Logo - Full (Color) [Skip to content](https://www.hubspot.com#global-nav-main-content) - English Select a language - [日本語](#) - [Deutsch](#) - [English](#) - [Español](#) - [Português](#) - [Français](#) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales) - Close Search - [Log in](https://app.hubspot.com/login) - About About - [About Us](https://www.hubspot.com/our-story) - [Careers](https://www.hubspot.com/careers) - [Contact Us](https://www.hubspot.com/company/contact) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management) Back [ ](https://www.hubspot.com/) Menu - Close Search - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. [Free HubSpot CRM](https://www.hubspot.com/products/crm) [Overview of all products](https://www.hubspot.com/products/get-started) - ### Marketing Hub Marketing automation software [Free and premium plans](https://www.hubspot.com/products/marketing) - ### Sales Hub Sales software [Free and premium plans](https://www.hubspot.com/products/sales) - ### Service Hub Customer service software [Free and premium plans](https://www.hubspot.com/products/service) - ### Content Hub Content marketing software [Free and premium plans](https://www.hubspot.com/products/content) - ### Data Hub Data management software [Free and premium plans](https://www.hubspot.com/products/data) - ### Revenue Hub CPQ, billing, and payments software [Free and premium plans](https://www.hubspot.com/products/revenue) - ### Smart CRM AI-powered, flexible CRM software [Learn more](https://www.hubspot.com/products/crm/ai-crm) - ### Agent Hub Your central home for building and managing AI agents across the platform [Learn more](https://www.hubspot.com/products/artificial-intelligence) - ### Small Business Bundle The Starter edition of each product, built for startups and small businesses [Learn more](https://www.hubspot.com/products/crm/starter) - ### AEO (Beta) Answer engine optimization tools that track and improve your brand's visibility in AI results [Learn more](https://www.hubspot.com/products/aeo) - ### HubSpot Marketplace Connect your favorite apps to HubSpot [See all integrations](https://ecosystem.hubspot.com/marketplace/apps) - Solutions Solutions - By Use Case - By Team Size - Why HubSpot? - ## Marketing - ### [Generate leads](https://www.hubspot.com/use-case/generate-leads) Convert visitors into contacts for your database. - ### [Automate marketing](https://www.hubspot.com/use-case/automate-marketing) Create campaigns with automation and AI. - ## Sales - ### [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline) Generate a pipeline of high-quality prospects. - ### [Close deals](https://www.hubspot.com/use-case/close-more-deals) Streamline your process and close more deals faster. - ## Customer Service - ### [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support) Support customers at scale with AI and a help desk. - ### [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction) Identify opportunities to improve customer health. - ## Content - ### [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey) Easily craft content for your audience, with help from AI. - ### [Manage content](https://www.hubspot.com/use-case/manage-content) Organize, update, and distribute content in one place. - ## Startups & Small Businesses - ### [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers) Generate leads through content, AI, and automation. - ### [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster) Prospect smarter and automate payments. - ### [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data) Unify your team and data on one platform. - ## Artificial Intelligence - ### [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) Scale customer service with an AI customer agent. - ### [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent) Identify and engage high-value leads with an AI prospecting agent. - ### [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) Get instant answers about your customers with an AI data agent. ## By Team Size - ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter) - ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise) ## Why HubSpot? - ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot) - ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies) - ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight) - [Pricing](https://www.hubspot.com/pricing/marketing) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight) - [What's New in