Logo - Full (Color) [Skip to content](https://www.hubspot.com#global-nav-main-content) - English Select a language - [日本語](#) - [Deutsch](#) - [English](#) - [Español](#) - [Português](#) - [Français](#) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales?missing=undefined) - Close Search - [Log in](https://app.hubspot.com/login?missing=undefined) - About About - [About Us](https://www.hubspot.com/our-story?missing=undefined) - [Careers](https://www.hubspot.com/careers?missing=undefined) - [Contact Us](https://www.hubspot.com/company/contact?missing=undefined) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management?missing=undefined) Back [ ](https://www.hubspot.com/) Menu - Close Search - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. [Free HubSpot CRM](https://www.hubspot.com/products/crm?missing=undefined) [Overview of all products](https://www.hubspot.com/products/get-started?missing=undefined) - ### Marketing Hub Marketing automation software [Free and premium plans](https://www.hubspot.com/products/marketing?missing=undefined) - ### Sales Hub Sales software [Free and premium plans](https://www.hubspot.com/products/sales?missing=undefined) - ### Service Hub Customer service software [Free and premium plans](https://www.hubspot.com/products/service?missing=undefined) - ### Content Hub Content marketing software [Free and premium plans](https://www.hubspot.com/products/content?missing=undefined) - ### Data Hub Data management software [Free and premium plans](https://www.hubspot.com/products/data?missing=undefined) - ### Revenue Hub CPQ, billing, and payments software [Free and premium plans](https://www.hubspot.com/products/revenue?missing=undefined) - ### Smart CRM AI-powered, flexible CRM software [Learn more](https://www.hubspot.com/products/crm/ai-crm?missing=undefined) - ### Agent Hub Your central home for building and managing AI agents across the platform [Learn more](https://www.hubspot.com/products/artificial-intelligence?missing=undefined) - ### Small Business Bundle The Starter edition of each product, built for startups and small businesses [Learn more](https://www.hubspot.com/products/crm/starter?missing=undefined) - ### AEO (Beta) Answer engine optimization tools that track and improve your brand's visibility in AI results [Learn more](https://www.hubspot.com/products/aeo?missing=undefined) - ### HubSpot Marketplace Connect your favorite apps to HubSpot [See all integrations](https://ecosystem.hubspot.com/marketplace/apps?missing=undefined) - Solutions Solutions - By Use Case - By Team Size - Why HubSpot? - ## Marketing - ### [Generate leads](https://www.hubspot.com/use-case/generate-leads?missing=undefined) Convert visitors into contacts for your database. - ### [Automate marketing](https://www.hubspot.com/use-case/automate-marketing?missing=undefined) Create campaigns with automation and AI. - ## Sales - ### [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline?missing=undefined) Generate a pipeline of high-quality prospects. - ### [Close deals](https://www.hubspot.com/use-case/close-more-deals?missing=undefined) Streamline your process and close more deals faster. - ## Customer Service - ### [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support?missing=undefined) Support customers at scale with AI and a help desk. - ### [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction?missing=undefined) Identify opportunities to improve customer health. - ## Content - ### [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey?missing=undefined) Easily craft content for your audience, with help from AI. - ### [Manage content](https://www.hubspot.com/use-case/manage-content?missing=undefined) Organize, update, and distribute content in one place. - ## Startups & Small Businesses - ### [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers?missing=undefined) Generate leads through content, AI, and automation. - ### [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster?missing=undefined) Prospect smarter and automate payments. - ### [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data?missing=undefined) Unify your team and data on one platform. - ## Artificial Intelligence - ### [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent?missing=undefined) Scale customer service with an AI customer agent. - ### [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent?missing=undefined) Identify and engage high-value leads with an AI prospecting agent. - ### [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent?missing=undefined) Get instant answers about your customers with an AI data agent. ## By Team Size - ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter?missing=undefined) - ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise?missing=undefined) ## Why HubSpot? - ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot?missing=undefined) - ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies?missing=undefined) - ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight?missing=undefined) - [Pricing](https://www.hubspot.com/pricing/marketing?missing=undefined) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight?missing=undefined) - [What's New in HubSpot](https://www.hubspot.com/new?missing=undefined) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot?missing=undefined) - [Sustainability](https://www.hubspot.com/sustainability?missing=undefined) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups?missing=undefined) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions?missing=undefined) - [Technology Partner Program](https://www.hubspot.com/partners/app?missing=undefined) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates?missing=undefined) - [Education