The best CRM platforms—ranked for modern teams.
We cut through the noise to compare today’s top CRM tools, so you can choose faster and grow smarter.
83% of marketers report increased conversion rates. (HubSpot 2025 ROI Report)
83% say HubSpot is effective at unifying their company's data all in one place (HubSpot 2025 ROI Report)
73% of sales professionals report improved win rates with HubSpot (HubSpot 2025 ROI Report)
If you’re getting lots of leads, that’s great. But if you’re not capitalizing on those leads, that’s wasted money. So get HubSpot Starter Customer Platform, prove the ROI, and then upgrade from there.





|
HubSpot |
Salesforce | Zoho | Monday CRM | Mailchimp + Quickbooks | Attio | |
|---|---|---|---|---|---|---|
|
Base License
|
Starter Customer Platform |
Starter Suite
|
Bigin Premier
|
Standard
|
Mailchimp: Essentials
Quickbooks: Simple Start
|
Plus
|
|
Pricing
|
$
|
$
|
$
|
$
|
$$
|
$$
|
|
Account, Contact, Lead & Opportunity Management
|
|
|
|
|
|
|
|
Reporting Dashboards
|
|
|
|
|
|
|
|
Sales Pipeline
|
|
|
|
|
|
|
|
Conversation Inbox
|
|
|
|
|
|
|
|
Email Insights
|
|
|
|
|
|
|
|
Form Builder
|
|
|
|
|
|
|
|
Simple Marketing Automation
|
|
|
|
|
|
|
|
Campaign Management
|
|
|
|
|
|
|
|
Website, Themes, Landing Pages
|
|
|
|
|
|
|
|
Ticket Pipelines
|
|
|
|
|
|
|
|
Compare CRM's
|
—
|
—
|
—
|
—
|
||
|
—
|
|
—
|
—
|
—
|
—
|
—
|





-1.png?width=161&name=Tripadvisor_lockup_horizontal_secondary_registered%20(1)-1.png)
.png?width=161&name=eventbrite%20logo%20(2).png)


With HubSpot Starter Customer Platform, you can grow your business, go after new channels, bigger customers, and bolder ideas with confidence.