Dashboard & Reporting Software

Empower your team with analytics powerful enough for an analyst, but accessible enough for the rest of us.

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All Your Reporting and Dashboards, All in One Place

Give your team access to the analytics, reporting, and dashboards they need.

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See why thousands of customers use HubSpot's reporting dashboards to grow their business.

A single source of truth for all your marketing, sales, and service data.

  1. Productivity by Rep

    Build custom dashboards and reports in seconds.

    Growing companies need quick answers to one-off questions. That's a tall order when you do all of your reporting in spreadsheets, or have to wait for help from an analyst every time you need a new report. 

    HubSpot makes it easy to create custom reports to answer even your most complex questions by seamlessly connecting your CRM contact, company, and deal data alongside your marketing, sales, and service data. You can easily import data into HubSpot using custom objects, and integrate your favorite apps via the HubSpot App Marketplace to make the custom report builder even more powerful.

  2. build dashboards

    Create up to 300 dashboards to bring your team together.

    Flexible dashboards bring multiple reports onto a single canvas to help everyone hone in on the metrics that matter. Quickly build high-level executive dashboards, set up dashboards to help team members track progress toward their goals, and drag and drop to customize the layout.

    The dashboard template library makes it easy for you to get started with pre-built marketing, sales, and service dashboards based on common use cases. Share your dashboards to Slack or email right within HubSpot, and project dashboards during meetings or screenshares.

  3. Screen Shot 2019-03-12 at 7.10.18 PM

    Get safe, secure data management.

    Give everyone access to the data they need while keeping private data secure with advanced reporting permissions.

    You can set reports and dashboards to public or private, or restrict access to specific users and teams for tighter control over your data.

    Easily maintain the perfect dashboard view no matter how many team members have access to shared dashboards with tracked changes.

All-in-One Inbound Marketing Software for Your Entire Team


Publish relevant, engaging, conversion-optimized content with tools that speed up creation, keep formatting consistent, and make it easy to optimize for search.

Landing Pages

Launch landing pages that look perfect across devices, add forms optimized for completion in one click, and automatically change content based on who's viewing your page.


Create stunning email templates, automatically personalize subject lines and content for each recipient, and run A/B tests to improve open rates and clickthroughs.

Marketing Automation

Let your leads find their own path to purchase to close more deals. With marketing automation, you can use each lead's behavior to tailor emails, content, offers, and outreach at scale.

Lead Management

Access each contact's information and see every interaction you've already had. Use this data to create hyper-targeted campaigns that close more deals.


Gain insight into your entire customer journey to see which marketing assets are working the hardest. Use multi-touch revenue attribution to show how marketing impacts the bottom line.


Separate all your marketing assets by team so every user has access to the right content.

Social Media

Monitor brand mentions and relevant conversations, track engagements automatically, and schedule your social posts to be published when the right people will see them.


Plan your content strategy around topics that will elevate your authority in search engines, get as-you-type optimization advice as you're creating content, and measure real SEO ROI with integrated analytics.


Design CTAs visitors can't help but click, know who clicks which CTAs, and measure performance to optimize clickthrough rates over time.


Track the ROI of your Facebook, Instagram, LinkedIn, and Google advertising with precision, and stop struggling to justify your paid ad spend.

Salesforce Integration

Bi-directional sync with Salesforce means a record of every email open, CTA click, and form submission is at your fingertips. Use this data to score leads and create segmented lists.

Grow your business like a team twice your size.

Use HubSpot to streamline your marketing by bringing your team, tools, and data together in one place.

See why over 158,000 customers use HubSpot to make marketing more human at scale.