143% increase on Landing Page conversion rates
24% average increase in monthly lead volume
Alpha Software helps businesses build desktop, web, and mobile applications. Prior to HubSpot, they were using multiple marketing platforms that were not speaking well with each other. They were making significant investments in email marketing, but they were still missing a lot of opportunities with targeted email.
With HubSpot, the company increased its trial landing page to 23% by being able to make quick tweaks and try out different landing pages. Alpha Software also increased its overall landing page conversions to 143%. The company now leverages HubSpot to effectively segment their contacts and to make their work more efficient. “With the HubSpot Workflows all we do is just point and click, and we are really setting up a sophisticated program that segments our lists for us.”