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HubSpot for Sheets

Export contacts from Google Sheets to HubSpot CRM seamlessly with this free integration. Access HubSpot data via the Sheets side panel, automate data transfers, perform bulk operations, and manage CRM records without switching apps.
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HubSpot for Sheets

Import Google Sheets to HubSpot In 2025

In 2025, many businesses manage thousands of customer records across multiple platforms. When your contact data lives in both Google Sheets and HubSpot, manual updates consume countless hours. This Google Sheets to HubSpot integration eliminates inefficiencies by creating a seamless, automated data flow. 

Unlike basic CSV imports that require manual intervention, this Google Sheets HubSpot integration provides automated pushing of data from Google Sheets to HubSpot. Your teams can continue working in the familiar Google Sheets interface for data collection and preparation, then export that data to HubSpot's robust CRM for engagement tracking and automation. Seamlessly sync Google Sheets with HubSpot! 

 

HubSpot for Google Sheets Features

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Streamlined Data Export Capabilities

HubSpot for Sheets transforms how you sync data from Google Sheets to HubSpot with powerful one-click export functionality. Push entire datasets or selected ranges directly into HubSpot, eliminating hours of manual CSV preparation and import processes. The Google Sheet to HubSpot integration's AI field mapping feature automatically converts spreadsheet rows into properly formatted HubSpot records, allowing custom contact creation quickly and seamlessly. 
Experience AI-powered field mapping for smart contact creation

Smart Contact Creation

The integration uses advanced AI-powered field mapping to convert your spreadsheet rows into properly formatted HubSpot contacts, understanding that each row represents a unique record with multiple properties. This smart approach prevents the data chaos that typically results from manual imports, where improperly formatted contacts clutter your CRM and skew reporting. Handle massive data volumes confidently by bulk creating hundreds of contacts in a single operation. Import Google Sheets to HubSpot with full confidence in data integrity. 
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Side Panel Integration

Access complete export controls and HubSpot data insights directly from the Google Sheets side panel without disrupting your workflow or switching between browser tabs. Configure settings, manage field mappings, and initiate new exports – all from this convenient interface that stays anchored to your spreadsheet view. Send data from Google Sheets to HubSpot while maintaining focus on your work. 

How to Connect Google Sheets to HubSpot

Step 1: Install the HubSpot Integration

Open any Google Sheet and navigate to “Extensions → HubSpot for Sheets → Launch”. Select your Google account and click “Connect to HubSpot”. You'll be redirected to HubSpot's login page. Review the permissions request– which allows the integration to create and update CRM records– and click “Allow”. The installation will complete automatically and become available across all your Google Sheets. You only need to complete this setup once per Google account.

Step 2: Launch the Export Interface

Open the spreadsheet containing your prepared data and click “Extensions → HubSpot for Sheets → Launch”. The integration will open in Google Sheets' side panel, keeping your data visible while you work. Enter a descriptive name for your import like "Q1 2025 Trade Show Leads" to help identify this data source in HubSpot's import history. 

Step 3: Select Your Data Range

Choose your export method based on your data needs. Select “All rows” to export your entire spreadsheet or choose “Specific range” to export targeted sections using cell references. Ensure your headers use clear names like "Email Address" and "Company Name" rather than codes or abbreviations for optimal mapping in the next step.

Step 4: Map Columns to HubSpot Properties

Click “Next: Prepare your data” to access the intelligent mapping interface. The system automatically matches exact column names to HubSpot properties; "Email" maps to the email property, "First Name" to a contact's first name, and so on. For non-exact matches, HubSpot's Breeze AI analyzes your column headers to suggest appropriate properties. Review each mapping by hovering over property names to see field types and requirements. Adjust any mapping using the dropdown menus. 

Step 5: Execute the Export

Click “Next: Import contacts” to begin the data transfer. Upon completion, your contacts immediately become available for access within HubSpot and in the right panel of your Google sheet. In this way, you can sync contacts from Google Sheets to HubSpot CRM within a matter of minutes.