HubSpot](https://www.hubspot.com/new) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot) - [Sustainability](https://www.hubspot.com/sustainability) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program](https://www.hubspot.com/partners/app) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates) - [Education Partner Program](https://academy.hubspot.com/education-partner-program) - [Startup Partner Program](https://www.hubspot.com/startups/partners) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding) - [Migration](https://www.hubspot.com/services/professional/migrations) - [Premium Support](https://www.hubspot.com/services/premium-support) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions) - Products Products - ## The HubSpot Customer Platform All of HubSpot's marketing, sales, and customer service software on one agentic platform. - [__Free HubSpot CRM__](https://www.hubspot.com/products/crm) - [__Overview of all products__](https://www.hubspot.com/products/get-started) - [ \ __Marketing Hub__ \ Marketing automation software](https://www.hubspot.com/products/marketing) - [ \ __Sales Hub__ \ Sales software](https://www.hubspot.com/products/sales) - [ \ __Service Hub__ \ Customer service software](https://www.hubspot.com/products/service) - [ \ __Content Hub__ \ Content marketing software](https://www.hubspot.com/products/content) - [ \ __Data Hub__ \ Data management software](https://www.hubspot.com/products/data) - [ \ __Revenue Hub__ \ CPQ, billing, and payments software](https://www.hubspot.com/products/revenue) - [ \ __Smart CRM__ \ AI-powered, flexible CRM software](https://www.hubspot.com/products/crm/ai-crm) - [ \ __Agent Hub__ \ Your central home for building and managing AI agents across the platform](https://www.hubspot.com/products/artificial-intelligence) - [ \ __Small Business Bundle__ \ The Starter edition of each product, built for startups and small businesses](https://www.hubspot.com/products/crm/starter) - [ \ __AEO (Beta)__ \ Answer engine optimization tools that track and improve your brand's visibility in AI results](https://www.hubspot.com/products/aeo) - [ \ __HubSpot Marketplace__ \ Connect your favorite apps to HubSpot](https://ecosystem.hubspot.com/marketplace/apps) - Solutions Solutions - By Use Case - ## Marketing - [Generate leads](https://www.hubspot.com/use-case/generate-leads) - [Automate marketing](https://www.hubspot.com/use-case/automate-marketing) - ## Sales - [Build pipeline](https://www.hubspot.com/use-case/build-sales-pipeline) - [Close deals](https://www.hubspot.com/use-case/close-more-deals) - ## Customer Service - [Scale support](https://www.hubspot.com/use-case/scale-customer-service-support) - [Drive retention](https://www.hubspot.com/use-case/drive-customer-satisfaction) - ## Content - [Create content](https://www.hubspot.com/use-case/create-content-for-customer-journey) - [Manage content](https://www.hubspot.com/use-case/manage-content) - ## Startups & Small Businesses - [Find and reach customers](https://www.hubspot.com/use-case/find-and-reach-customers) - [Grow sales and get paid](https://www.hubspot.com/use-case/grow-sales-and-get-paid-faster) - [Organize customer data](https://www.hubspot.com/use-case/understand-and-organize-customer-data) - ## Artificial Intelligence - [Resolve customer queries 24/7](https://www.hubspot.com/products/artificial-intelligence/ai-customer-service-agent) - [Automate sales prospecting](https://www.hubspot.com/products/sales/ai-prospecting-agent) - [Research customers faster](https://www.hubspot.com/products/artificial-intelligence/ai-data-agent) - By Team Size - ## By Team Size -  ### For Small Businesses & Startups HubSpot’s all-in-one Starter Customer Platform helps your growing startup or small business find and win customers from day one. [Learn more about HubSpot’s Starter Customer Platform](https://www.hubspot.com/products/crm/starter) -  ### For Enterprises With HubSpot’s integrated Enterprise Customer Platform, you don’t have to sacrifice power for ease of use. [Learn more about HubSpot’s Enterprise Customer Platform](https://www.hubspot.com/products/crm/enterprise) - Why HubSpot? - ## Why HubSpot? -  ### Why Choose HubSpot? After just one year, HubSpot customers acquire 129% more leads, close 36% more deals, and see a 37% improvement in ticket closure rates. [Learn more about why how HubSpot’s solution is different](https://www.hubspot.com/why-choose-hubspot) -  ### Case Studies Explore examples of companies like yours from all over the globe that use HubSpot to unite their teams, empower their businesses, and grow better. [See all case studies](https://www.hubspot.com/case-studies) -  ### Spotlight: Product Updates Learn about HubSpot’s featured product releases and announcements in