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HubSpot vs Microsoft Dynamics 365 Customer Insights

Customers who struggle to align sales and marketing efforts with Microsoft Dynamics love how integrated and user-friendly HubSpot is.

Why choose HubSpot?

Generate more leads

30%

Marketers using HubSpot are 30% more likely to say their CRM increased the number of leads they get than marketers using Microsoft Dynamics1

Better align marketing & sales

91%

Marketers using HubSpot are 91% more likely to say their CRM significantly improved their alignment with their sales team than marketers using Microsoft Dynamics1

Improve your ROI

39%

Marketers using HubSpot are 39% more likely to say their CRM significantly improved their marketing ROI than marketers using Microsoft Dynamics1

Customers who made the switch from Microsoft Dynamics to HubSpot
  • CommunicorpUK
  • TXT Group
  • Care.com
What makes HubSpot different?
Content remix

Generate more leads

Microsoft Dynamics Customer Insights works well for marketing automation, but it lacks full-funnel marketing tools. HubSpot, on the other hand, powers your entire marketing funnel. Generate traffic and nurture leads with tools like ads, social, landing pages, blog, SEO, site chat, messaging, and more. Additionally, HubSpot’s advanced AI features, such as social agent, content agent, and content remix, amplify your reach and better drive demand. None of these tools are available with Microsoft Dynamics Customer Insights.

Customize workflows

Better align marketing & sales

Microsoft Dynamics Customer Insights was built primarily for B2C marketing and has very limited B2B marketing tools. HubSpot, on the other hand, excels in this space, offering AI-powered account scoring and advanced ABM tools. Moreover, HubSpot helps you better align your sales and marketing teams with handy collaboration features, powerful cross-departmental automation, and unified reporting. With HubSpot, you can easily create custom reports and dashboards using all your business data, something that requires the added cost and complexity of Power BI with Microsoft.

Advanced marketing reporting

Improve your ROI

Microsoft Dynamics has a complex product ecosystem with a dated user interface that can be challenging to implement and adopt. In contrast, HubSpot’s unified platform is consistently rated easier to use, ensuring greater user adoption and better business value. HubSpot is also deeply committed to your success with 24/7, industry-leading customer support included. Moreover, with HubSpot, you benefit from our vibrant community of customers and partners, ready to support you at every stage of your business growth journey.

Compare HubSpot & Microsoft Dynamics Customer Insights

Get our PDF guide that breaks down the features, benefits, and differences between HubSpot and Microsoft Dynamics Customer Insights.

2023_MarketingHub_Blog-Feb-13-2024-06-55-59-9161-PM

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HubSpot vs Microsoft Dynamics Customer Insights FAQ

HubSpot for Marketers is a complete marketing solution that unites the power of content marketing with world-class lead generation and marketing automation tools. It includes all the capabilities of HubSpot Marketing Hub and HubSpot Content Hub.

HubSpot was named the #1 Marketing Product for small business, mid-market, and enterprise companies on G2 in 2024. Some HubSpot advantages include:

  • Full-funnel marketing capabilities
    • Ads and social media management
    • Websites, blogs, landing pages, case studies, and podcasts
    • Unified messaging inbox across email, site chat, Facebook, and WhatsApp
  • More aligned sales & marketing
    • Account scoring and ABM tools
    • Collaboration tools
    • Unified platform with integrated automation and analytics
  • Better usability & value
    • Better usability and greater user adoption
    • Advanced reporting included
    • Support and training included

HubSpot's customer platform is purpose-built to fuel your business growth efficiently, with seamless onboarding, customization, and scalability. Its user-friendly interface, integration capabilities, automation features, and advanced analytics make it a comprehensive solution supporting your journey to success.

HubSpot helps teams attract more leads, better nurture prospects, and manage their customer relationships more effectively — all on one connected platform with transparent pricing.

Microsoft Dynamics pricing may look pretty straightforward, but it’s layered with add-ons and supplemental costs for things like premium support, advanced reporting, and generative AI.

HubSpot offers unique marketing features like ad management, social media management, landing pages, SEO tools, shared messaging inbox, podcasts, social agent, content agent, content remix, and more that Microsoft Dynamics Customer Insights does not have.

Moreover, HubSpot offers native data enrichment capabilities that Microsoft Dynamics lacks through our Breeze Intelligence product.

HubSpot’s offers extensive customization using custom objects, properties, and associations to align with your data needs. Create default spaces to fit your team's requirements, configure crucial elements like contact records, and use extensions to create new UI elements. This flexibility ensures HubSpot's platform meets your specific business demands. More info here.

Yes, HubSpot includes customizable reports, interactive dashboards, advanced analytics, attribution tracking, and marketing performance monitoring - all of which facilitate better data-driven decision making, strategy development, and marketing optimization.

HubSpot prioritizes customer data security with strong data encryption, compliance, regular audits, role-based permissions, and strict password policies. With a robust disaster recovery plan and secure cloud infrastructure, HubSpot provides ongoing monitoring and enhancement of its security measures.

HubSpot's marketplace of 1,700+ apps can connect your existing tools and help you find the right apps to grow your business (featured apps).

Yes, HubSpot offers a variety of advanced AI features to help you save time across your entire front office. Automate tasks and uncover valuable insights with Breeze Copilot, Agents, and features like content assistant, content remix, conversation intelligence, predictive forecasting, guided actions, and more. From creating content to streamlining processes and improving data analysis, Breeze, HubSpot's AI, gives you the competitive edge you need in today’s rapidly changing business environment.

Customers adopt HubSpot quickly because it’s so easy to use and implement. 84% of HubSpot users are active in the product within 12 days (based on 2024 HubSpot customer data).

Attract more customers with HubSpot today!

Use HubSpot Marketing Hub to better generate leads, convert prospects, and nurture relationships today.

1. This information is based on the results of a 3rd party survey paid for by HubSpot. A total of 3,015 qualified respondents completed the survey. To qualify for the survey, respondents were: Ages 18-65 | Software decision-makers. Fieldwork was conducted Feb 21, 2024 - Mar 13, 2024.