Ads Software

Use CRM data to create personalized, highly targeted ad campaigns, and report on exactly which ads are turning prospects into customers.

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Measure the ROI of every ad campaign.

Manage your Facebook, Instagram, LinkedIn, and Google ad campaigns, all within HubSpot.

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See why you should be using HubSpot's ads software to target and track your online ad campaigns.

Stop struggling to justify your paid advertising, and start understanding which ads actually work.

  1. HubSpot Ad targeting

    Target the most valuable audiences for your business.

    Create deeply segmented audiences and personalized ads through features like ads optimization events, campaign management,  and lookalike audiences.

    Build custom lists to target visitors at different stages of their journey based on data from your CRM, and use CRM and web analytics data to inform your ad campaigns and increase conversion.

    Better targeting means more relevant content, more helpful customer experiences, and better return on ad spend (ROAS).

  2. HubSpot Ad analytics

    Report on real advertising ROI with complete precision.

    Clicks don’t equal money in the bank.

    That’s why HubSpot’s ads software goes beyond traditional ad metrics like impressions, clicks, and cost-per-click to report on actual leads and ROI generated by every Facebook, LinkedIn, or Google ad.

    Use attribution reporting to understand how your ads are performing at different stages of the buyer’s journey and align your ads with the rest of your marketing campaign performance.

  3. HubSpot Ads sequence builder

    Use automated lead follow-up so no one slips through the cracks.

    Automatically route leads to the right people at the right time with features like embedded workflows, dynamic audiences, and lead syncing.

    With HubSpot's ads software, you’ll be able to manage the leads you generate at scale — without manually adding contacts to lists or sending them to salespeople.

    Use the ad sequence builder to create journey-based advertising campaigns for your Facebook audiences at each and every stage.

All-in-One Inbound Marketing Software for Your Entire Team


Publish relevant, engaging, conversion-optimized content with tools that speed up creation, keep formatting consistent, and make it easy to optimize for search.

Landing Pages

Launch landing pages that look perfect across devices, add forms optimized for completion in one click, and automatically change content based on who's viewing your page.


Create stunning email templates, automatically personalize subject lines and content for each recipient, and run A/B tests to improve open rates and clickthroughs.

Marketing Automation

Let your leads find their own path to purchase to close more deals. With marketing automation, you can use each lead's behavior to tailor emails, content, offers, and outreach at scale.

Lead Management

Access each contact's information and see every interaction you've already had. Use this data to create hyper-targeted campaigns that close more deals.


Gain insight into your entire customer journey to see which marketing assets are working the hardest. Use multi-touch revenue attribution to show how marketing impacts the bottom line.


Separate all your marketing assets by team so every user has access to the right content.

Social Media

Monitor brand mentions and relevant conversations, track engagements automatically, and schedule your social posts to be published when the right people will see them.


Plan your content strategy around topics that will elevate your authority in search engines, get as-you-type optimization advice as you're creating content, and measure real SEO ROI with integrated analytics.


Design CTAs visitors can't help but click, know who clicks which CTAs, and measure performance to optimize clickthrough rates over time.


Track the ROI of your Facebook, Instagram, LinkedIn, and Google advertising with precision, and stop struggling to justify your paid ad spend.

Salesforce Integration

Bi-directional sync with Salesforce means a record of every email open, CTA click, and form submission is at your fingertips. Use this data to score leads and create segmented lists.

Grow your business like a team twice your size.

Use HubSpot to streamline your marketing by bringing your team, tools, and data together in one place.

See why over 113,000 customers use HubSpot to make marketing more human at scale.