this semi-annual product showcase. [Explore product updates](https://www.hubspot.com/spotlight) - [Pricing](https://www.hubspot.com/pricing/marketing) - Resources Resources - ## Featured Links - [Spotlight: Product Updates](https://www.hubspot.com/spotlight) - [What's New in HubSpot](https://www.hubspot.com/new) - [Why Choose HubSpot?](https://www.hubspot.com/why-choose-hubspot) - [Sustainability](https://www.hubspot.com/sustainability) - ## Community & Events - [UNBOUND Event](https://unbound.hubspot.com/) - [Webinars](https://www.hubspot.com/resources/webinar#resource-library-page-headers) - [HubSpot Community](https://community.hubspot.com/) - [HubSpot User Groups](https://www.hubspot.com/hubspot-user-groups) - ## Partners - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) - [Technology Partner Program](https://www.hubspot.com/partners/app) - [Affiliate Partner Program](https://www.hubspot.com/partners/affiliates) - [Education Partner Program](https://academy.hubspot.com/education-partner-program) - [Startup Partner Program](https://www.hubspot.com/startups/partners) - ## Education - [The Loop Marketing Playbook](https://www.hubspot.com/loop-marketing) - [What Is Inbound Marketing?](https://www.hubspot.com/inbound-marketing) - [HubSpot Blogs](https://blog.hubspot.com/) - [Free Courses & Certifications](https://academy.hubspot.com/) - [Ebooks, Guides & More](https://www.hubspot.com/resources) - [HubSpot Knowledge Base](https://knowledge.hubspot.com/) - ## Tools - [Website Templates](https://ecosystem.hubspot.com/marketplace/templates) - [Developer Tools](https://developers.hubspot.com/) - ## Services - [Onboarding](https://www.hubspot.com/services/onboarding) - [Migration](https://www.hubspot.com/services/professional/migrations) - [Premium Support](https://www.hubspot.com/services/premium-support) - [Hire a Solutions Partner](https://ecosystem.hubspot.com/marketplace/solutions) - About About - [About Us](https://www.hubspot.com/our-story) - [Careers](https://www.hubspot.com/careers) - [Contact Us](https://www.hubspot.com/company/contact) - [Investor Relations](https://ir.hubspot.com/) - [Management Team](https://www.hubspot.com/company/management) [Start free or get a demo](https://www.hubspot.com/products/get-started) [Log in](https://app.hubspot.com/login) - English Select a language - [日本語](#) - [Deutsch](#) - [English](#) - [Español](#) - [Português](#) - [Français](#) - High Contrast - [Customer Support](https://help.hubspot.com/) - [Contact Sales](https://offers.hubspot.com/contact-sales) - [Case Studies Overview](https://www.hubspot.com/case-studies) - [Directory](https://www.hubspot.com/case-studies/directory) - IDEAL Vorsorge (EN)  # IDEAL Vorsorge Optimizes Lead Generation and Sales Processes With HubSpot Insurance 1-25 employees  - 10x faster landing page creation - 50% faster lead response time - 75% more leads Use Cases - Increase Leads Products - [Marketing Hub](https://www.hubspot.com/products/marketing) - [Sales Hub](https://www.hubspot.com/products/sales) - [Service Hub](https://www.hubspot.com/products/service) - [Content Hub](https://www.hubspot.com/products/content) - [Data Hub](https://www.hubspot.com/products/operations) ### Story Overview In summer 2021, IDEAL Vorsorge GmbH HubSpot set up HubSpot as its central CRM platform for marketing and sales automation in order to optimize lead generation and collaboration between its marketing and sales teams. IDEAL Vorsorge was the first company to set up on an EU server from HubSpot due to GDPR. ### About Company IDEAL Vorsorge GmbH, as part of the IDEAL Versicherungsgruppe, is an insurance company based around three pillars: digital new customer acquisition, marketing of existing business for 69,000 customers, and commercial insurance. [IDEAL Vorsorge GmbH](https://www.checkpoint-ideal.de/) (IVG) offers various products relating to life insurance, indemnity and accident insurance, and pension plans. To target this diverse and extensive range of services to the right audience, efficient and effective lead generation is required. IDEAL Vorsorge, together with its agency partner [mediaworx](https://mediaworx.com/), was therefore looking for a central solution. HubSpot was selected for several good reasons. Marcus Krautkrämer, Team Lead Marketing Automation & CRM at mediaworx berlin AG, explains: “Above all, we were looking for a software solution for a lead generation project with IVG that needed to be launched really quickly and go live within a very short space of time. We needed a tool that could more or less do everything. It had to include a [CMS](https://www.hubspot.com/products/cms) in