Smarter
Social Media

Mention social media and two questions inevitably follow: Where do you find the time? And is it really worth it? It's time you got some answers. HubSpot software brings you:

  • Seriously simplified social media management —in one view.
  • Reporting on leads & customers earned through social media.
  • Built-in social sharing for your blog, landing pages and more.
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Stay on Top of Social Media Mentions

With HubSpot, you can keep track of mentions of your company online. That's step one. You get even more value, however, when you use HubSpot to find and follow people who are talking about the keywords and topics that matter to your company. We help you grow your audience without surrendering your schedule.

  • Track mentions of your industry, competitors, and other keywords across twitter, linkedin, facebook and other social channels.
  • Connect with potential leads, customers and advocates to greatly expand your company's reach and following.
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Create, Schedule and Send Posts Across Social Channels

You know your content needs to be shared and spread across the social web -- you're just daunted by the task of constantly posting your content to a series of different social sites. HubSpot eliminates that problem, allowing you to schedule and automate your social media publishing.

  • Set your blogs to auto-promote and see click-through data.
  • Create and send all your social media posts from one central portal.
  • Send immediately or schedule your posts in advance.
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Manage Multiple Accounts at Once

How much time are you wasting logging into each of your different social media accounts each time you want to promote content? HubSpot allows you to pull all your key social media accounts into one place where you can manage publishing and avoid the constant back and forth between different sites.

  • View and send all your social media posts from one central portal.
  • Pull in Facebook, Linkedin, and Twitter —even if you have multiple accounts in each.
  • Install the social media bookmarklet and you can post as you browse, sharing interesting content you find along the way.
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Measure the Business Value of Social Media

Does Facebook really work for business? How much time should you be spending on Twitter? Is Google+ something you need to consider? Until recently, the impact of social media has been notoriously hard to measure. With HubSpot, you can finally start reporting on the ROI of social media.

  • Collect data that shows which social channels deserve your time.
  • Find out how many leads and customers are attributable to social media.
  • View number of clicks on individual posts or see social media analytics in aggregate.
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