Partner Program](https://academy.hubspot.com/education-partner-program?missing=undefined) - [Startup Partner Program](https://www.hubspot.com/startups/partners?missing=undefined) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing?missing=undefined) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing?missing=undefined) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources?missing=undefined) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates?missing=undefined) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding?missing=undefined) - [Migration](https://www.hubspot.com/services/professional/migrations?missing=undefined) - [Premium Support](https://www.hubspot.com/services/premium-support?missing=undefined) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions?missing=undefined) - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. - [__Free HubSpot CRM__](https://www.hubspot.com/products/crm?missing=undefined) - [__Overview of all products__](https://www.hubspot.com/products/get-started?missing=undefined) - [ \ __Marketing Hub__ \ Marketing automation software](https://www.hubspot.com/products/marketing?missing=undefined) - [ \ __Sales Hub__ \ Sales software](https://www.hubspot.com/products/sales?missing=undefined) - [ \ __Service Hub__ \ Customer service software](https://www.hubspot.com/products/service?missing=undefined) - [ \ __Content Hub__ \ Content marketing software](https://www.hubspot.com/products/content?missing=undefined) - [ \ __Data Hub__ \ Data management software](https://www.hubspot.com/products/data?missing=undefined) - [ \ __Revenue Hub__ \ CPQ, billing, and payments software](https://www.hubspot.com/products/revenue?missing=undefined) - [ \ __Smart CRM__ \ AI-powered, flexible CRM software](https://www.hubspot.com/products/crm/ai-crm?missing=undefined) - [ \ __Agent Hub__ \ Your central home for building and managing AI agents across the platform](https://www.hubspot.com/products/artificial-intelligence?missing=undefined) - [ \ __Small Business Bundle__ \ The Starter edition of each product, built for startups and small businesses](https://www.hubspot.com/products/crm/starter?missing=undefined) - [ \ __AEO (Beta)__ \ Answer engine optimization tools that track and improve your brand's visibility in AI results](https://www.hubspot.com/products/aeo?missing=undefined) - [ \ __HubSpot Marketplace__ \ Connect your favorite apps to HubSpot](https://ecosystem.hubspot.com/marketplace/apps?missing=undefined) - Solutions Solutions - By Use Case - ## Marketing - [Generate leads](https://www.hubspot.com/use-case/generate-leads?missing=undefined) - [Automate marketing](https://www.hubspot.com/use-case/automate-marketing?missing=undefined) - ## Sales - [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline?missing=undefined) - [Close deals](https://www.hubspot.com/use-case/close-more-deals?missing=undefined) - ## Customer Service - [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support?missing=undefined) - [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction?missing=undefined) - ## Content - [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey?missing=undefined) - [Manage content](https://www.hubspot.com/use-case/manage-content?missing=undefined) - ## Startups & Small Businesses - [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers?missing=undefined) - [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster?missing=undefined) - [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data?missing=undefined) - ## Artificial Intelligence - [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent?missing=undefined) - [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent?missing=undefined) - [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent?missing=undefined) - By Team Size - ## By Team Size -  ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter?missing=undefined) -  ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise?missing=undefined) - Why HubSpot? - ## Why HubSpot? -  ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot?missing=undefined) -  ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies?missing=undefined) -  ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight?missing=undefined) - [Pricing](https://www.hubspot.com/pricing/marketing?missing=undefined) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight?missing=undefined) - [What's New in HubSpot](https://www.hubspot.com/new?missing=undefined) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot?missing=undefined) - [Sustainability](https://www.hubspot.com/sustainability?missing=undefined) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups?missing=undefined) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions?missing=undefined) - [Technology Partner Program](https://www.hubspot.com/partners/app?missing=undefined) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates?missing=undefined) - [Education Partner Program](https://academy.hubspot.com/education-partner-program?missing=undefined) - [Startup Partner Program](https://www.hubspot.com/startups/partners?missing=undefined) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing?missing=undefined) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing?missing=undefined) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources?missing=undefined) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates?missing=undefined) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding?missing=undefined) - [Migration](https://www.hubspot.com/services/professional/migrations?missing=undefined) - [Premium Support](https://www.hubspot.com/services/premium-support?missing=undefined) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions?missing=undefined) - About