Improve your lead gen and marketing automation without sacrificing ease of use.
76% of marketers who use HubSpot AI tools say it helps them create content faster1
After 6 months, HubSpot Marketing Hub customers see a 107% increase in inbound leads2
80% of marketers who use HubSpot AI tools say it helps them manage multiple marketing channels more effectively1
The workflows are so easy to use. They’re intuitive and flexible, and you can do anything your team dreams up. For things your business needs that just aren’t possible in Pardot [Marketing Cloud Account Engagement], you can make them happen with HubSpot.
We had been using Pardot [Marketing Cloud Account Engagement] for a few years, but it had no product evolution. It was five or six years behind the current marketing technology... A campaign that used to take four different team members and six web-based tools can be done by one person with HubSpot. That operational efficiency just scales incredibly.
The biggest benefit of HubSpot is that all your data lives in it. You see the same customer information as the sales team and vice versa. It gives us a new level of confidence.
Salesforce Marketing Cloud Account Engagement campaigns are distinct from Salesforce Sales Cloud campaigns. The two products must be integrated, and even then, they don’t have a perfect one-to-one relationship. HubSpot offers a single, integrated campaigns tool that better aligns marketing and sales teams.
Salesforce Marketing Cloud Account Engagement is cumbersome to use, and its built-in reporting is limited. HubSpot is easy to use and includes powerful analytics, empowering your team to focus less on your tools and more on what’s driving your business.
The Salesforce ecosystem is vast and requires numerous connectors and integrations. HubSpot is a unified customer platform built on one, seamless code-base with a shared view of the customer across teams.
Get our PDF guide that breaks down the features, benefits, and differences between HubSpot and Salesforce Marketing Cloud Account Engagement.
HubSpot helps teams attract more leads, better nurture prospects, and manage their customer relationships more effectively — all on one connected platform with transparent pricing.
Salesforce pricing may look pretty straightforward, but it’s layered with add-ons and supplemental costs things like premium support.
HubSpot prioritizes customer data security with strong data encryption, compliance, regular audits, role-based permissions, and strict password policies. With a robust disaster recovery plan and secure cloud infrastructure, HubSpot provides ongoing monitoring and enhancement of its security measures.
Salesforce requires add-ons for things like enhanced security, privacy, and encryption.
HubSpot's marketplace of 1,600+ apps can connect your existing tools and help you find the right apps to grow your business (featured apps).
HubSpot's Professional and Enterprise editions offer bi-directional syncing with Salesforce for automatic updates and selective record syncing. Get set up in minutes, send valuable lead intelligence to your sales team, and use the synced data in segmentation and automation.
Check out a few of the many customer stories below:
Use HubSpot Marketing Hub to better generate leads, convert prospects, and nurture relationships today.
1. HubSpot global AI survey of 3,103 business professionals conducted in March 2024.
2. HubSpot 2024 ROI Report