Lynden, Inc. was using outbound tactics such as print advertisements in newspapers and magazines. However, it was difficult to track the results of those campaigns. In addition, Lynden simply wasn't generating leads that were qualified enough for purchase.
increase in quote requests generated online
increase in inquiries to the Lynden Call Center
increase in quote requests
Lynden, Inc. is a transportation and logistics company that operates in challenging areas such as Alaska, Western Canada, Russia.
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