HubSpot is a customer platform with all the software, integrations, and resources you need to connect marketing, sales, content management, and customer service. Each product in the platform is powerful on its own, but the real magic happens when you use them together.
Sales Hub is HubSpot’s easy and powerful sales automation software that connects without complexity, drives productivity with easy-to-adopt tools, and helps growing sales organizations prospect smarter, accelerate revenue growth, and scale insightfully.
Salesforce is a cloud-based customer relationship management (CRM) platform with applications for sales, service, marketing and more that help bring customers and companies together.
Sales Cloud is Salesforce’s sales CRM that includes automation tools, reporting, deal management and more.
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Key Capabilities of Sales Hub
More connected: Sales Hub connects your data and people without the cost and complexity of multiple tools and legacy CRMs.
More productive: Sales Hub provides a connected, crafted UI experience for faster activation and better adoption, so reps can spend more time actually selling.
More supported: HubSpot makes sure you have the help when you need it with HubSpot’s world-class customer support, award- winning HubSpot Academy, and Professional Services designed to maximize the power of Sales Hub.
What Sets HubSpot Apart
What Salesforce Offers:
Salesforce has grown through acquisitions such as Pardot, which can typically create a less integrated experience for users and customers.
Sales Cloud has pre-built reports and reporting functionality to help monitor pipeline, sales team productivity, & forecast future revenue. Advanced sales reporting and forecasting usually requires add-ons.
The Salesforce App Marketplace allows customers to integrate third party tools.
What Sets HubSpot Apart:
Sales Hub gives sales leaders total visibility into sales metrics--without waiting in line for help from an admin or analyst. HubSpot's out-of-the-box reporting software is powerful yet easy to use, with deep pipeline insights to accurately forecast performance and coach teams to hit their goals.
The cadences feature in Sales Cloud guides reps through the prospecting and opportunity nurturing processes by notifying them when to email a prospect, when to call and when to wait.
Sales Cloud Einstein is an AI-powered service that can be integrated with the Salesforce CRM to offer a variety of predictive and analytical insights. Sales Cloud Einstein requires add-ons.
What Sets HubSpot Apart:
With Sales Hub, you can create accurate sales forecasts, manage and maintain strong sales pipelines and maximize revenue by prioritizing the most important deals.
HubSpot helps you store, track, manage, and report on each action a customer makes throughout the sales cycle. You can also customize reports to monitor the deal metrics and performance you care about most.
*Source: These insights are based on the results of a 3rd party survey paid for by HubSpot conducted online among software end-users at businesses in the U.S. by Beall Research from April 30-May 27, 2021 (Source). HubSpot (n=255), Salesforce (n = 212).
Please note that HubSpot’s pricing and packaging is subject to change. Please consult HubSpot’s Product & Services Catalog for the most up-to-date pricing and packaging information. For more information on Salesforce Sales Cloud pricing, visit their pricing page.
Calculate Your ROI with HubSpot
Calculate the return on investment (ROI) you could experience with HubSpot products using our free and easy-to-use ROI Calculator. You can also calculate the total cost of ownership (TCO) of your HubSpot software based on aggregated data from 177,000+ HubSpot customers globally.
HubSpot Sales Hub received G2's top 100 Best Software Products & Highest Satisfaction Products 2023
If you are contemplating HubSpot as your CRM, stop thinking about it and do it. We were a Salesforce-heavy organization and recently made the switch to HubSpot’s Sales Hub Enterprise. It’s an out-of-the-box solution that’s easy to use and intuitive, while also offering powerful automation tools and robust reporting. With HubSpot, we can see the complete lifecycle of a customer from lead to close, and our teams can own the customizations needed to get their job done. We have had 100% user adoption and couldn’t be happier.
HubSpot is trusted by over 177,000 businesses in more than 120 countries.
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