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HubSpot User Groups

Join one of our HubSpot User Groups (HUGs) and meet regularly with users who share similar interests, product-use cases, or locations with you. If you're a HubSpot knowledge expert, consider starting a group of your own and apply to be a HUG Leader.
View Our HUG Directory Apply to Lead a HUG
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What are HubSpot User Groups?

Around here, we call them 'HUGs'. The HUGs program is here to help you connect with other HubSpot users. With over 100 groups to choose from based on location, industry, role, interest, and identity, we're confident there is a community for you!

Why attend a HUG event?

HUGs are tailored to HubSpot users who are interested in advancing their HubSpot knowledge and skills, across marketing, sales, service, and more. Whether you're looking to connect with local users in real like or join virtual meetups to learn from your peers, you'll find your space to grow through a HUG. 

Connect with users like you

Virtually and in real life. With over 100 HUGs globally, you’re bound to find a HUG that meets you where you are. Through HUGs, you'll build a support system of other HubSpot users, helping each other grow better.

Learn from HubSpot experts

HUGs are peer-led, so you'll hear directly from experienced HubSpot users and Solutions Partners. You can expect a mixture of education and networking at each event to help you sharpen your HubSpot prowess and talk through your challenges with others.

Become part of a community

Beyond events, HUG members stay engaged through the HubSpot Community, and many HUG leaders host their own groups on LinkedIn and Slack to chat and share updates. You'll always have a place to go with any questions!

Don't see a HUG near you?

All HubSpot User Groups exist because someone like you stepped up to create a community of professionals near them.

Apply to Lead a HUG
  • Headshot of Kevin Barber

    Ten years in the HubSpot ecosystem has been transformative for me, my team, and clients. And now, leading a HUG and getting to impact others in this community is HUGELY gratifying. I love it!

    Kevin Barber

    AI & AEO Accelerator HUG Leader

  • Screenshot 2024-01-25 at 12.26.34 PM

    As a HUG Leader, I love blending passion, innovation, and collaboration. Guiding this dynamic community fuels my love for marketing and technology, turning challenges into opportunities and fostering connections that elevate us all. Being a HUG Leader isn't just a role; it's a fulfilling journey of inspiration and growth.

    Gabriela Garcia

    Demand Generation (LATAM) HUG Leader