order to create the corresponding [landing pages](https://www.hubspot.com/products/marketing/landing-pages). We also needed a marketing tool for campaign management and a sales process tool with a [sales pipeline](https://www.hubspot.com/products/crm/pipeline-management) that processes leads.” He adds: “There aren’t many tools that offer all of this. So, HubSpot was the obvious choice for us.” Mark Möller, Managing Director of IDEAL Vorsorge, adds: “I can only emphasize this. We had projects before where we used things like Perspective Funnels and other smaller systems that were linked together. However, HubSpot offers everything all in one. Completely transparent. It’s just great.” Until then, the insurance company had no real [CRM](https://www.hubspot.com/products/crm) with an integrated view and control over all customer interactions, i.e. before, during and after the closing process.  As Möller explains, insurance and broker management systems are typically contract management systems rather than customer management systems. “Due to this lack of visibility into (and therefore knowledge of) most customer interactions and touchpoints, valuable opportunities for service, sales approaches, and ultimately revenue are lost to us every day,” the managing director emphasizes.  The company also did not use [marketing automation](https://www.hubspot.com/products/marketing/marketing-automation), even though the majority of customer interactions are now digital. IDEAL Vorsorge previously used various different tools such as Perspective, MeisterTask, Userlike, and Terminland, all of which are now replaced by HubSpot’s solutions.   __Simplified and Improved Lead Generation__  With the onset of HubSpot, IDEAL Vorsorge launched two lead generation campaigns as a test. First, there was a project for the generation of leads and contracts. For this, the insurance company used the fully digital product IDEAL UniversalLife. Then, another, less complex, project was examined with an A/B test: funeral costs insurance. As part of this, a conversion optimization process was run. This turned out to be so straightforward “that even I was able to lend a hand here and there,” says Mark Möller. “Previously, I would have had to get IT to do it. Now, I can do it myself if need be.” Marcus Krautkrämer from mediaworx explains the optimization process: “During the first phase, we found that when we called back, many leads were unavailable, but, thanks to HubSpot, we had very good reporting and were therefore able to quickly determine that it had simply taken far too long to reach out to them. As you know, every minute counts in sales. That’s why we made a change during the second phase, so that the contact process was much faster and accessibility was also significantly improved. These are insights that we acquired over the course of the two test phases. Without HubSpot, this wouldn’t have happened so quickly.” Specifically, this means that before the test, around half were accessible, now it is eight out of ten. That is an increase of 75 percent. “The funeral costs insurance project took around three weeks in total, from strategy, conception, marketing, and sales processes to the form and landing page setup. That’s unbeatably quick,” says Marcus Krautkrämer.   __With HubSpot, marketing and sales are treated as equals__ The automation of the process also improved collaboration between the marketing and sales teams. Coordination was significantly optimized. With HubSpot, marketing and sales are treated as equals “Taking a systematic approach to marketing also involves sales. With HubSpot, this is clear. It’s all one. Online marketing means online sales,” says Mark Möller. The work undertaken by the marketing people results in direct benefits for the sales people. That’s the brilliant thing. HubSpot will be very successful in Germany because marketing people can bring their value to sales in the customer journey.”   __The Goal: a Holistic Sales Ecosystem__ The next step is to transfer the entire IDEAL Vorsorge website to HubSpot in order to create a holistic sales ecosystem. “I want to have more leads from organic traffic,” says Möller. “To do that, of course, I need to run a much better content strategy and do everything through HubSpot.” There, all inbounds, i.e. contacts, should be run through an automated, transparent, sales-oriented process.   “We want to establish HubSpot as the leading marketing system and manage landing pages, websites, [e-mails](https://www.hubspot.com/products/marketing/email), [newsletters](https://www.hubspot.com/products/marketing/newsletter-builder), [blogs](https://www.hubspot.com/products/marketing/blog), and [social media](https://www.hubspot.com/products/marketing/social-inbox) from one place,” managing director Möller explains. Specifically, this means that, thanks to HubSpot, the development and optimization of the websites are much faster. The same applies to social media and blog planning. The reporting of KPIs is much better organized thanks to the installed [HubSpot dashboard](https://www.hubspot.com/products/reporting-dashboards). And, in the future, inbound organization will also run through HubSpot. Our plan is that all incoming calls (inbounds) will be recorded in the [Service Hub](https://www.hubspot.com/products/service). But the first thing is to set up the websites.    __Online Marketing as a New Pillar for Future New Business__ In [marketing](https://www.hubspot.com/products/marketing), too, the implementation of HubSpot helps optimize existing processes and explore new directions for new business. Until now, the focus for IDEAL Vorsorge was on marketing of existing business. “What we haven’t done yet, but what should definitely be a new strategic pillar for future new business, is active online marketing. To get into this area, it is essential that we use HubSpot,” explains Mark Möller. In the current test projects, the insurance company is using performance marketing and has set up Google and Facebook campaigns. Next, content marketing is planned. In this way, we will also get leads organically,” says Möller. “This is also important so that future performance campaigns will be able to work in a mixed calculation.”    __Conclusions from the Collaboration with HubSpot__  Mark Möller says: “The bottom line is that we can test out ideas with a small budget. And thanks to the transparency of the KPIs, we can see sooner whether things are working or not.” In summary, Möller gives three reasons why he would recommend HubSpot: onboarding, usability, and cost-effectiveness are all outstanding. The managing director of IDEAL Vorsorge says: “Even though we’re not yet using the full capability of HubSpot, as for now we’re just working with [Marketing Hub](https://www.hubspot.com/products/marketing), [Sales Hub](https://www.hubspot.com/products/sales), and [CMS Hub](https://www.hubspot.com/products/cms), I already couldn’t imagine not having HubSpot. We were particularly impressed by the excellent usability of the tools. [Service Hub](https://www.hubspot.com/products/service) and [Operations Hub](https://www.hubspot.com/products/operations) will follow later.”  Table of Contents Table of Contents  ### Start Growing With HubSpot Today With tools to make every part of your process more human and a support team excited to help you, growing your business with HubSpot has never been easier. [Get a demo](https://offers.hubspot.com/crm-platform-demo) ##### Related Case Studies -  ### YuLife reinvents insurance, rapidly scaling from startup to global Insurtech with HubSpot - Insurance - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/yulife) -  ### Startup 2030 Builders Generates 80% ROI and Revolutionizes Sales Outreach with HubSpot Starter Customer Platform - 1-25 employees - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/2030-builders-generates-80-roi-and-revolutionizes-sales-outreach-with-hubspot-starter-customer-platform) -  ### HubSpot Starter Customer Platform Drives One-third of the Startup 2030 Builders’ total revenue with lead generation boost - 1-25 employees - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/2030-builders-hubspot-starter-customer-platform-drives-one-third-of-the-startup-2030-builders-total-revenue) -  ### In HubSpot, Legartis Found the Right Tool for Every Phase of its Growth - Germany - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/legartis-0) -  ### BISA Seguros digitalizes its operations with HubSpot’s Growth Stack - Insurance - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/bisa-seguros-0) -  ### Immoportal optimizes entire sales funnel with HubSpot - 1-25 employees - Germany - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/immoportal-0) -  ### How a Two-Person Wealth Firm Saves $70K+ a Year and Makes Every Client Feel Seen with HubSpot Agent Builder - Marketing Hub - Sales Hub - Service Hub * * * [Read more](https://www.hubspot.com/case-studies/concierge-wealth-management-agent-builder) -  ### How Octagos Built a Precision Marketing Engine That Keeps Pace With It's Life-Saving Platform - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/octagos-breeze-assistant) -  ### How Eventus Turned Its CRM Into a Pipeline Engine for Financial Firms