Products
- The HubSpot Customer Platform
  
  All of HubSpot's marketing, sales, and customer service software on one AI-powered platform.
- Free HubSpot CRM
- Overview of all products
- Marketing Hub
  
  Marketing automation software
- Sales Hub
  
  Sales software
- Service Hub
  
  Customer service software
- Content Hub
  
  Content marketing software
- Data Hub
  
  Data management software
- Commerce Hub
  
  CPQ, billing, and payments software
- Smart CRM
  
  AI-powered, flexible CRM software
- Small Business Bundle
  
  The Starter edition of each product, built for startups and small businesses
- Breeze
  
  HubSpot's AI that powers the entire customer platform
- Breeze Agents
  
  AI-powered specialists that extend your team's marketing, sales, and service capabilities
- HubSpot Marketplace
  
  Connect your favorite apps to HubSpot
Solutions
- By Use Case
  - Marketing
    - Generate leads
    - Automate marketing
  - Sales
    - Build pipeline
    - Close deals
  - Customer Service
    - Scale support
    - Drive retention
  - Content
    - Create content
    - Manage content
  - Startups & Small Businesses
  - Artificial Intelligence
- By Team Size
  - By Team Size
    - For Small Businesses & Startups
      
      HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one.
      Learn more
    - For Enterprises
      
      With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use.
      Learn more
- Why HubSpot?
  - Why HubSpot?
    - Why Choose HubSpot?
      
      After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates.
      Learn more
    - Case Studies
      
      Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better.
      See all case studies
    - Spotlight: Product Updates
      
      Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase.
      Explore product updates
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EMPOWER YOUR TEAMS

Enterprise Operations. Without the Noise.

HubSpot is an AI-powered customer platform built on a unified data layer that connects marketing, sales, and service teams.

Our platform eliminates data silos and complexity, enabling your teams to build customer experiences without compromise.

258,000+ customers in over 135 countries grow their businesses with HubSpot

Choose Operational Excellence

Combine powerful tools, marketplace integrations, and custom API connections to create a unified customer profile that powers smarter decisions.

IT Teams

82%

rate HubSpot's customization features high, outpacing Salesforce (75%) and Microsoft Dynamics (78%)
CRM Users

75%

rate HubSpot's Value of AI high, outpacing Salesforce (71%) and Microsoft Dynamics (73%)
Success Teams

73%

rate HubSpot's feature breadth high, outpacing Salesforce (60%) and Microsoft Dynamics (58%)

Based on a global survey of 3,201 CRM buyers/users in April 2025 comparing HubSpot to Salesforce and Microsoft Dynamics

Explore HubSpot Products

An AI-powered system of record that unifies customer data while giving you granular control over permissions, data access, and security.

Automate complex processes, maintain data quality at scale, and connect your entire tech stack without the typical integration headaches.

Empower your revenue teams with tools that drive efficiency while maintaining approval flows and forecasting accuracy across complex team structures.

Transform customer support from cost center to growth driver with AI-powered automation, case management, and skills-based routing.

Built for teams that need marketing automation with technical depth without sacrificing agility all while ensuring brand consistency and security.

Agents that handle everything from prospecting to customer support paired with AI-driven data enrichment that maintains CRM hygiene.

Voted #1 in 571 Reports

Thanks to HubSpot, we were able to integrate and optimize the performance of our marketing, sales, and customer service departments, always prioritizing the core needs of our business.

Kevin Must

Director of Commercial Tech Stack

Cold Jet

Read Case Study
One of the reasons for our success was that we had a ready-made HubSpot CRM to put those new customers on, which gave us confidence and control.

Conrad Ford

Chief Product Officer

Allica Bank

Read Case Study
One of the biggest ‘wins’ we’ve had with HubSpot has been gathering the entire customer journey in HubSpot. This creates infinitely better alignment between departments and ensures the customer has the best possible experience.

Elisabeth Norberg

Revenue Operations Manager

Telavox

Read Case Study

1,800+ ways to connect your tools

Connect your existing enterprise systems without compromise through HubSpot's App Marketplace, featuring pre-built integrations with the tools your teams already trust.

Explore the Marketplace

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Extend HubSpot Your Way

Create powerful custom integrations and applications using HubSpot's comprehensive developer platform, designed for scalability, innovation, and seamless deployment.

Build on HubSpot

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HubSpot Deep Research Connector with ChatGPT

Conduct deep research, test hypotheses, explore opportunities, and uncover insights using natural language. No coding required.

HubSpot & Microsoft Teams

Unite your teams where they already work—automatically log Teams calls to HubSpot records, create tickets from conversations, and sync webinar data without ever leaving Microsoft Teams.

Enterprise-Ready Security and Compliance

HubSpot provides the security infrastructure that scales with your business while keeping your data protected.

Trust Center

AI Trust & Safety

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Data Privacy & Protection

Available
- Regional data hosting
- Sensitive data handling
- Encryption at rest and in transit
- Data Processing Agreements
Platform Governance

Available
- Role-based access control
- Single sign-on
- Audit logging & activity monitoring
- Sandbox environment
Enterprise Standards

Available
- SOC2, SOC3, CCPA, GDPR
- AWS infrastructure
- Real-time status updates
- Trusted AI

Build the skills driving today's enterprise growth.

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Revenue Operations

Master reporting, automation, and process optimization to drive revenue growth.

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HubSpot Administration

Set up, configure, and manage HubSpot for your entire business.

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Developer Essentials

Learn how to build custom solutions and integrations that connect HubSpot to how your teams work.

86%

of HubSpot users use it daily*
86%

of users say HubSpot took one month of less to learn*
79%

of users say HubSpot improved their ability to centralize their data*

^{*Based on a survey of 1,474 CRM users across the globe in August 2024}

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HubSpot delivers enterprise power without enterprise complexity.

Discover how HubSpot's customer platform unifies your data, automates your processes, and helps you grow better.