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In comparison to our large organization, we’re a rather small marketing team. HubSpot enables us to scale our efforts and deliver an efficient and effective customer experience.

The tools we had been using weren’t integrated and were too difficult to use effectively with a limited staff. Marketo’s inbound capabilities were quite limited and were more focused on outbound, email automation, and tracking. Even leveraging those capabilities was cumbersome; the user interface was not as intuitive as HubSpot’s.

HubSpot gives me more customized options than ActiveCampaign for every touch point we have.

The HubSpot software saves us valuable time. We can focus on analyzing and improving our marketing using the Marketing Analytics Dashboard, rather than wasting hours trying to squeeze information out of a bunch of different systems.