with HubSpot’s Data Agent and Prospecting Agent - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/eventus) -  ### First Alliance Credit Union Cuts Campaign Launch Time by 75% — Getting Financial Guidance to Members Faster Than Ever with Content Remix - Marketing Hub - Service Hub * * * [Read more](https://www.hubspot.com/case-studies/first-alliance-credit-union) -  ### YuLife reinvents insurance, rapidly scaling from startup to global Insurtech with HubSpot - Insurance - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/yulife) -  ### Startup 2030 Builders Generates 80% ROI and Revolutionizes Sales Outreach with HubSpot Starter Customer Platform - 1-25 employees - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/2030-builders-generates-80-roi-and-revolutionizes-sales-outreach-with-hubspot-starter-customer-platform) -  ### HubSpot Starter Customer Platform Drives One-third of the Startup 2030 Builders’ total revenue with lead generation boost - 1-25 employees - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/2030-builders-hubspot-starter-customer-platform-drives-one-third-of-the-startup-2030-builders-total-revenue) -  ### In HubSpot, Legartis Found the Right Tool for Every Phase of its Growth - Germany - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/legartis-0) -  ### BISA Seguros digitalizes its operations with HubSpot’s Growth Stack - Insurance - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/bisa-seguros-0) -  ### Immoportal optimizes entire sales funnel with HubSpot - 1-25 employees - Germany - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/immoportal-0) -  ### How a Two-Person Wealth Firm Saves $70K+ a Year and Makes Every Client Feel Seen with HubSpot Agent Builder - Marketing Hub - Sales Hub - Service Hub * * * [Read more](https://www.hubspot.com/case-studies/concierge-wealth-management-agent-builder) -  ### How Octagos Built a Precision Marketing Engine That Keeps Pace With It's Life-Saving Platform - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/octagos-breeze-assistant) -  ### How Eventus Turned Its CRM Into a Pipeline Engine for Financial Firms with HubSpot’s Data Agent and Prospecting Agent - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/eventus) -  ### First Alliance Credit Union Cuts Campaign Launch Time by 75% — Getting Financial Guidance to Members Faster Than Ever with Content Remix - Marketing Hub - Service Hub * * * [Read more](https://www.hubspot.com/case-studies/first-alliance-credit-union) -  ### YuLife reinvents insurance, rapidly scaling from startup to global Insurtech with HubSpot - Insurance - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/yulife) -  ### Startup 2030 Builders Generates 80% ROI and Revolutionizes Sales Outreach with HubSpot Starter Customer Platform - 1-25 employees - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/2030-builders-generates-80-roi-and-revolutionizes-sales-outreach-with-hubspot-starter-customer-platform) -  ### HubSpot Starter Customer Platform Drives One-third of the Startup 2030 Builders’ total revenue with lead generation boost - 1-25 employees - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/2030-builders-hubspot-starter-customer-platform-drives-one-third-of-the-startup-2030-builders-total-revenue) -  ### In HubSpot, Legartis Found the Right Tool for Every Phase of its Growth - Germany - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/legartis-0) -  ### BISA Seguros digitalizes its operations with HubSpot’s Growth Stack - Insurance - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/bisa-seguros-0) -  ### Immoportal optimizes entire sales funnel with HubSpot - 1-25 employees - Germany - Marketing Hub * * * [Read more](https://www.hubspot.com/case-studies/immoportal-0) -  ### How a Two-Person Wealth Firm Saves $70K+ a Year and Makes Every Client Feel Seen with HubSpot Agent Builder - Marketing Hub - Sales Hub - Service Hub * * * [Read more](https://www.hubspot.com/case-studies/concierge-wealth-management-agent-builder) -  ### How Octagos Built a Precision Marketing Engine That Keeps Pace With It's Life-Saving Platform - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/octagos-breeze-assistant) -  ### How Eventus Turned Its CRM Into a Pipeline Engine for Financial Firms with HubSpot’s Data Agent and Prospecting Agent - Marketing Hub - Sales Hub * * * [Read more](https://www.hubspot.com/case-studies/eventus) -  ### First Alliance Credit Union Cuts Campaign Launch Time by 75% — Getting Financial Guidance to Members Faster Than Ever with Content Remix - Marketing Hub - Service Hub * * * [Read