About - [About Us](https://www.hubspot.com/our-story?missing=undefined) - [Careers](https://www.hubspot.com/careers?missing=undefined) - [Contact Us](https://www.hubspot.com/company/contact?missing=undefined) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management?missing=undefined) [Start free or get a demo](https://www.hubspot.com/products/get-started?missing=undefined) [Log in](https://app.hubspot.com/login?missing=undefined) - English Select a language - [日本語](#) - [Deutsch](#) - [English](#) - [Español](#) - [Português](#) - [Français](#) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales?missing=undefined) - [Case Studies Overview](https://www.hubspot.com/case-studies?missing=undefined) - [Directory](https://www.hubspot.com/case-studies/directory?missing=undefined) - Athabasca University  # Athabasca University Achieves 75% Lead Growth in Three Years With HubSpot Education 25-200 employees  - +75% Overall lead growth since implementation - +100% Marketing influenced lead growth YoY - 2x Increase in conversion rate Use Cases - Increase Leads - Increase Conversion Rates - Integrate Company Data Products - [Marketing Hub](https://www.hubspot.com/products/marketing?missing=undefined) ### Story Overview Athabasca University was using several different tools for its marketing efforts, and had no holistic view of its data. With Marketing Hub, Athabasca University was able to consolidate onto a single platform, refine existing processes to improve marketing performance, and gain valuable insights into the student journey. Since then, Athabasca University has seen 75% overall lead growth in 3 years. ### About Company Athabasca University is a leader in open, online education. Athabasca University offers over 850 courses in various disciplines, so over 35,000 students of all ages and backgrounds can pursue their academic goals from 81 countries around the world. ### Disjointed tools with no visibility As Canada’s Open University, [Athabasca University](https://www.athabascau.ca/?missing=undefined) serves thousands of adult learners in Canada and around the world. Prospective students learn about their programs and offerings through many different channels, from social media to email marketing and paid advertising. AU was using several different tools to manage these channels, including Mailchimp for email marketing and Unbounce for landing pages and conversion tracking, as well as custom tools and APIs embedded within the website.  It was hard to gather data together from all of these different sources and build a comprehensive overview of their marketing engine, as Raza Hussain, Director of Marketing and Recruitment, tells us:  “There was no integration between all of those tools and other data sets that we could lean on to give visibility into the performance of our campaigns and the other marketing work that we do,” he explains. “Integrating all that data into one single view was important.” ### Reporting challenges Without convenient access to data, the marketing team had a hard time communicating the value of their work and their strategy. Building custom reports to share with different stakeholders was time-consuming and difficult. “We wanted to share the information needed with different layers of the organization, from stakeholders and VPs all the way up to the President and the Board of Governors. But building those custom reports was too laborious to be practical.” Without data-backed results to point to, it was hard for the marketing team to demonstrate how their strategy translated to business impacts. “The lack of integrated analytics didn’t instill a lot of confidence in our colleagues, and it made it more challenging for our team to articulate the value of our campaigns and processes,” Raza says.   ### A holistic view into marketing operations Athabasca University replaced their previous marketing tools and adopted Marketing Hub to gain holistic visibility into marketing workflows, campaigns, and operations. “With Marketing Hub, we’ve brought all of that together under one view in a very intuitive, user-friendly format,” Raza says.  Marketing Hub’s analytics allowed the marketing team to map out the entire customer journey (or student journey, in their case) and build a real, data-backed view of their marketing efforts and enrollment processes. “We removed a lot of the assumptions we previously had around our sales cycles and conversion cycles,” Raza says. “Now, we’re able to educate and instill confidence among our colleagues by leveraging data and insights. That's been really powerful.”  ### Data-driven decisions With Marketing Hub, the marketing team has used data to make better strategic decisions. They have been able to verify assumptions and set up A/B testing for copy and landing pages and use smart content on pages based on ad campaign parameters. They’ve built up their marketing automation, improved lead management, and implemented lead scoring, all of which has made it possible to tailor their marketing campaigns and drive better results.  Marketing Hub’s flexible filters, custom views, and partitioning have made it much easier for the marketing team to create custom reports for different stakeholders and keep everyone at the organization informed of their efforts, making collaboration much more productive across teams. “We can come to the table with very sound metrics that help us understand where the actual gaps in our student journey are and what we should be focused on,” Raza says. ### Impactful changes Armed with the data they collect through HubSpot—as well as Marketing Hub’s flexible and convenient user interface—Athabasca University has made several changes to their marketing that have had real benefits for the university and its prospective students.  