Beat Other Manufacturers in Search
Choosing the right manufacturer is a large commitment with lots of options. Leverage educational and helpful content to attract prospective customers or distributors to your website over your competitors'.
Nurture Companies, Store-Fronts, or Distributors
Not every lead you generate will be ready to sign, you need to build trust with your prospects all along your sales cycle. Leverage automation to follow-up and nurture leads after trade shows or product sheet/white paper downloads.
Segment and Track All of Your Personas
Store all your data in one place to make it easy to understand the full lifecycle and every touch-point of a prospective customer or distributor. Easily segment messaging by persona (distributors vs. store-fronts) or by SKU of interest.
Make Up/Cross-sell Simple
Up-cross sell your current customer or distribution base on new products or SKUs with ease using segmented lists, trigger-based emails, and our seamless CRM integrations.
How are other companies generating more business with their website?
See how businesses from manufacturing and beyond are structuring their site for growth in this complimentary ebook.
In HeatTrak’s commercial B2B business division we are finding that by providing high level content for the prospect to consume they come to trust the HeatTrak brand, and they know that we understand their needs. It helps us build rapport with them and we are seeing a direct correlation to transactions and new customers.
Thanks to the HubSpot Marketing Platform, we now have a way to truly understand the customer’s journey.