more](https://www.hubspot.com/case-studies/first-alliance-credit-union) [See all case studies](https://www.hubspot.com/case-studies/directory) [Back to top](#) Back Close ## Popular Features - [All Products and Features](https://www.hubspot.com/products) All Products and Features - [HubSpot AEO](https://www.hubspot.com/products/aeo) HubSpot AEO - [Free Meeting Scheduler App](https://www.hubspot.com/products/sales/schedule-meeting) Free Meeting Scheduler App - [Agent Hub](https://www.hubspot.com/products/artificial-intelligence) Agent Hub - [Email Tracking Software](https://www.hubspot.com/products/sales/email-tracking) Email Tracking Software - [AI Content Writer](https://www.hubspot.com/products/cms/ai-content-writer) AI Content Writer - [AI Website Generator](https://www.hubspot.com/products/cms/ai-website-generator) AI Website Generator - [Email Marketing Software](https://www.hubspot.com/products/marketing/email) Email Marketing Software - [Lead Management Software](https://www.hubspot.com/products/crm/lead-management) Lead Management Software - [AI Prospecting Agent](https://www.hubspot.com/products/sales/ai-prospecting-agent) AI Prospecting Agent - [Free Website Builder](https://www.hubspot.com/products/cms/drag-and-drop-website-builder) Free Website Builder - [Landing Pages](https://www.hubspot.com/products/marketing/landing-pages) Landing Pages - [Free Online Form Builder](https://www.hubspot.com/products/marketing/forms) Free Online Form Builder - [Free Chatbot Builder](https://www.hubspot.com/products/crm/chatbot-builder) Free Chatbot Builder - [Free Live Chat Software](https://www.hubspot.com/products/crm/live-chat) Free Live Chat Software - [Marketing Analytics](https://www.hubspot.com/products/marketing/analytics) Marketing Analytics - [Free Landing Page Builder](https://www.hubspot.com/products/marketing/landing-pages) Free Landing Page Builder - [Free Web Hosting](https://www.hubspot.com/products/cms/web-hosting) Free Web Hosting ## Free Tools - [See All Free Business Tools](https://www.hubspot.com/free-business-tools) See All Free Business Tools - [AI Search Grader](https://www.hubspot.com/ai-search-grader) AI Search Grader - [AI Search Sensor](https://www.hubspot.com/aeo-sensor) AI Search Sensor - [Make My Persona](https://www.hubspot.com/make-my-persona) Make My Persona - [Email Signature Generator](https://www.hubspot.com/email-signature-generator) Email Signature Generator - [Free Business Templates](https://www.hubspot.com/resources/templates) Free Business Templates - [Software Comparisons Library](https://www.hubspot.com/comparisons) Software Comparisons Library - [Website Templates](https://ecosystem.hubspot.com/marketplace/website) Website Templates ## Company - [About Us](https://www.hubspot.com/our-story) About Us - [Careers](https://www.hubspot.com/careers) Careers - [Management Team](https://www.hubspot.com/company/management) Management Team - [Board of Directors](https://www.hubspot.com/company/board-of-directors) Board of Directors - [Investor Relations](https://ir.hubspot.com/) Investor Relations - [Blog](https://blog.hubspot.com/) Blog - [Sustainability](https://www.hubspot.com/sustainability) Sustainability - [Contact Us](https://www.hubspot.com/company/contact) Contact Us ## Customers - [Customer Support](https://help.hubspot.com/) Customer Support - [Join a Local User Group](https://www.hubspot.com/hubspot-user-groups) Join a Local User Group ## Partners - [All Partner Programs](https://www.hubspot.com/partners) All Partner Programs - [Solutions Partner Program](https://www.hubspot.com/partners/solutions) Solutions Partner Program - [Technology Partner Program](https://www.hubspot.com/partners/app) Technology Partner Program - [HubSpot for Startups](https://www.hubspot.com/startups/partners) HubSpot for Startups - [Affiliate Program](https://www.hubspot.com/partners/affiliates) Affiliate Program - [Facebook](https://www.facebook.com/hubspot) - [Instagram](https://www.instagram.com/hubspot/) - [Youtube](https://youtube.com/user/HubSpot) - [Twitter](https://x.com/HubSpot) - [Linkedin](https://www.linkedin.com/company/hubspot) - [Reddit](https://www.reddit.com/r/hubspot) - [Tiktok](https://www.tiktok.com/@hubspot) [](https://apps.apple.com/us/app/hubspot/id1107711722) [](https://play.google.com/store/apps/details) [](https://www.hubspot.com/) Copyright © 2026 HubSpot, Inc. - [Legal Center](https://legal.hubspot.com/legal-center) - [Privacy Policy](https://legal.hubspot.com/privacy-policy) - [Security](https://legal.hubspot.com/security) - [Website Accessibility](https://legal.hubspot.com/website-accessibility) - [Manage Cookies](https://www.hubspot.com)