Created Campaigns in Less Time
Tim Woods, VP Marketing at HYPE Innovation, was looking for new marketing strategies to coincide with the development of a new marketing team when he discovered HubSpot. Tim says, "We read the book by the HubSpot founders and were pretty inspired by that. The ideas and methodology were perfect for us."
HYPE Innovation adopted the HubSpot marketing platform in 2012. Tim says the migration to HubSpot has enabled speed to market that was previously unachievable. HubSpot has also provided the flexibility that has enabled the team to create microsites for different products and languages quickly. Tim explains, "Previously, it required much effort to launch a new landing page or campaign, and we needed outside help to get it done. Now we can launch in under a day, and we can test and prototype."
The results have been impressive. Since adopting HubSpot, HYPE innovation has achieved a 40% increase in their lead flow. Tim concludes, "it's given us the agility that we needed. HubSpot has been the perfect platform."
Doubled New Revenue in First Year
2x Increase in Meetings
1k+ Leads Generated
39x Increase in Leads
7x Increase in Website Traffic
400% Increase in Website Traffic
87% Increase in Customers Yoy