HubSpot App Partner Resources

Create a developer account to get started building your app.

Review HubSpot's API docs to get started or browse the forum for answers to technical questions.

Please review the App Partner Program requirements that must be followed in order to create an app for HubSpot's App Marketplace. 

Once you’re set up and signed in, you'll start on the developer account homepage, where you'll have the option to create your first app or create a test account.

After you’ve created an app in your developer account, you can submit a listing to add it to the HubSpot App Marketplace. 

Your app listing page is the core source of information for our internal teams, prospects, and customers to learn about your integration. These five tips will help you optimize your listing for success.

Leverage HubSpot's brand guidelines and assets to create on-brand designs while maintaining brand and legal/licensing restrictions.

Go through this list of best practices to bring your app to market or launch an update to your app. 

Use this template to draft a press release when you release a listed app.  Please allow 7-10 business days for HubSpot to approve and/or provide edits.*Please note, HubSpot does not distribute the press release on your behalf. 

Use this template to draft a press release when you become an app partner with a certified integration. Please allow 7-10 business days for HubSpot to approve and/or provide edits.*Please note, HubSpot does not distribute the press release on your behalf.

Ratings and reviews are an important factor in a customer’s buying decision. Customers look at reviews to understand which solution will fit their specific business needs. Good reviews can build trust in you as an app partner and the ecosystem as a whole. 

Stand out in the App Marketplace and build trust and symbolize quality with prospective users of your app through app certification.

Use customer feedback to improve your app. You can view performance metrics for any app listed in the App Marketplace in your developer account.

Partners will have about 10-12 weeks to produce an app for the App Marketplace. Apps will be showcased at a Demo Day as marketing and amplification efforts begin. 

Learn how to leverage content with examples from other app partners.

Use this template to draft a press release when you become an app partner with a certified integration. Please allow 7-10 business days for HubSpot to approve and/or provide edits.*Please note, HubSpot does not distribute the press release on your behalf.

The app listing is the core resource for prospects and customers to learn about your integration. Ensure you're putting your best foot forward by keeping it up-to-date. 

When you join the App Partner Program you will have access to the App Partner Management team. They act as a liaison with HubSpot and can help support you. Navigate to your listing page details in your developer account for contact information.