Created Campaigns in Less Time
40% Increase in Leads
Tim Woods, VP Marketing at HYPE Innovation, was looking for new marketing strategies to coincide with the development of a new marketing team when he discovered HubSpot. Tim says, "We read the book by the HubSpot founders and were pretty inspired by that. The ideas and methodology were perfect for us."
HYPE Innovation adopted the HubSpot marketing platform in 2012. Tim says the migration to HubSpot has enabled speed to market that was previously unachievable. HubSpot has also provided the flexibility that has enabled the team to create microsites for different products and languages quickly. Tim explains, "Previously, it required much effort to launch a new landing page or campaign, and we needed outside help to get it done. Now we can launch in under a day, and we can test and prototype."
The results have been impressive. Since adopting HubSpot, HYPE innovation has achieved a 40% increase in their lead flow. Tim concludes, "it's given us the agility that we needed. HubSpot has been the perfect platform."
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39x Increase in Leads
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87% Increase in Customers Yoy