Know when leads engage with your emails and turn them into deals faster with perfectly timed, personal follow-ups.
No credit card required. Free and premium features available.
Get notifications as soon as someone opens your emails
Get a complete view of a prospect's interactions with your emails
Send tracked emails from Gmail, Outlook, or HubSpot
You spend a lot of time crafting compelling emails for sales outreach. But without understanding how prospects interact with your emails, you have to rely on gut instinct to know which leads to follow up on.
HubSpot's free email tracking software takes the guessing out of your sales outreach. HubSpot notifies you when a prospect opens your email and clicks a link inside, so you can understand exactly who's engaging with your emails and what they’re interested in. Then, as these interactions are saved in your HubSpot Smart CRM database, personalize your follow-up and build meaningful connections with your leads.
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+1 857-829-5060Learn how to install HubSpot's extension for Gmail, Office 365, and Outlook on desktop.
Find out expert tips and tricks on how to craft your sales emails to close more deals.
Check out 20+ sales email templates to boost your open rates.
Email tracking is embeddable software that notifies you when someone has opened or clicked through your email. It also provides advanced data about how many times recipients clicked a specific link, forwarded it, or if they archived it without reading. Many companies use this to understand how their customers engage with marketing emails, but teams can also use it for job applicants, prospects, or colleagues.
HubSpot's free email tracking levels up this functionality even more. Anytime someone opens one of your emails, you can automatically associate it with the contact record in the HubSpot Smart CRM, your help desk, and more.
HubSpot’s email tracking is part of Sales Hub, and you can get started with it for free. However, if you are looking for more advanced features to help automate and scale your sales operations, HubSpot also offers premium features with Starter, Professional, and Enterprise editions of Sales Hub.
Popular features of HubSpot email tracking include:
Email tracking is instantaneous to set up. Simply install the HubSpot Sales email extension for Gmail, Outlook, or Office 365, and check the Track box when composing to start tracking emails immediately.
Free email tracking software is available in Sales Hub. Explore additional Sales Hub features below.
Share a link with customers that lets them see when you're free and book meetings with you.
Track one-off emails to prospects. Receive real-time notifications when emails are opened or clicked.
Save and reuse your best performing emails, and share them with your team for a faster and more consistent way to communicate with prospects.
Build a library of sales documents that you can easily share with prospects.
Call prospects through VOIP from inside your HubSpot account. Calls can be recorded and auto-logged on the contact record for future reference.
Track prospects’ visits to your site in real time, determine which companies are the most engaged, and set up custom email notifications for your team.
Write one-to-one prospect emails, and schedule them for the right send and receipt time.
Connect HubSpot CRM to your Gmail or Outlook inbox to send email from the CRM, set up a shared team email account, and access dozens of other useful, time-saving tools.
Get powerful context about the people and companies you’re emailing, right inside your Gmail or Outlook inbox.
Create and share professional-looking quotes in just a few clicks.
Achieve total visibility into your sales metrics, with deep insights into your pipeline and a quick way to build more accurate forecasts, right out of the box.
Build a library of sales best practices and resources to share with your team.
Use workflows to automate lead rotation and task creation, and streamline prospect follow-up with sequences.