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HubSpot-Ventures

HubSpot Ventures partners with ambitious entrepreneurs who are redefining how businesses grow and operate.

How We Invest

Investment Strategy

  • $500K - $5M initial investments
  • Independent team with
    fast decision making
  • Seed through Series B
  • Investing Globally

Focus Areas

  • Intelligent Apps for SMBs
  • FinTech and Commerce
  • AI & Agent Development
  • Data Infrastructure

Our Approach

Our philosophy centers on building relationships, not just completing rounds. We remain aligned with your interests and provide support throughout your journey.

Our commitment extends beyond capital to help you navigate our ecosystem, surface new opportunities, and create lasting partnerships.

When you partner with us, you join a selective portfolio of innovative companies who actively support each other's growth journey.

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Working With Us

Unlock Partnerships with HubSpot’s Global Ecosystem
Direct access to seasoned operators and domain experts
Support with Integrations & App Marketplace
A community of founders that share insights and opens doors

Featured Investments

Clay Clay

Creative AI go-to-market platform

Invested 2023

Clay

Invested 2023

Clay is an all-in-one outbound marketing platform that empowers growth teams to automate data enrichment, personalize outreach at scale, and execute targeted campaigns using AI-driven workflows and over 100 premium data sources.

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Hightouch Hightouch

Agentic Marketing Platform

Invested 2023

Hightouch

Invested 2023

Hightouch is a data platform that enables reverse ETL, syncing data from warehouses into operational tools like CRMs and ad platforms. It also offers a composable CDP to unify and activate customer data.

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Lovable Lovable

AI-native platform for software creation

Invested 2025

Lovable

Invested 2025

Lovable is building the AI-native platform for software creation, enabling non-developers to build production-ready applications through natural language.

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Tavus Tavus

A research lab pioneering human computing

Invested 2023

Tavus

Invested 2023

​Tavus is a research lab pioneering human computing. They're building AI humans: a new interface that closes the gap between us and machines, free from the friction of today's systems. Their real-time human simulation models let machines see, hear, respond, and even look real, enabling meaningful face-to-face conversations with people. 

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Tofu Tofu

Unified AI platform for B2B GTM for hyper-personalized campaigns at scale

Invested 2024

Tofu

Invested 2024

Tofu is an AI sidekick for B2B marketing teams that automates omnichannel campaign creation, helping teams create personalized content and put marketing campaigns 'on autopilot' across email, landing pages, social media, and more.

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ElevenLabs ElevenLabs

AI audio research and deployment technology

Invested 2025

ElevenLabs

Invested 2025

ElevenLabs develops advanced AI voice synthesis and speech technology. Its tools can generate lifelike voices in multiple languages for applications in media, gaming, and accessibility.

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TwelveLabs TwelveLabs

Multimodal AI models that understand videos like humans

Invested 2024

TwelveLabs

Invested 2024

Twelve Labs is an AI-powered video intelligence platform that enables developers and enterprises to semantically search, analyze, and generate natural-language insights from video content across visuals, audio, speech, and text.

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Mirage Mirage

AI-powered creative studio for video editing

Invested 2024

Mirage

Invested 2024

Mirage is an AI-powered creative studio that enables users to effortlessly create and edit professional-quality videos using features like AI avatars, automated editing, multilingual dubbing, and real-time video enhancements.

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"HubSpot Ventures has been an outstanding partner to us since 2024. Beyond the investment, they’ve helped us commercially, offered honest feedback, and opened doors for great partnership. Their collaborative, down-to-earth approach reflects a genuine commitment to our success and shared vision."
Gaurav Misra Mirage
"HubSpot Ventures is more than capital; they’ve been a strategic growth partner who truly gets Inbound Marketing, a critical channel for doola. Their team opened doors, shared playbooks, and constantly thinks of doola when it comes to opportunities for awareness. If you’re building for entrepreneurs, they’re an investor you want in your corner."
Arjun Mahadevan doola
"HubSpot Ventures has been more than an investor. Their network, guidance, and credibility have helped accelerate Recall.ai's growth and open doors to opportunities we would not have reached as quickly on our own."
David Gu Recall

Stay Connected

Follow Our Latest Insights and Portfolio Updates

Get in touch: contact-hv@hubspot.com

LinkedIn logo HubSpot Ventures
HubSpot Ventures is excited to announce our participation in Bland's Series C, led by Dell Technologies Capital!

Voice is one of the most important interfaces for how mid-market businesses serve their customers, and we're still in the early days of adoption. What sets Bland apart is how they've built their entire stack from the ground up specifically for the kinds of long, complex, high-stakes conversations that matter to businesses in healthcare, financial services, and insurance. Many companies in these industries rely on HubSpot to power front-office tasks such as intake, marketing campaigns, and customer service.

Most voice AI is built on third-party models. Bland builds their own, which gives their customers the security, reliability, and customization that regulated industries require. Today they handle more than 3.5 million calls per week for companies like Samsara, Kin Insurance, and Corgi, and their voice agents connect directly to HubSpot CRM to enable smarter, more context-aware conversations for our joint customers.

We're excited to partner with Isaiah N. Granet, Sobhan Nejad, and the full Bland team and support their growth. Welcome to the portfolio!
LinkedIn logo HubSpot Ventures
HubSpot Ventures is excited to announce our participation in Vector 👻's $10M Series A, led by SignalFire.

Every marketer we talk to is trying to do more with the same budget and prove it's working. Vector gives them something that hasn't really existed before: the ability to target specific buyers based on real intent signals, connect the dots across a buyer's journey, and optimize based on what's actually working.

Alongside this raise, they recently launched Vector MCP, a natural language interface for querying campaign performance and buyer activity across any LLM. Ask it which ICP buyers have visited your site in the last 30 days, whether you're on pace with budget for the quarter and you receive real answers in seconds, without time spent on building a spreadsheet.

Congratulations to Joshua Perk 👻, Nick Masters, Jess Cook and the full Vector team. Welcome to the portfolio!
LinkedIn logo HubSpot Ventures
Congrats to our portfolio company Auctor on launching their integration in the HubSpot App Marketplace!

Auctor is the AI-native system of action for software implementations. It connects the context already sitting in HubSpot directly into the implementation project, so delivery teams can generate execution-ready artifacts and keep what was sold tied to what gets built. Faster implementations mean faster time to value for customers.

Proud to be on this journey with William Sun and the Auctor team!

Find them in the App Marketplace
➡ https://lnkd.in/gZwtTs9h
LinkedIn logo HubSpot Ventures
HubSpot Ventures is back in for Lovable's Series C!

We invested in their Series B when Lovable was proving that anyone, not just engineers, could build software. Since then they've done exactly that - at real scale. 60M+ projects created, 900M+ monthly visits to Lovable-built apps, employees at nearly two-thirds of the Fortune 500 are building with Lovable.

Since that first investment, the relationship has grown into an active and collaborative partnership. HubSpot teams are using Lovable to build and prototype internally, and we've been working together on how builders who create on Lovable can grow on HubSpot, and how HubSpot customers can build faster with Lovable. We're excited to continue deepening that partnership and can’t wait to share more soon.

Congrats to Anton Osika, Fabian Hedin, and the entire Lovable team. 🧡💗