For example, they’ve begun featuring specific programs like their arts, science, and business degrees in their marketing campaigns, instead of focusing their marketing solely on high-level value propositions. “We had always wanted to do programmatic marketing, but it was difficult to operationalize. Marketing Hub has enabled us to observe the behavior of prospective students in HubSpot, which allowed us to be much more effective,” Raza says. “And these campaigns have been the most successful conversion tool we’ve had by far.”  They’ve also used HubSpot data to redesign the university’s website. They’ve started using copy that was effective in their landing pages to improve their main site copy, which has helped make the website a more valuable resource for prospective students interested in learning more. “With the metrics that we gathered in HubSpot, we were able to be far more strategic about where we added lead capture forms throughout the website. That’s something that we wouldn’t have thought of without that HubSpot data,” Raza says. ### Valuable feedback loops Having HubSpot data at their fingertips has led to meaningful changes for the university’s marketing and recruitment function. “HubSpot has helped us qualify leads based on lead scoring and threshold building that we can now do,” Raza says. “Having the understanding of how qualified leads make their way through our nurture journey has influenced the way that we do email marketing. It's influenced the way that we build landing pages, and the way that we build marketing assets.”  But the data has had impacts beyond the marketing department, as well. By uncovering specific drop-off points in the student journey, they’ve been able to shine a light on places to spend time and resources to make improvements. “Before this data was available, we took more of a broad-stroke approach to addressing the student journey from end to end,” Raza says. “But that risked diluting the impact of our efforts as we were spreading ourselves thin. We’ve moved away from that.” For example, they’ve discovered that their lead engine is very effective, but conversions are trickier.  They’ve used that information to help and support  student service delivery functions, such as registrar operations and student financial aid. They’ve created more assets to explain financial aid processes and other assets that help simplify student navigation experiences. “With Marketing Hub, we can build feedback loops and use them to contribute to the overall success of the organization and our collective efforts to improve the end-to-end student journey,” Raza says.   ### Putting the focus on the student Today, Marketing Hub functions as a single source of truth for the marketing organization. “Marketing Hub removes a lot of the subjectivity that would otherwise have gone into our strategic planning. It gives us an edge to build realistic goals based on actual data and performance history,” Raza says.  But most importantly of all, having that centralized data puts the focus on their students. “It’s easy to lose sight and get wrapped up in the day-to-day. Having those outputs in HubSpot reminds us that these are students that we want to help. We see them, and we see where they’re going on the website. It allows us to focus on how we can improve their journey by strategically investing time, energy, and resources into meaningful marketing efforts,” Raza says. ### 75% Overall Lead Growth in 3 Years Thanks to the changes Raza and his team have made, and the insights they’ve gained from Marketing Hub, Athabasca University has seen steady overall lead growth:  - Up 31% YoY in year 1 - Up 34% YoY in year 2 - And 75% overall lead growth since implementation They’ve also seen a 100% YoY increase in marketing influenced leads. They’ve had a corresponding high double-digit increase in conversions as well.  “Having access to this data is like having an ace up our sleeve,” Raza says. “HubSpot is more than just a tool—it’s an extension of our team. It contributes to making our technical marketing stack far superior to our competition’s. It’s a massive competitive advantage for us.” Table of Contents Table of Contents - [Disjointed tools with no visibility](https://www.hubspot.com#disjointed-tools-with-no-visibility) - [Reporting challenges](https://www.hubspot.com#reporting-challenges) - [A holistic view into marketing operations](https://www.hubspot.com#a-holistic-view-into-marketing-operations) - [Data-driven decisions](https://www.hubspot.com#data-driven-decisions) - [Impactful changes](https://www.hubspot.com#impactful-changes) - [Valuable feedback loops](https://www.hubspot.com#valuable-feedback-loops) - [Putting the focus on the student](https://www.hubspot.com#putting-the-focus-on-the-student) - [75% Overall Lead Growth in 3 Years](https://www.hubspot.com#75-overall-lead-growth-in-3-years)  > “With Marketing Hub, we can build feedback loops and use them to contribute to the overall success of the organization and our collective efforts to improve the end-to-end student journey.” Raza Hussain Director of Marketing and Recruitment Athabasca University  ### Start Growing With HubSpot Today With tools to make every part of your process more human and a support team excited to help you, growing your business with HubSpot has never been easier. [Get a demo](https://offers.hubspot.com/crm-platform-demo?missing=undefined) ##### Related Case Studies -  ### How Growth Tribe Increased Conversions by 200-300% with HubSpot - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/growth-tribe?missing=undefined) -  ### NAHF syncs marketing & sales data in an innovative way to invest in housing