create resources that attract and convert customers.
Access our Business Templates, HubSpot's library of proven templates for proposals, reports, planning guides, and more. Download professionally designed, ready-to-use resources that help you work smarter from day one.
Available templates: Sales proposals, marketing plans, business reports, strategy documents.
From smart tools to a complete customer platform
The templates and calculators you use here are just the beginning. HubSpot Starter gives you AI-powered marketing, sales, and customer service tools that work together. Turn leads into customers and scale your business with confidence.