 

Frequently Asked Questions

  • Yes, you can integrate Google Sheets with Hubspot through the HubSpot for Sheets integration, enabling automated data export from your spreadsheets directly into HubSpot CRM. This integration goes beyond basic CSV imports by providing a seamless connection that allows you to push contacts from Google Sheets to HubSpot with just a few clicks. Access and manage all your synced data through an intuitive side panel without leaving Google Sheets.

  • Connecting Google Sheets to HubSpot for data export takes less than 5 minutes:

    1. Install the "HubSpot for Sheets - CRM Connector" from Google Workspace Marketplace
    2. Authenticate with your HubSpot account credentials
    3. Map your spreadsheet columns to HubSpot properties
    4. Click export to transfer your data

    The HubSpot for Sheets integration provides a user-friendly interface for mapping fields without requiring technical expertise or API knowledge.

  • Manual data imports plague teams with formatting errors and mistakes that corrupt contact records and delay critical campaigns. HubSpot for Sheets transforms this broken process by automating the entire data flow from spreadsheets to CRM. Instead of spending hours fixing import errors, your teams can push clean data to HubSpot in seconds while maintaining complete data integrity. This automated syncing eliminates the bottlenecks that slow down campaign launches, enabling you to act on market opportunities the moment they arise rather than waiting days for manual imports to complete.

  • The HubSpot for Sheets integration is completely free to install and use, with no hidden fees or usage-based charges regardless of how much data you export. This includes unlimited export operations whether you're running one import monthly or dozens daily, full access to all features including automation and custom field mapping, and no per-record charges even when exporting hundreds of thousands of contacts. 

  • You can export all HubSpot contacts using this Google Sheets HubSpot integration:

    • Contacts: All default and custom contact properties

  • Yes, HubSpot can pull data from Google Sheets automatically through this HubSpot for Sheets integration. The integration provides automated data syncing that eliminates manual input errors and ensures your HubSpot CRM has the latest information from your spreadsheets. Once configured, you can push updated data from Google Sheets to HubSpot with a single click – reducing the risk of formatting issues, typos, and outdated information that plague manual imports. This automated approach maintains data integrity while saving your team hours of repetitive data entry work.

  • Bulk importing contacts from Google Sheets to HubSpot becomes remarkably efficient with the HubSpot for Sheets connector, which handles up thousands of contacts in a single operation. Prepare your bulk data by organizing contacts in rows with consistent formatting. Launch the integration and select "All rows" to import your entire dataset, or use specific ranges if you need to import in segments. This bulk import capability transforms tasks that traditionally required hours of CSV preparation into minutes of automated processing.

  • The HubSpot for Sheets integration provides significant advantages over traditional CSV imports, streamlining the entire process while reducing errors and saving time. Unlike CSV imports that require downloading, formatting, and uploading files, this integration exports directly from Google Sheets with one click, eliminating manual intermediate steps where errors commonly occur. The visual mapping interface surpasses CSV import's text-based column matching, clearly showing how your data connects to HubSpot properties. 

    Most importantly, the HubSpot for Sheets integration allows you to transform a manual CSV process into an automated workflow. The integration’s intelligent automation capabilities enable automatic syncing, ensuring your data remains up-to-date always without repetitive manual imports.

  • The following groups of individuals benefit from using the HubSpot for Sheets integration: 

    • Sales teams who need to import trade show leads, territory assignments, or prospect lists
    • Marketing teams who need to upload event attendees, webinar registrations, and campaign respondents
    • Operations teams who need to handle data migrations, regular imports from other systems, and spreadsheet-based data cleanup
    • Customer success teams who need to import survey responses, onboarding cohorts, and customer health scores
    • Organizations transitioning from spreadsheets to CRM who need gradual migration capabilities and familiar tools while teams adapt to the new system