affordability - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/north-american-home-financing?missing=undefined) -  ### Wahi drives exponential growth in real estate through automation and integrations - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/wahi?missing=undefined) -  ### Night Zookeeper Boosts Revenue by 40% with HubSpot’s Google Ads Integration - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/night-zookeeper?missing=undefined) -  ### Booxi aligns teams across three continents and saves $100k/year with HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/booxi?missing=undefined) -  ### Flinks significantly increases SQLs YoY with HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/flinks?missing=undefined) -  ### MedicAlert Achieves ‘Astronomical’ Efficiency Gains With HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/medicalert-foundation-canada?missing=undefined) -  ### Skriware automates communication with a few thousand leads thanks to HubSpot. - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/skriware?missing=undefined) -  ### How M Square Media Aligns a 300-Strong Global Team and Closes More Deals with HubSpot - Education - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/m-square-media?missing=undefined) -  ### UCD Professional Academy uses HubSpot to go from 0 to 8-figure revenue in 3 years - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/university-college-of-dublin-professional-academy?missing=undefined) -  ### How Growth Tribe Increased Conversions by 200-300% with HubSpot - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/growth-tribe?missing=undefined) -  ### NAHF syncs marketing & sales data in an innovative way to invest in housing affordability - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/north-american-home-financing?missing=undefined) -  ### Wahi drives exponential growth in real estate through automation and integrations - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/wahi?missing=undefined) -  ### Night Zookeeper Boosts Revenue by 40% with HubSpot’s Google Ads Integration - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/night-zookeeper?missing=undefined) -  ### Booxi aligns teams across three continents and saves $100k/year with HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/booxi?missing=undefined) -  ### Flinks significantly increases SQLs YoY with HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/flinks?missing=undefined) -  ### MedicAlert Achieves ‘Astronomical’ Efficiency Gains With HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/medicalert-foundation-canada?missing=undefined) -  ### Skriware automates communication with a few thousand leads thanks to HubSpot. - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/skriware?missing=undefined) -  ### How M Square Media Aligns a 300-Strong Global Team and Closes More Deals with HubSpot - Education - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/m-square-media?missing=undefined) -  ### UCD Professional Academy uses HubSpot to go from 0 to 8-figure revenue in 3 years - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/university-college-of-dublin-professional-academy?missing=undefined) -  ### How Growth Tribe Increased Conversions by 200-300% with HubSpot - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/growth-tribe?missing=undefined) -  ### NAHF syncs marketing & sales data in an innovative way to invest in housing affordability - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/north-american-home-financing?missing=undefined) -  ### Wahi drives exponential growth in real estate through automation and integrations - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/wahi?missing=undefined) -  ### Night Zookeeper Boosts Revenue by 40% with HubSpot’s Google Ads Integration - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/night-zookeeper?missing=undefined) -  ### Booxi aligns teams across three continents and saves $100k/year with HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/booxi?missing=undefined) -  ### Flinks significantly increases SQLs YoY with HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/flinks?missing=undefined) -  ### MedicAlert Achieves ‘Astronomical’ Efficiency Gains With HubSpot - 25-200 employees - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/medicalert-foundation-canada?missing=undefined) -  ### Skriware automates communication with a few thousand leads thanks to HubSpot. - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/skriware?missing=undefined) -  ### How M Square Media Aligns a 300-Strong Global Team and Closes More Deals with HubSpot - Education - Canada - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/m-square-media?missing=undefined) -  ### UCD Professional Academy uses HubSpot to go from 0 to 8-figure revenue in 3 years - Education - 25-200 employees - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/university-college-of-dublin-professional-academy?missing=undefined) [See all case studies](https://www.hubspot.com/case-studies/directory?missing=undefined) [Back to top](#) Back Close ## Popular Features - [All Products and Features](https://www.hubspot.com/products?missing=undefined) All Products and Features - [HubSpot AEO](https://www.hubspot.com/products/aeo?missing=undefined) HubSpot AEO - [Free Meeting Scheduler App](https://www.hubspot.com/products/sales/schedule-meeting?missing=undefined) Free Meeting Scheduler App - [Agent Hub](https://www.hubspot.com/products/artificial-intelligence?missing=undefined) Agent Hub - [Email Tracking Software](https://www.hubspot.com/products/sales/email-tracking?missing=undefined) Email Tracking Software - 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