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HubSpot vs Microsoft Dynamics Sales

Your CRM should be built for sellers, not the IT team.

Why choose HubSpot?

Easy to Use

93%

93% of sellers with access to HubSpot use it every day1 (HubSpot 2025 ROI Report)

Better Win Rates

+73%

Sellers win more with HubSpot - 73% of salespeople report higher win rates than competitors1 (HubSpot 2025 ROI Report)

Better Value

+20%

HubSpot users are 20% more likely to see high ROI from their CRM than users of competing platforms1
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Easy to Use

The best CRM is the one that your team uses, and 93% of users work inside HubSpot every day. Those numbers reflect a product designed so that functional leaders — not developers — own and customize their own tools.

Dynamics 365 Sales provides core CRM functionality, but advanced reporting typically requires Power BI, and Power Automate Premium is recommended for custom automation.

In HubSpot, a rep sees the full customer story on a single record — marketing engagement, sales activity, service history and deal status — all without extra effort from developers or your team.



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Win More Deals

Most teams assume that to get enterprise-grade features, you have to settle for enterprise-grade clunkiness, but HubSpot is powerful and easy to use. Most customers (89%) see productivity improvements, and.87% see improvement within their first month. Teams are running sequences, working pipeline, and closing deals within weeks of go-live.

For highly complex sales teams with admins on staff, Dynamics 365 Sales may be worth the implementation costs - up to 4 months of planning and costs that average $80k.

For teams that value flexibility and adaptability, HubSpot strikes the right balance between the customization you need without adding administrative overhead. That’s why 73% of sellers see increased win rates when they start using HubSpot.



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Predictable TCO

HubSpot’s pricing scales with your sales team because the tools they need are shipped with the product — a dedicated prospecting workspace, advanced reporting, unlimited view-access users, and custom AI agents that drive business outcomes. Sellers using HubSpot report they are 20% more likely to drive high ROI.

While HubSpot and Dynamics may look similar when you compare license price, that is only part of the picture. By the time Power BI, Power Automate premium, Team Member licenses, Copilot, and implementation are scoped, the TCO picture looks much different.

HubSpot vs Microsoft FAQ
Find answers to common questions about HubSpot and Microsoft Dynamics.

Customers who made the switch to HubSpot

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